Digital - Senior Specialist/Specialist, Paid Social

Aritzia LP

$50K — $150K *
Retail & Consumer Goods
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Proven skills in performance marketing and analytics
  • Commitment to Aritzia's values and leadership principles
  • Ability to collaborate with cross-functional teams
  • Focus on quality and delivering valuable business results
  • Knowledge of luxury fashion and eCommerce apparel (preferred)
  • Hands-on experience with Ads Managers (preferred)

Responsibilities

  • Define strategic approach for Paid Social program
  • Conduct A/B testing and optimize ad performance
  • Curate creative content specific to platforms
  • Create advertising audiences using data
  • Leverage insights to enhance campaign results
  • Manage and improve Paid Social programs

Benefits

  • Product discount and exclusive shopping events
  • Up to 16 weeks of paid baby leave
  • 24/7 virtual wellness resources
  • Inspiring and creatively designed office spaces
  • Snacks, dry-cleaning services, and various discounts
Full Job Description

THE TEAM

The mission of the Paid Digital Media Department is to deliver targeted, world-class content across Paid Digital Media channels to drive brand awareness, new customer acquisition, and conversion.

THE OPPORTUNITY

Aritzia is growing and our Paid Digital Media team is growing with it. This is a unique opportunity to be part of the team responsible for the development, implementation, and management of all Aritzia Paid Social marketing to reach clients with content tailored to each platform. As the Senior Specialist / Specialist, Paid Social, you will play a pivotal role in supporting the execution and optimization of the Paid Social program. With the skills you gain in this role,the opportunities are endlessfroma rewardingcareerinPaid Digital Mediatocontinued growth and development with Aritzia.

THE ROLE

As the Senior Specialist / Specialist, Paid Social you will:

  • Define the enduring, strategic channel approach for our Paid Social program
  • A/B testing, tracking, and strategies, including test ad copy, landing pages, visual assets, audience targeting, and other variables to improve performance of ad spending
  • Curate platform-specific creative content to drive our messaging priorities. Procure creative assets from cross-functional partners and ensure assets meet Paid Media requirements
  • Create relevant advertising audiences using 1stand 3rdparty data
  • Leverage insights to enhance activation results through measuring and optimizing KPIs
  • Seamlessly deliver, manage, and drive continuous improvement for Paid Social programs

THE QUALIFICATIONS

The Senior Specialist / Specialist, Paid Social has:

  • Proven skills, education, and/or applicable certifications in Performance Marketing vertical, performance optimization & analytics, reporting and/or marketing channel management
  • A commitment to learn and apply Aritzia's Values and Business and People Leadership principles
  • The ability to collaborate fluently with cross-functional partners and manage multiple priorities at once
  • A commitment to quality and investing in results that add value to the business
  • Knowledge of luxury fashion brands and eCommerce apparel experience (preferred)
  • Hands-on-keys experience within Ads Managers (preferred)

THE COMPENSATION

At Aritzia, we provide market-leading compensation packages designed to reward impact through our pay-for-performance philosophy.

The range for roles at this level is $50,000-$150,000per year. Total compensation may include base, bonus and/or equity depending on the role, which has the potential to be greater than this range.

With comprehensive benefits, aspirational workspaces, and elevated perks and experiences 6 we provide it all.

THE PERKS

Some of the industry-leading benefits you will receive working at Aritzia:

  • Product Discount 6 Maybe you9ve heard of our famous product discount? Or our exclusive private shopping events? You have now.
  • Baby LeaveProgram 6We provide up to 16 weeks of paid time to support you and your growing family.
  • Aritzia Virtual Wellness 6 Because your health, happiness and safety matter, we provide 24/7 resources to support you in your wellbeing goals, whether they9re physical, mental, social or financial.
  • Aspirational Workplace 6 Our offices are specially designed to be spaces of creativity, productivity and inspiration.
  • The Extras 6 We also offer a multitude of other perks like snacks and refreshments, dry-cleaning, hotel, restaurant discounts, health and wellness discounts, and self-care promos.

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