Director, Data Science & Analytics

Starcom Mediavest Group Germany Gmbh

$135K — $216K *
Business Services
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 8-10 years experience in Marketing Analytics, Digital Marketing, or a related field
  • Strong critical thinking and proactive problem-solving skills
  • Mastery of ad tech, mar tech, and various data tools across channels
  • Proficient in creating and guiding well-structured documentation
  • Ability to articulate complex analytical findings succinctly

Responsibilities

  • Build strategic measurement plans and learning agendas
  • Oversee implementation of data strategy to meet measurement goals
  • Collaborate with Data Science/Engineering SMEs for project execution
  • Evaluate potential vendors for data projects
  • Incorporate statistical concepts into project planning and execution
  • Provide insights on long-term implications of analytics across channels
  • Mentor junior team members in reporting and presentation techniques
  • Lead cross-capability projects with other teams for overall strategy
  • Act as a thought leader to enhance clients' marketing goals and data use
  • Facilitate issue resolution by prioritizing clients' key objectives
  • Support new business pitches and engagements within the data capability

Benefits

  • Paid Family Care for 12+ weeks for parents and caregivers
  • Support for Adoption, Surrogacy, and Fertility
  • Pet adoption monetary assistance
  • Health and Wellness reimbursements and Employee Assistance Programs
  • Tuition Assistance for further education
  • Flexible Paid Time Off, including vacation and sick days
  • Matching Gift programs for charitable contributions
  • Flexible working arrangements
  • 'Work Your World' Program for remote work opportunities up to 6 weeks per year
  • Business Resource Groups for diverse employee support
Full Job Description
Job Description

Razorfish is looking for a Director to join its Data Science and Analytics practice. This is a custom analytics, research and consulting team that delivers data driven strategic marketing insights to our clients. Each member of the team is aligned to one or more clients and works closely with other DS team members, our clients, and colleagues across other disciplines such as: Client Management, Search, Media, Strategy, User Experience and Technology.

In this role you will have ownership of data for at least one client (or portion of a large client) end-to-end and be the data science partner for our client teams. Directors deliver data-driven strategic marketing insights and only need assistance from senior team members for high level meetings. Directors are expected to manage their engagements and clearly define project deliverables and timelines.

Core areas of focus for this role include applications in customer segmentations, testing framework, media and advertising measurement and optimization solutions, personalization, and forecasting.

Responsibilities

  • Build strategic measurement plans and learning agendas
  • Oversee implementation of data strategy, ensuring measurement goals are met and KPIs are effectively captured, and data quality is accurate
  • Understands needs and applications of advanced analytical methods and works with Data Science / Engineering / Instrumentation SMEs to ensure projects are planned and executed correctly
  • Identifies and evaluates potential vendors and socializes vendors within the data team
  • Ensure statistical concepts are built into appropriate projects, and leverage advanced analytic resources or methods when needed
  • Provide insight into long-term implications of insights and recommendations across several channels
  • Guide junior team members to build foundational reports, understand data implications, and presentations that highlight relevant results and proposed actions
  • Lead cross-capability projects with other teams such as media and product management bringing data capabilities to the overall strategy
  • Provide thought leadership by bringing new and innovative ways to improve client's marketing goals, data sophistication and maturity
  • Guide strategy and issue resolution by identifying key issues and objectives for prioritization and buy-in
  • Help clients see longer-term opportunities and keep them informed of industry trends, recommending projects based on those trends
  • Act as a key client partner for clients, understand client strategy and respond to client needs and feedback appropriately
  • Supports new business pitches and cross-capability engagements
  • Acts as a thought leader or SME within the data capability internally


Qualifications

  • 8-10 years of experience in Marketing Analytics, Digital Marketing, or a business-related field
  • Strong critical thinking skills, and are proactive about questioning the norm and pushing for improvements
  • Demonstrated mastery of ad tech, mar tech, and data tools and platforms across multiple channels
  • Fully able to organize and prepare well written documents independently, and guides the team in doing the same
  • Able to synthesize complex analytical approaches and findings articulately and concisely

Technical Skills
  • Expertise in analytics components of one or more marketing or media platforms such as Adobe, Google, or Salesforce
  • Data Visualization experience leveraging tools such as Excel, Power BI, Tableau, Data Studio or similar


Additional Information

The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include:
  • Paid Family Care for parents and caregivers for 12 weeks or more
  • Monetary assistance and support for Adoption, Surrogacy and Fertility
  • Monetary assistance and support for pet adoption
  • Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
  • Tuition Assistance
  • Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
  • Matching Gifts programs
  • Flexible working arrangements
  • 'Work Your World' Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
  • Business Resource Groups that support multiple affinities and alliances

The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.

Compensation Range: $135,375 - $216,684. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 7/24/26.

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