Trulieve

Director, Florida Insights

Trulieve • $125K — $150K *
Business Services
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Data Analytics, Computer Science, Statistics, Mathematics, Economics, Business, or related field; Master's preferred
  • 8+ years of experience in analytics, business intelligence, or data science
  • 5+ years of experience leading analytics teams
  • Experience in supporting executive decision-making
  • Proven track record of delivering measurable business outcomes through analytics
  • Advanced proficiency in SQL
  • Familiarity with visualization platforms (Power BI, Tableau, Looker)
  • Experience with modern cloud data platforms (Snowflake, Databricks, Azure, AWS)

Responsibilities

  • Lead enterprise analytics strategy and insight generation
  • Translate complex data into executive-level recommendations
  • Develop frameworks for measuring performance across multiple KPIs
  • Manage and enhance enterprise reporting platforms and dashboards
  • Drive adoption of self-service analytics across the organization
  • Lead predictive analytics, developing models for customer behavior and demand planning
  • Partner effectively with executive leaders to identify opportunities and risks

Benefits

  • Remote work options available
  • Comprehensive benefits package including paid time off
  • Flexible work schedule with some nights and weekends required
  • Potential for 10-20% travel to support business needs
  • Opportunities for team mentorship and leadership development
Full Job Description
Requisition ID: 21284

Remote Work Available:

Job Title: Director, Data Insights

Business Unit: Retail

Location: Florida

Reports To: Chief of Staff, Florida

Role Summary

The Director of Data Insights is responsible for transforming enterprise data into actionable business intelligence that drives revenue growth, operational efficiency, customer engagement, and strategic decision-making. This leader oversees analytics, reporting, business intelligence, forecasting, and insight generation while partnering closely with executive leadership across Operations, Retail, Marketing, Finance, Supply Chain, and Technology.

The role blends strategic leadership with technical expertise to ensure data is converted into measurable business outcomes and competitive advantage.

Responsibilities

Analytics & Insights Leadership
  • Lead enterprise analytics strategy and insight generation.
  • Translate complex data into executive-level recommendations and business actions.
  • Develop frameworks for measuring performance across financial, operational, customer, and commercial KPIs.
  • Deliver weekly, monthly, quarterly, and annual business reviews.

Business Intelligence & Reporting
  • Own enterprise reporting platforms, dashboards, and scorecards.
  • Establish reporting standards, KPI definitions, and data governance processes.
  • Drive adoption of self-service analytics throughout the organization.
  • Ensure data accuracy, consistency, and usability across all reporting assets.

Forecasting & Advanced Analytics
  • Lead predictive analytics and forecasting initiatives.
  • Develop models related to customer behavior, churn, retention, demand planning, pricing, marketing effectiveness, and operational performance.
  • Support strategic planning through scenario modeling and trend analysis.

Stakeholder Engagement
  • Effective partnership with executive leaders to identify opportunities and risks.
  • Serve as the primary advisor on analytics-driven decision making.
  • Present findings to senior leadership, board members, and business stakeholders.
  • Translate analytical findings into clear business actions.

Team Leadership
  • Build, mentor, and develop high-performing teams of analysts, BI developers, and data scientists.
  • Establish priorities and performance objectives for the team.
  • Foster a culture of curiosity, innovation, accountability, and business partnership.

Data Governance
  • Lead data governance initiatives and data quality programs.
  • Establish business definitions, standards, and controls for enterprise data assets.
  • Ensure compliance with privacy, security, and regulatory requirements.

QUALIFICATIONS
  • Bachelor's degree in Data Analytics, Computer Science, Statistics, Mathematics, Economics, Business, or related field. Master's degree preferred
  • 8+ years of progressive experience in analytics, business intelligence, data science, or related disciplines.
  • 5+ years leading analytics teams.
  • Experience supporting executive leadership and enterprise-wide decision making.
  • Proven success delivering measurable business outcomes through analytics.
  • SQL (advanced proficiency)
  • Power BI, Tableau, Looker, or equivalent visualization platforms
  • Snowflake, Databricks, Azure, AWS, or modern cloud data platforms
  • Statistical analysis and predictive modeling
  • Data warehousing and data governance concepts
  • Advanced Excel and business modeling
  • Flexibility of hours - some nights and weekends required.
  • Must be able to pass a level 1 and level 2 background check and drug screening.
  • Must be at least 21 years of age.


PHYSICAL REQUIREMENTS & WORK ENVIRONMENT

While performing the duties of this job, the employee is:
  • Occasionally required to move/traverse throughout entire facility, including tight spaces; accurately communicate and exchange sensitive information and ideas with others, including members of the public; observe/inspect details at varying ranges; operate computing devices
  • Accurately communicate and exchange sensitive information and ideas with others including members of the public; observe/inspect details at varying ranges; operate computing devices
  • Occasionally required to manipulate objects of varying sizes and weights (e.g., products, packaging, tools, office machinery): push/pull objects up to 25lbs; lift/carry/position objects up to 25 lbs.; ascend/descend stool/ladder/steps; position self and/or objects at floor level (e.g., crouch, stoop, kneel, crawl)
  • Must have visual and auditory acuity with or without aids to perform all functions of the position
  • Frequently required to remain in a seated position


Work Schedule

40+ hours weekly with flexible hours and travel up to 10-20% of work schedule to support the needs of the business.

Trulieve job description is not designed to contain all activities, duties or responsibilities that are required of the employee. Duties, responsibilities, and activities may change, or new ones may be assigned at any time with or without notice.

Please apply directly through our official careers site or authorized recruitment channels. Using third-party application services may create issues with your applicant profile and lead to processing delays.

Salary will be commensurate with experience. A comprehensive benefits package including paid time off is offered with this position.

About Trulieve

Trulieve is a medical cannabis company that operates dispensaries and cultivation facilities in several US states. The company was founded in 2014 and is headquartered in Florida. Trulieve's products include a range of cannabis strains, as well as edibles, tinctures, and other products. The company's dispensaries offer a range of services, including consultations with medical professionals and educational resources for patients. Trulieve is committed to providing safe, high-quality cannabis products to patients in need.
Learn more about Trulieve
Size
4,000 employees
Industry
Net Income
$63.5 million
Founded
2014
5 Year Trend
+87%
Revenue
$521.5 million
NASDAQ

Similar Jobs

More Jobs at Trulieve

  • Trulieve
    Senior Graphic Designer
    $80K — $95K *
    Scottsdale, AZ 85254 (Maricopa County)
    Retail & Consumer Goods
    In-Person
  • Trulieve
    Retail Planning, Manager
    $88K — $105K *
    Tallahassee, FL 32303 (Leon County)
    Retail & Consumer Goods
    In-Person
  • Trulieve
    IT Operations Manager
    $95K — $115K *
    Tallahassee, FL 32303 (Leon County)
    Information Technology
    In-Person
  • Trulieve
    Marketing Manager
    $80K — $95K *
    Columbus, OH 43230 (Franklin County)
    Retail & Consumer Goods
    In-Person
  • Trulieve
    Manager, IT PMO
    $100K — $120K *
    Tallahassee, FL 32303 (Leon County)
    Information Technology
    In-Person

More Business Services Jobs

Find similar Director, Florida Insights jobs: