Adobe Inc.

Dir, Product Management, Adobe.com for Business

Adobe Inc.$231K — $334K *
Enterprise Technology
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 10+ years of leadership experience in web marketing or digital product management.
  • Proven track record in collaborating within complex organizations.
  • Strong skills in modern web technologies including CMS and analytics tools.
  • Knowledge of SEO, site performance, and accessibility principles.
  • Excellent written and verbal communication skills for influencing senior leaders.
  • Experience in agile or hybrid agile environments.
  • Preferred: Familiarity with enterprise software portfolios and AI marketing tools.

Responsibilities

  • Develop and implement B2B web strategy and customer journey with cross-functional senior leaders.
  • Lead and mentor a team of web product leaders to enhance enterprise web strategy.
  • Manage the web experience roadmap and drive performance through data analysis.
  • Enhance web discoverability in partnership with SEO teams to boost traffic.
  • Innovate team operations by integrating AI agents for optimized strategy and experience impact.
  • Ensure growth in site engagement and brand visibility metrics.

Benefits

  • Comprehensive health and wellness plans available.
  • Generous PTO and leave policies to support work-life balance.
  • Opportunities for professional development and career advancement.
  • Flexible work arrangements to enhance productivity.
  • Participation in long-term incentive plans through equity awards.
Full Job Description
The Opportunity

Join Adobe as the Director of Web Product Management for Adobe for Business! This senior leadership position gives you the opportunity to take charge of the web experience for our vast Enterprise portfolio. You will own the end-to-end enterprise web customer experience for the Global site, ensuring customers and prospects can discover, evaluate, and engage with Adobe's enterprise solutions across business.adobe.com. You will lead cross-functional alignment across executive collaborators and partners to make business.adobe.com the showcase of the agentic website of the future. This includes crafting how AI and automation transform a modern web team and ensure we are the model for Adobe on Adobe for B2B.

What you'll Do
  • Define and drive the comprehensive B2B web strategy and customer journey alongside senior leaders from cross-functional teams (CXO & C&P Enterprise Marketing, C&P Corporate GTM, CXO PMM and C&P PMM), to grow engaged visits, improve form completion rate, and deepen customer understanding.
  • Lead, mentor, and grow a team of web product leaders responsible for enterprise web strategy, prioritization, and performance, setting clear goals and building a culture of critical thinking, customer obsession and measurable impact.
  • Prioritize the enterprise web experience roadmap and deliver requirements to the B2B Web Capabilities organization. Establish a continuous experimentation and optimization program to accelerate measurable business impact using data-informed insights and testing. Develop and deliver executive-facing strategic recommendations in partnership with the web analytics team.
  • Lead enterprise web discoverability by partnering with SEO leaders to support improvements in citations, and increase traffic and brand visibility metrics
  • Innovate the team operating model by deploying AI agents and automation accelerating the team's focus on strategy and experience impact.
  • Accountable for growing site engagement, brand visibility, and customer outcomes
What You Bring
  • 10+ years leading and managing teams, including senior contributors in web marketing or digital product leadership.
  • Experience working and collaborating across complex, matrixed organizations
  • Strong proficiency with the modern web tech stack, including enterprise CMS platforms, web analytics, and work management tools.
  • Working knowledge of SEO fundamentals, site performance, accessibility, and their impact on engagement and conversion.
  • Excellent written and verbal communication skills, with the ability to influence senior leaders across multiple functions and fields.
  • Experience working in agile or hybrid agile environments.
  • Preferred qualifications: Prior experience with multi-product enterprise software portfolios, deploying AI tools in marketing, and a background in content strategy, information architecture, or UX or equivalent experience.


Expected Pay Range:
Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this position is $172,400 -- $334,500 annually. Pay within this range varies by work location and may also depend on job-related knowledge, skills, and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process.

In California, the pay range for this position is $231,000 - $334,500

At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).

In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.

About Adobe Inc.

The Omniture product suite provides an integrated set of services: advanced web analytics and segmentation (SiteCatalyst, Discover and Data Warehouse), search marketing (SearchCenter), optimization (Advanced Testing and Targeting -- Offermatica and TouchClarity), and the marketing integration platform (Genesis). They also have an iPhone application that allows customers to sign into their Omniture account and view statistics from anywhere.

Adobe Inc. Careers

Join Adobe Inc., a global leader in digital media and digital marketing solutions, and be part of a team that thrives on innovation and creativity. Adobe offers unparalleled job opportunities that propel your career forward in an environment that fosters growth and leadership. Work You’ll Do At Adobe, you will be immersed in an atmosphere of innovative solutions and exceptional leadership, contributing to projects that drastically change the landscape of digital content. Our team at Adobe is dedicated to empowering creatives and enterprises alike through cutting-edge technology and expertise. Transform the World with Your Creativity Adobe’s mission is to change the world through digital experiences. We are looking for professionals who are passionate about creativity, technology, and driving significant market evolution. Join a diverse team that values individuality and the fresh perspectives each member brings. Lead in a Culture of Innovation Adobe Inc. is synonymous with fostering a culture of innovation where your ideas can pave the way for groundbreaking digital solutions. Our leadership is committed to nurturing a dynamic and inclusive workplace that promotes career growth and development. Collaborate with the Best Work alongside a global team of talented professionals who are leaders in their fields. At Adobe, you will enhance your skills through collaboration and be inspired by the creativity and dedication of your teammates. Our networking opportunities within the company are designed to foster connections that lead to lasting professional relationships. Explore Career Opportunities Adobe Inc. offers a range of career paths from software engineering to marketing, customer experience to IT. Explore job opportunities and internships that align with your skills and passions. Adobe is committed to hiring the best talent and providing them with the training, benefits, and support needed to succeed. Innovate and Grow Drive innovation as part of the Adobe team and see firsthand how your work contributes to the company’s success and your personal growth. Engage in projects that push the boundaries of technology and creativity. Future-Proof Your Career Adobe is dedicated to the development of its employees at all stages of their careers. We offer comprehensive training programs, including leadership development and diversity training, to ensure you are equipped for the future. Our benefits package is designed to support the well-being and financial security of our team members and their families. Stay Connected Join Our Team Search open positions that match your skills and interests. We look for driven, curious, creative, and solution-oriented team players. Start your journey with Adobe today by exploring our exciting career and internship opportunities. Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. READ CAREERS BLOG Job Alert Emails Customize your subscription to receive job alerts, the latest news, and insider tips tailored to your preferences. Discover the rewarding and exciting opportunities that await at Adobe Inc.
Learn more about Adobe Inc.
Size
25,988 employees
Market Cap
$154.8 billion
Industry
Net Income
$5.2 billion
Founded
1982
5 Year Trend
+21.9%
Revenue
$12.8 billion
NASDAQ

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