EATON

Director, Customer Intelligence & Voice of Customer (VoC)

EATON • $165K — $242K *
Business Services
11 - 15 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Business, Marketing, Analytics, Market Research, Statistics, or related field; advanced degree preferred.
  • 15+ years of experience in customer intelligence, market research, VoC, customer experience, analytics, product marketing, strategy, or related commercial leadership roles.
  • Proven success influencing senior leaders within a complex global organization.
  • Expertise in customer intelligence programs, research methodologies, marketing analytics, AI-driven insights, data governance, and executive storytelling.

Responsibilities

  • Define and lead Eaton's global Customer Intelligence and VoC strategy, operating model, and governance framework.
  • Establish enterprise standards and executive review mechanisms for customer insights management.
  • Lead a Customer Intelligence Council to translate customer signals into actionable business decisions.
  • Develop a unified customer intelligence architecture integrating various customer data sources.
  • Build AI-enabled capabilities for large-scale customer intelligence analysis.
  • Advise senior leaders on growth opportunities and customer experience enhancements.
  • Own VoC methodologies, research standards, and data governance for compliance.

Benefits

  • Health and Welfare benefits
  • Retirement benefits
  • Programs for paid and unpaid time away from work
Full Job Description
What You'll Do
Build and Operationalize Eaton's global Customer Intelligence and Voice of Customer (VoC) strategy, leveraging AI to transform customer and market insights into actionable business decisions that drive growth, customer experience, commercial effectiveness, and operational efficiency. Establish the governance, processes, data architecture, and executive operating rhythms needed to embed customer intelligence across marketing, product management, sales, engineering, supply chain, and business leadership. Build an enterprise-wide program that consolidates customer data, generates actionable insights, and enables consistent decision-making across the organization.

Key Responsibilities
  • Define and lead Eaton's global Customer Intelligence and VoC strategy, operating model, governance framework, and multi-year roadmap.
  • Establish enterprise standards, processes, and executive review mechanisms for collecting, prioritizing, and acting on customer insights.
  • Lead a cross-functional Customer Intelligence Council to convert customer and market signals into business actions.
  • Develop a unified customer intelligence architecture integrating customer feedback, digital engagement, CRM data, market research, sales insights, and external market signals.
  • Build AI-enabled capabilities to capture, analyze, and distribute customer intelligence at scale.
  • Advise senior leaders on growth opportunities, customer experience improvements, product strategy, pricing, commercial effectiveness, and market priorities.
  • Own VoC methodologies, research standards, data governance, privacy compliance, and vendor management.
  • Advise on the strategic planning process ensuring customer intelligence informs segment priorities, campaign investment, product messaging, demand generation and market opportunity choices.
  • Define program success metrics and drive adoption of customer intelligence as a core business capability.


Qualifications
  • Bachelor's degree in Business, Marketing, Analytics, Market Research, Statistics, or related field; advanced degree preferred.
  • 15+ years of experience in customer intelligence, market research, VoC, customer experience, analytics, product marketing, strategy, or related commercial leadership roles.
  • Proven success influencing senior leaders within a complex global organization.
  • Expertise in customer intelligence programs, research methodologies, marketing analytics, AI-driven insights, data governance, and executive storytelling.


Key Skills
  • Strategic and systems thinking
  • Enterprise influence without direct authority
  • Strong business and customer acumen
  • Cross-functional leadership and stakeholder management
  • Change leadership and organizational adoption
  • Consultative problem-solving and decision-making
  • Ability to translate complex insights into business action


The expected annual salary range for this role is $165,000 - $242,000. This position is also eligible for a variable incentive program.

Please note the salary information shown above is a general guideline only. Salaries are based upon candidate skills, experience, and qualifications, as well as market and business considerations.

All positions may require participation in video and in-person interviews as part of the hiring process. All candidates will be evaluated based on job-related competencies, and all candidates' privacy rights and data security will be protected in accordance with applicable laws.

The application window for this position is anticipated to close on 10/29/2026.

We know that good benefit programs are important to employees and their families. Eaton provides various Health and Welfare benefits as well as Retirement benefits, and several programs that provide for paid and unpaid time away from work. Click here for more detail: Eaton Benefits Overview. Please note that specific programs and options available to an employee may depend on eligibility factors such as geographic location, date of hire, and the applicability of collective bargaining agreements.

About EATON

Eaton Corporation plc is a multinational power management company with 2020 sales of $17.9 billion, founded in the US. Eaton provides energy-efficient solutions that help customers effectively manage electrical, hydraulic, and mechanical power more efficiently, safely, and sustainably. Eaton operates through three main business segments: Electrical Products, Electrical Systems and Services, and Hydraulics. The Electrical Products segment designs, manufactures, markets, and sells electrical components, such as circuit breakers, switches, and electrical protection and control devices. The Electrical Systems and Services segment offers electrical power distribution and assemblies, as well as engineering services and automation and control solutions. The Hydraulics segment provides products such as pumps, motors, valves, cylinders, and filtration products. Eaton has a global presence with operations in North America, Europe, Asia, and other regions.
Learn more about EATON
Size
85,947 employees
Market Cap
$62.2 billion
Industry
Net Income
$1.4 billion
Founded
2009
5 Year Trend
-0.1%
Revenue
$17.8 billion
NASDAQ

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