SanMar

Digital Product Analyst

SanMar$80K — $105K *
Enterprise Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's Degree in Business, Communication, Information Technology, or related field, or equivalent experience.
  • 1-3 years of experience in product, business analysis, project coordination, QA, or product support; preferably in digital or e-commerce products.
  • Strong organizational and prioritization skills to manage multiple work streams.
  • Excellent written and verbal communication skills for both business and technical audiences.
  • Ability to translate complex requirements into clear documentation and user stories.
  • Familiarity with Agile practices and tools such as Jira or Aha!
  • Experience with QA, testing, or feature validation.
  • Proactive mindset with customer service focus.

Responsibilities

  • Manage and prioritize product intake, capturing feedback for Product Managers.
  • Analyze customer and internal feedback for improvement opportunities.
  • Translate product needs into user stories and supporting documentation.
  • Define scope, dependencies, and requirements for development readiness.
  • Document business rules, workflows, and non-functional considerations.
  • Coordinate user acceptance testing and validate features against requirements.
  • Track defects and partner with development teams for resolution.
  • Maintain product documentation and support training efforts.
  • Evaluate product performance and recommend improvements.
  • Own smaller digital products end-to-end, managing the backlog and quality.

Benefits

  • Comprehensive medical, dental, and vision benefits.
  • 401k plan with matching up to 4% of earnings, vested at every pay cycle.
  • Life insurance and short/long-term disability coverage.
  • Paid maternity/paternity leave.
  • Pet insurance.
Full Job Description
What's the Short Version?

The Digital Product Analyst supports SanMar's digital products across the full lifecycle, helping ensure features are clearly defined, successfully delivered, and continuously improved. The role partners closely with Digital Product Managers by reducing operational workload, coordinating cross-functional work, and evaluating product performance. It also owns smaller digital products end-to-end, building foundational product management experience. This position plays a key role in connecting business needs, technical execution, and customer outcomes.

What Will You Be Doing?
  • Manage and prioritize product intake across channels, capturing feedback and routing it to the appropriate Product Manager.
  • Gather and analyze customer and internal feedback to identify patterns and improvement opportunities.
  • Translate product needs into clear user stories, acceptance criteria, and supporting documentation.
  • Ensure readiness of work entering development by defining scope, dependencies, and requirements completeness.
  • Document business rules, workflows, and requirements, including non-functional considerations such as accessibility and performance.
  • Validate features and workflows against requirements and coordinate user acceptance testing prior to release.
  • Track, triage, and document defects, partnering with development teams to ensure timely resolution.
  • Coordinate release readiness, maintain product documentation, and support training and enablement efforts.
  • Evaluate product and feature performance, recommend improvements, and support post-launch review processes.
  • Own assigned smaller digital products end-to-end, including backlog management, quality, and iteration.
  • Perform other duties as assigned.
  • Comply with all policies and standards.


What Are We Looking For?
  • Bachelor's Degree Business, Communication, Information Technology, or related field, or equivalent experience
  • 1-3 years of experience in product, business analysis, project coordination, QA, or product support; experience supporting digital or e-commerce products preferred
  • Strong organizational and prioritization skills with the ability to manage multiple work streams
  • Strong written and verbal communication skills across business and technical audiences
  • Ability to translate complex or ambiguous requirements into clear documentation
  • Familiarity with Agile development practices and tools (e.g., Jira, Aha!)
  • Experience supporting QA, testing, or feature validation
  • Ability to interpret product metrics and assemble performance insights from existing data
  • Strong attention to detail and ability to work both independently and collaboratively
  • Proactive mindset with the ability to identify improvement opportunities and a strong focus on delivering excellent customer service
  • Strong attention to detail and accuracy, with the ability to self-manage and contribute effectively both independently and within a team
  • Relevant certifications such as product or Agile certifications (e.g., CSPO) preferred


What's Our Offer?

Salary Range: You`ll earn between $80,170 - $105,000 annually, depending on experience.

Bonus: You`ll be eligible for an annual discretionary bonus up to 10% of base salary.

Paid Time Off: You`ll accrue paid time off on a bi-weekly basis based on hours worked up to 112 hours per year to start. Employees also receive 8 paid holidays and 1 paid family day off.

Additional Benefits:
  • Comprehensive medical, dental, and vision benefits
  • 401k plan and matches $1 for $1 up to 4% of earnings, matched & vested at every pay cycle
  • Life insurance
  • Short/long-term disability coverage
  • Paid maternity/paternity leave
  • Pet insurance


What Should You Expect?

Hybrid: SanMar's Eastpointe office is located in Issaquah, WA in the Seattle metropolitan area. Employees are required to work in our offices Tuesday through Thursday each week and additional days may be added based on business needs. Our standard working hours are 8:00-5:00 PST. Periodic travel may be required. The employee is regularly required to sit for extended periods while working on a computer and participating in virtual and in-person meetings. Frequent use of hands for keyboarding and standard office equipment is required. Occasional standing, walking, and reaching may be needed to attend meetings or collaborate in an office setting. The role requires the ability to perform close visual work on a computer for extended periods. The employee may occasionally lift and/or move up to 10-15 pounds.

About SanMar

SanMar is a leading supplier of apparel and accessories to the promotional products industry. The company offers a wide range of products, including T-shirts, polo shirts, jackets, hats, bags, and more. SanMar serves customers in the United States, Canada, and Europe through a network of distribution centers. The company is committed to sustainability and has implemented various initiatives to reduce its environmental impact. SanMar was founded in 1971 and is headquartered in Issaquah, Washington.
Learn more about SanMar
Size
4,000 employees
Industry
Net Income
$50 million
Founded
1971
5 Year Trend
+10%
Revenue
$1 billion
NASDAQ

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