In order to be considered for this role, after clicking "Apply Now" above and being redirected, you must fully complete the application process on the follow-up screen.DIRECTOR, PARTNERSHIP SALES (PENN STATE SPORTS PROPERTIES) University Park, PA Remote/Hybrid
THE RUNDOWN Playfly Sports is looking for a Director, Partnership Sales to join our team at Penn State.
The Director, Partnership Sales will be responsible for generating incremental sponsorship revenue on behalf of university to meet and exceed individual and team goals for Playfly. The person in this role will work on-site with the Athletics Director/ Senior Staff at university athletics and Playfly Sports Properties senior level staff to pitch and close enterprise partnership agreements. This role will also be responsible for mentoring a team of sales & services peers at the university.
WHAT YOU'LL ACCOMPLISH - Assist the VP, Corporate Partnerships with the development and execution of a dynamic sales plan to meet and exceed individual & overall property sales goals
- Identify potential sponsors for university sports properties through networking with university stakeholders and business partners, researching local, regional and national companies
- Help coach and develop a team of account executives and directors of partnership sales
- Work with the VP, Corporate Partnerships to create sales inventory, revenue projections, outside the box ideas, and sponsorship strategy for the university athletics assets
- Develop sales presentations for new marketing partners by incorporating research, category dynamics, and an understanding of partner's marketing goals
- Manage key objectives, create proposals, and draft/negotiate contracts throughout the sales process
- Develop key marketing objectives with clients via thorough needs assessment and a collaborative sales process
- Entertain and cultivate sponsors in non-game related settings
- Fulfill all benefits of corporate partner agreements for any partner sold by themselves
- Represent the university sports property, the university, and Playfly Sports Properties in a professional manner
- Work with the VP, Corporate Partnerships to research sports sponsorship industry and stay current with relevant market trends and conditions
- Help lead key initiatives to drive incremental growth, which may include leading campus-wide initiatives, sales contests, opening new revenue streams, and/or other PSU relationships
- Other job-related duties as assigned
WHAT YOU'LL BRING - Bachelor's degree required
- 10+ years of direct sales experience in the sports multi-media environment required
- Some experience in a management, lead or mentorship role preferred
- Proven success in hitting individual sales goals on a regular basis
- Familiarity with KORE or similar CRM system
- Experience with integrated and "conceptual" sales
- Ability to generate and present ideas and concepts succinctly and provide creative solutions to prospects/clients
- Outstanding communication skills
- Demonstrated professional sales presentation skills
TRAVEL, LIFTING, PHYSICAL REQUIREMENTS - Must be available for game days and evening athletic events and coaches shows
- Must be available to travel for client presentations
- Must be able to work nights and weekends around sporting events
