Warner Music Group

Director, Artist Relations & Strategy

Warner Music Group$90K — $120K *
Media
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3-6 years of experience in a related role
  • Extensive networking within the music and entertainment industry
  • Ability to build relationships organically and initiate conversations
  • Fluency in both creative vision and commercial strategy
  • Understanding of what artists and managers value in partnerships
  • Skills in persuasion, credibility, and collaboration

Responsibilities

  • Proactively source and pursue new artist partnerships across multiple sectors
  • Build and maintain strong relationships with industry stakeholders
  • Identify and engage with emerging and established artists
  • Lead pitch conversations to showcase WMX's capabilities
  • Collaborate with creative teams to devise artist-specific strategies
  • Support deal negotiations and renewals alongside legal and finance teams
  • Monitor industry trends to guide outreach strategies

Benefits

  • Dynamic and collaborative work environment
  • Opportunity to work at the intersection of creativity and commerce
  • Access to a global network of artists and industry professionals
  • Focus on artist and fan engagement through innovative merchandise and experiences
  • In-house training and development opportunities
Full Job Description

Job Title: Director, Artist Relations & Strategy

A little bit about our team: 

Homemade / WMX is Warner Music Group’s merchandise and e-commerce services division, focused on helping artists connect with fans through merchandise, physical music, touring, VIP ticketing, retail, licensing and direct-to-consumer experiences.

We work at the intersection of creativity and commerce, partnering with artists, managers, and label teams to build thoughtful, high-quality products and experiences that fans care about, and marketing them to drive revenue and add value to our clients business. From artist stores and limited-edition vinyl to tour merchandise and global retail programs, we treat merch and physical products as meaningful extensions of an artist’s creative vision.

Homemade / WMX combines the global scale of Warner Music Group with an entrepreneurial, hands-on approach. We value collaboration, ownership, and curiosity, and we’re building a forward-thinking team that’s excited to evolve how artists reach and engage their audiences.

Your role:

The Director, Artist Relations & Strategy will be responsible for proactively identifying, pitching, and securing new artist partnerships for Homemade / WMX. This role focuses on building relationships with artists, managers, and attorneys, identifying emerging and culturally relevant talent, and developing compelling creative and commercial strategies that position WMX as a best-in-class partner. The role combines business development, relationship management, and strategic planning, and works closely with Brand Management, Creative, Marketing, and Operations teams to win and grow new business.

Here you’ll get to:

  • Proactively source and pursue new artist partnerships across music, culture, and adjacent spaces
  • Build and maintain strong relationships with managers, attorneys, and key industry stakeholders, including WMG A&R label partners
  • Identify emerging and established artists that align with WMX’s strengths and growth goals
  • Lead artist pitch conversations, presenting WMX’s capabilities across D2C, touring, retail, licensing, vip and special projects
  • Partner with creative and brand teams to develop artist-specific strategies and pitch materials
  • Support deal negotiations, renewals, and re-signings in collaboration with legal and finance teams
  • Track industry trends, competitive activity, and new opportunities to inform outreach strategy

About you: 

  • You have 3 to 6 years' experience in a related role
  • You are highly networked within the music and entertainment industry
  • You are comfortable initiating conversations and building relationships organically
  • You can speak fluently to both creative vision and commercial strategy
  • You understand what artists and managers value in long-term partnerships
  • You are persuasive, credible, and collaborative

We’d love it if you also had:

  • Experience building artist pitch strategies and decks
  • Experience signing artists to music properties (label, publishing or otherwise)


As the home to 10K Projects, Asylum, Atlantic Music Group, East West, FFRR, Fueled by Ramen, Nonesuch, Parlophone, Rhino, Roadrunner, Sire, Warner Records, Warner Classics, and several other of the world’s premier recording labels, Warner Music Group champions emerging artists and global superstars alike. And our renowned publishing company, Warner Chappell Music, represents genre-spanning songwriters and producers through a catalog of more than one million copyrights worldwide. Warner Music Group is also home to ADA, which supports the independent community, as well as artist services division WMX. In addition, WMG counts film and television storytelling powerhouse Warner Music Entertainment among its many brands.

Together, we are Warner Music Group: Independent Minds. Major Sound.

Love this job and want to apply?

Click the “Apply” link at the top of the page, or apply directly with your LinkedIn. Applying with LinkedIn will import all of the information you put in your profile, but will still allow you to upload a resume and cover letter.

Don’t be discouraged if you don’t hear from us right away. We’re taking our time to review all resumes, and to find the best people for WMG.

 

Thanks for your interest in working for WMG. We love it here, and think you will, too.
 

This position requires a minimum of 4 days per week in the office. We value in-office collaboration, which is essential for talent development and strong working relationships. #LI-Onsite Salary Range: $90,000 to $120,000 Annually Salary ranges are included for job postings where required by law. The actual base pay is dependent upon many factors, such as work experience and business needs. The pay range is subject to change at any time dependent on a variety of internal and external factors.

About Warner Music Group

Warner Music Group is an American multinational entertainment and record label conglomerate. It was founded in 1958 and is currently headquartered in New York City. The company operates in over 70 countries and has a roster of over 3,500 artists. Warner Music Group's labels include Atlantic Records, Elektra Records, and Warner Records, among others. The company also owns music publishing companies and has a significant presence in the music streaming industry. Warner Music Group is committed to diversity and inclusion and has implemented several initiatives to promote these values.
Learn more about Warner Music Group
Size
5,900 employees
Market Cap
$18 billion
Industry
Net Income
-$497 million
Founded
1958
5 Year Trend
+10.6%
Revenue
$4.5 billion
NASDAQ

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