Digital Sales Director

Strategus

$90K — $130K *
US-AnywhereRemote in United States
Media
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3+ years of successful B2B digital advertising or media sales experience
  • 2+ years of experience specifically in Connected TV advertising
  • Strong hunter mentality with a track record of proactive business development
  • Exceptional communication and presentation skills for articulating complex concepts
  • Proven ability to build and sustain client relationships at various organizational levels
  • Solid negotiation and closing capabilities focused on meeting revenue goals
  • Self-starter with a results-driven attitude, capable of both independent and collaborative work
  • Proficiency with CRM systems and sales tools
  • Current knowledge of CTV advertising trends and technologies
  • Bachelor's degree in business, marketing, or a relevant field preferred.

Responsibilities

  • Develop and implement strategic sales plans to meet revenue targets
  • Identify new clients through channels like cold calls and networking events
  • Understand clients' advertising needs and provide tailored solutions
  • Conduct needs analysis to address clients' digital advertising objectives
  • Present and demonstrate digital advertising solutions to key stakeholders
  • Negotiate contracts aiming for mutually beneficial outcomes
  • Maintain strong post-sale client relationships to ensure satisfaction
  • Collaborate with cross-functional teams to ensure smooth pre and post-sales processes
  • Stay informed on industry trends to offer consultative advice to clients
  • Manage business forecasting and strive to exceed revenue goals
  • Attend industry events to enhance professional networks and generate leads
  • Plan regional travel to develop new accounts and deepen relationships.

Benefits

  • Flexible PTO for personal time and planned vacations
  • A collaborative work environment with like-minded, driven colleagues
  • Opportunities for growth in a dynamic setting
  • Value-driven team culture focused on achieving ambitious goals
  • Support through potential chaos during continued growth, ensuring progress is maintained.
Full Job Description
What you'll be doing as a Digital Sales Director:
  • Develop and execute strategic sales plans to achieve revenue targets and drive business growth
  • Identify and prospect new clients through various channels, including cold calling, networking events, and referrals leveraging a full suite of industry tools.
  • Continually build a deep understanding of client's advertising needs and provide scalable solutions
  • Conduct thorough needs analysis to understand clients' digital advertising objectives and challenges and provide scalable solutions
  • Present and demonstrate our digital advertising solutions to key stakeholders, showcasing the Strategus value proposition and benefits
  • Negotiate contracts and pricing agreements, ensuring win-win outcomes for both the client and the company
  • Build and maintain strong relationships with clients post-sale, ensuring high levels of client satisfaction and retention
  • Conduct thorough needs analysis to understand clients' digital advertising objectives and challenges
  • Collaborate with cross-functional teams, including account management, marketing, operations, and BDRs to ensure seamless pre and post sales process
  • Stay up to date with industry trends, technologies, and best practices to provide consultative advice to clients
  • Provide regular forecast of your business
  • Meet and exceed your individual revenue goals
  • Attend industry conferences, trade shows, and networking events to expand your professional network and generate new leads
  • Plan travel to your assigned region to build deeper relationships and develop new accounts


Qualifications:
  • 3+ years demonstrated outside sales success in B2B sales within the digital advertising or media industry
  • 2+ years experience selling Connected TV advertising
  • Hunter Mentality with a proactive and results-oriented approach to sales, with a proven ability to identify and pursue new business opportunities through diligent prospecting
  • Excellent communication and presentation skills, with the ability to articulate complex ideas in a clear and concise manner
  • Demonstrated ability to build and maintain relationships with clients at various levels of an ad agency or organization
  • Strong negotiation and closing skills, with a focus on achieving revenue targets
  • Self-motivated and results-oriented, with the ability to work independently and as part of a team
  • Proficiency in using CRM systems and sales prospecting tools
  • Up-to-date knowledge of CTV industry trends and emerging technologies in the digital advertising space.
  • Bachelor's degree in business, marketing or a related field preferred


  • A group of people who are both hard-working and smart... and happen to be an absolute blast to work alongside
  • Flexible PTO for those days that you just can't avoid... or for the ones you plan!
  • A fun and challenging work environment to keep you engaged and growing.
  • Everyone on the team is extremely value-driven and works incredibly hard to meet our ambitious goals.
  • We're constantly growing - that can lead to a little bit of chaos from time to time, but we always work it out and it never prevents us from staying ahead.


We offer a base annual salary of $90,000 - $130,000, but that's just the starting point. This role includes uncapped commission opportunities tied to your performance, plus a full benefits package, because we believe in rewarding the people who help us grow.

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