CVS Health

Digital Product Manager

CVS Health$92K — $185K *
Healthcare
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years in Product Ownership, Management, Business Analysis, or similar role
  • 5+ years of hands-on experience with software product releases from discovery to launch
  • 3+ years working in Agile environments with backlog management and release planning
  • Ability to work during core Eastern Time business hours
  • Bachelor's degree in a relevant field or equivalent experience

Responsibilities

  • Build and prioritize product backlog aligned with strategic goals
  • Define epics, features, user stories, and measurable success criteria
  • Facilitate backlog refinement and ensure clarity and value of work
  • Balance feature delivery with production support and compliance activities
  • Review completed work with acceptance criteria and quality standards met
  • Partner with stakeholders to understand workflows and pain points
  • Collaborate with teams to evaluate solution options and delivery tradeoffs

Benefits

  • Comprehensive medical, dental, and vision coverage
  • Paid time off and retirement savings options
  • Wellness programs and resources for emotional and financial well-being
Full Job Description
Job Summary

We are seeking a Digital Product Manager for the Medicare Technology Sales & Acquisition team. This role translates business, customer, operational, and regulatory needs into prioritized product work that improves Medicare sales, enrollment, and agent experiences. The Digital Product Manager partners with business and technology teams to define requirements, guide Agile delivery, and ensure solutions deliver measurable customer and business value.

What you will do
  • Builds, prioritizes, refines, and maintains the team backlog in alignment with product strategy, roadmap priorities, customer and agent needs, operational commitments, regulatory requirements, and technology dependencies.
  • Defines and decomposes epics, features, user stories, acceptance criteria, business rules, non-functional requirements, and measurable success criteria.
  • Facilitates backlog refinement and ensures work is clear, valuable, feasible, testable, and ready before sprint commitment.
  • Balances feature delivery with production support, compliance work, technical debt, infrastructure and enablement needs, defects, and time-sensitive business priorities.
  • Reviews and formally accepts completed work when acceptance criteria and quality expectations are met.
  • Partners with business stakeholders and end users to understand problems, desired outcomes, workflows, and pain points across Medicare sales and acquisition journeys.
  • Elicits, analyzes, documents, and validates functional and non-functional requirements for sales, CRM, shopping, quoting, enrollment, onboarding, retention, and agent enablement capabilities.
  • Creates process flows, journey maps, decision logic, data mappings, traceability documentation, and other artifacts needed to support shared understanding.
  • Collaborates with Product Management, User Experience, Engineering, Architecture, Data, Quality Assurance, Operations, and vendors to evaluate solution options and delivery tradeoffs.
  • Participates in discovery through launch while keeping delivery aligned to the Product Manager-defined vision, strategy, roadmap, and objectives.
  • Leads or supports backlog refinement, sprint planning, sprint reviews, product demonstrations, release planning, and retrospectives in partnership with the delivery team.
  • Provides timely clarification of requirements, business rules, priorities, and scope as questions arise during development and testing.
  • Partners with Quality Assurance to use feature, story, and acceptance-criteria reviews to inform test scenarios and validate end-to-end outcomes.
  • Supports testing, user acceptance activities, deployment, release readiness, post-release validation, defect prioritization, and production issue resolution.
  • Supports Annual Enrollment Period readiness, code-freeze protocols, operational preparedness, risk mitigation, and delivery governance.
  • Helps teams establish foundational Agile practices, including backlog management, sprint planning, working agreements, and effective use of Jira.
  • Serves as the day-to-day point of contact for assigned product capabilities and maintains alignment between business partners and delivery teams.
  • Builds productive relationships across Product, Technology, Sales Centers of Excellence, Operations, Compliance, Marketing, Distribution, Customer Experience, and vendor teams.
  • Communicates priorities, decisions, dependencies, risks, scope changes, delivery progress, and expected outcomes clearly and calmly, including in high-stakes situations.
  • Facilitates decisions and challenges assumptions using customer insight, operational knowledge, delivery data, and business value rather than acting as an order taker.
  • Coordinates across vendor-provided and internally developed systems that support end-to-end broker, agent, prospect, shopping, and enrollment workflows.

Required Qualifications
  • 5+ years of experience in Product Ownership, Product Management, Business Analysis, or a related digital product delivery role.
  • 5+ years of hands-on experience supporting software products through multiple releases, with demonstrated ownership from discovery and requirements definition through launch and optimization.
  • 3+ years of experience working with Agile teams; including backlog management, prioritization, feature decomposition, user story development, acceptance criteria, and release planning.
  • Ability to work core business hours aligned with Eastern Time-based teams and stakeholders.


Preferred Qualifications
  • Experience in health insurance, particularly regulated business environments such as Medicare Advantage, Prescription Drug Plans, Medicare Supplement, or Medicare sales and enrollment.
  • Experience with sales and agent enablement applications, CRM platforms, digital shopping or enrollment experiences, contact center technology, and customer engagement solutions.
  • Experience supporting teams during an Agile transformation or establishing Agile practices in an early-stage environment.
  • Experience supporting Annual Enrollment Period readiness, release governance, operational readiness, or other time-sensitive regulated delivery cycles.
  • Excellent organizational and communication skills, with the ability to manage multiple priorities and stakeholders effectively.
  • Leadership experience influencing cross-functional teams and decisions without direct authority.


Education
  • Bachelor's degree in Computer Science, Information Technology, Business, Engineering, Information Systems, or a related field, or equivalent professional experience
  • Certified Product Manager (CPM) or Certified Scrum Product Owner (CSPO)


Anticipated Weekly Hours
40

Time Type
Full time

Pay Range

The typical pay range for this role is:

$92,700.00 - $185,400.00

This pay range represents the base hourly rate or base annual full-time salary for all positions in the job grade within which this position falls. The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors. This position is eligible for a CVS Health bonus, commission or short-term incentive program in addition to the base pay range listed above.

Great benefits for great people

We take pride in offering a comprehensive and competitive mix of pay and benefits that reflects our commitment to our colleagues and their families.

This full-time position is eligible for a comprehensive benefits package designed to support the physical, emotional, and financial well-being of colleagues and their families. The benefits for this position include medical, dental, and vision coverage, paid time off, retirement savings options, wellness programs, and other resources, based on eligibility.

Additional details about available benefits are provided during the application process and on Benefits Moments.

We anticipate the application window for this opening will close on: 09/11/2026

About CVS Health

Omnicare provides comprehensive pharmaceutical services to patients and providers across the United States. As the market-leader in professional pharmacy, related consulting and data management services for skilled nursing, assisted living and other chronic care settings, Omnicare leverages its unparalleled clinical insight into the geriatric market along with some of the industry's most innovative technological capabilities to the benefit of its long-term care customers. Omnicare also provides key commercialization services for the bio-pharmaceutical industry through its Specialty Care Group.

CVS Health Careers

Joining CVS Health presents a unique opportunity to advance your career in a company where innovation, leadership, and growth go hand in hand. As a leader in the healthcare industry, CVS Health is more than just a pharmacy. We are a team of professionals dedicated to improving lives and optimizing health outcomes.

Work You’ll Do

At CVS Health, you will be part of a culture that values diversity and inclusivity, fostering an environment where every team member’s contribution is valued. Engage in meaningful work that directly impacts lives, driving innovation in healthcare services and solutions.

Explore Job Opportunities

Whether you’re looking for a position in pharmacy services, corporate leadership, or in-store management, CVS Health offers a variety of employment opportunities that will help you harness your skills and thrive professionally. Our job opportunities span across a wide range of professional fields and geographic locations, ensuring that your career at CVS Health aligns with your professional goals and lifestyle.

Internship Programs

Kickstart your career with CVS Health through our internship programs. These opportunities are designed for ambitious students eager to develop their skills in a real-world setting. Internships at CVS Health are not only about gaining work experience but also about making meaningful contributions to our ongoing projects.

Professional Growth and Development

CVS Health is committed to the professional growth of our employees. With access to cutting-edge technology, industry-leading experts, and comprehensive diversity training, our team members are equipped to lead and innovate. We support career advancement through professional development programs, leadership training, and opportunities for networking and internal mobility.

Benefits and Culture

Our employees enjoy a range of benefits that reflect our commitment to their well-being and success. From health and wellness benefits to professional development programs, CVS Health is dedicated to ensuring our team members have the resources they need. Our inclusive culture encourages collaboration and continuous learning, making CVS Health a place where you can grow and succeed.

Join Our Team

Ready to take the next step in your career? Explore the open positions at CVS Health that match your skills and interests. We are continuously hiring and looking for passionate, curious, and solution-driven team players.

Stay Connected

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Search CVS Health Jobs

Don’t just look for a job. Look for a place where you can be a part of something bigger. Visit our careers page to find the position that’s right for you and join a team that values innovation and leadership in healthcare.

READ CAREERS BLOG

Stay ahead in your career with insights from those who know CVS Health best – our team. Learn from their experiences and get insider tips that can help you succeed in your next interview, craft a standout resume, and build a career you’re proud of at CVS Health.
Learn more about CVS Health
Size
300,000 employees
Market Cap
$122 billion
Industry
Net Income
$7.1 billion
Founded
1963
5 Year Trend
+10.5%
Revenue
$268.7 billion
NASDAQ

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