The TJX Companies

Digital Marketing Supervisor

The TJX Companies$76K — $97K *
Retail & Consumer Goods
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's Degree in Marketing, Advertising, Communications, or related field
  • 3-4 years of online video media planning and buying experience
  • Expert knowledge of Google Ads Manager; certification preferred
  • General understanding of digital analytics platforms like Adobe Analytics
  • Experience with brand safety and suitability, IAS knowledge a plus
  • Strong communication and collaboration skills across levels of the organization
  • Results-driven, detail-oriented, and self-motivated with project management expertise

Responsibilities

  • Serve as a subject matter expert for online video campaigns
  • Monitor the competitive landscape for audience trends and optimization opportunities
  • Analyze campaign performance and provide actionable reporting
  • Collaborate with brand teams and external agencies for campaign insights
  • Support campaign execution from setup through to reporting in Google Ads
  • Lead campaign quality assurance and final approvals
  • Train Digital Marketing Specialists on execution and platform management

Benefits

  • Associate discount
  • 401(k) match
  • Medical/dental/vision insurance
  • Tuition reimbursement and scholarship program
  • Adoption/surrogacy assistance
  • Paid holidays and parental leave
  • Incentive programs for management
  • Referral bonuses
Full Job Description
Job Description:

DIGITIAL MARKETING SUPERVISOR, ONLINE VIDEO

The Digital Marketing Supervisor supports the Digital Marketing Manager on the execution, optimization, and analysis of online video campaigns on the In-House media buying team.

Key Responsibilities
  • Build Digital Marketing Expertise
    • Serve as an online video subject matter expert, providing support on campaign development, structure, maintenance, and key reporting metrics.
    • Monitor the competitive YouTube and online video landscape to identify audience trends, optimization opportunities, and bidding strategies that drive campaign performance and growth.
    • Share insights, best practices, and recommendations with internal teams to improve campaign performance.
    • Participate in cross-functional digital marketing knowledge sharing and education.


  • Drive Results (Plan, Execute, Measure)
    • Own the execution and management of all online video campaigns from setup through launch and reporting within Google Ads and other applicable platforms.
    • Monitor campaign launches and daily pacing to ensure performance goals are met.
    • Lead and oversee campaign processes, documentation, and partner communications on trafficking, campaign management, reporting, and optimizations.
    • Lead and support all rounds of campaign QA, revisions, and final go-live approval.
    • Analyze campaign performance and provide reporting, inclusive of insights and opportunities for key metrics to brand partners.
    • Collaborate with brand media and marketing teams and external agencies to provide actionable insights supportive of the holistic brand story.
    • Support audience strategy development, implementation, and optimization in Google Ads.
    • Work closely with and train Digital Marketing Specialists on campaign execution and platform management.
    • Collaborate with In-House buying team (paid search, affiliate, paid social) on cross-channel strategy and execution.
    • Cultivate and strengthen the strategic partnership with Google, driving collaboration and program growth.


Who We're Looking For: You.
  • Bachelor's Degree in Marketing, Advertising, Communications or related field
  • 3-4 years of online video media planning and buying experience
  • Expert knowledge of Google Ads Manager (Google Ads certified is preferred), with additional video platform knowledge a plus
  • General understanding of digital analytics platforms (e.g., Adobe Analytics)
  • Experience with brand safety and suitability (IAS knowledge is a plus)
  • Team player who is collaborative while being an effective communicator
  • Ability to work with and influence at all levels of the organization
  • Ability to interpret and analyze data and present it to a variety of stakeholders
  • Results driven, detail-oriented, and self-motivated
  • Excellent project management skills
  • Experience with Microsoft Office suite is required, particularly Excel
  • Related experience with a media agency, vendor or client-side media/marketing
  • Additional experience with executing and measuring various forms of digital media is a plus
  • Retail experience is a plus

Benefits include Associate discount; 401(k) match; medical/dental/vision; HSA; health care FSA; life insurance; short/long-term disability; paid holidays/vacation /sick/bereavement/parental leave; EAP; incentive programs for management; auto/home insurance discounts; tuition reimbursement; scholarship program; adoption/surrogacy assistance; smoking cessation; child care/cell phone discounts; pet/legal insurance; credit union; referral bonuses. All benefits are subject to applicable plan or program terms (including eligibility terms) and may change from time to time. Contact your TJX representative for more information.

Address:
550 Cochituate Road

Location:
USA Home Office Framingham MA 550 Cochituate Rd

This position has a starting salary range of $76,800.00 to $97,900.00 per year. Actual starting pay is determined by a number of factors, including relevant skills, qualifications, and experience.

About The TJX Companies

The TJX Companies, Inc. is the leading off-price retailer of apparel and home fashions in the U.S. and worldwide, ranking No. 115 in the most recent Fortune 500 listings. With over $27 billion in revenues in 2013, more than 3,200 stores in six countries and over 190,000 Associates, they see themselves as a global, off-price value retailer. TJX operates four major divisions: The Marmaxx Group (T.J.Maxx and Marshalls) and HomeGoods in the U.S.; TJX Canada (Winners, HomeSense and Marshalls); and TJX Europe (TK Maxx and HomeSense). In December 2012, TJX acquired Sierra Trading Post, an off-price Internet retailer.

The TJX Companies Careers

Join the vibrant team at The TJX Companies, a leader in the retail industry, where your career growth and development are supported by a culture of diversity, innovation, and leadership. As the home of the world's largest off-price apparel and home fashions retailer, we offer unparalleled job opportunities that empower you to leverage your skills and drive forward with confidence in a dynamic employment landscape. Work You’ll Do At The TJX Companies, you’ll engage in work that matters. Join our community of passionate, curious, and creative team players who are dedicated to propelling the company forward through strategic innovation and robust leadership. Our team at TJX is committed to helping you explore vast opportunities, from entry-level positions to executive roles, ensuring that every step you take is geared towards professional growth and excellence. Transform Your Career Step into a role that harnesses your potential and pushes you to excel. The TJX Companies is not just about job opportunities; it's about building a meaningful career. Here, you will find a supportive network that values professional development and diversity training, helping you to enhance your skills and advance your career. Internship Programs Kickstart your career with The TJX Companies through our internship programs. These opportunities are designed for ambitious students looking to make a significant impact in the retail sector. Interns at TJX gain hands-on experience, valuable insights, and real-world skills that are crucial for future employment, all while being immersed in a culture that thrives on innovation and teamwork. Benefits and Culture Choose a career with The TJX Companies and enjoy a range of benefits that underscore our commitment to our employees' well-being and professional growth. Our inclusive culture fosters diversity, encouraging you to bring your unique perspectives and ideas to the table. At TJX, you’ll find more than just employment; you’ll discover a place where you can grow personally and professionally, surrounded by leaders and peers who will help you thrive. Leadership and Development Prepare to be a leader at The TJX Companies, where we prioritize your leadership development as a critical part of your career journey. Through targeted training programs and access to mentoring and networking opportunities, we equip you with the tools to succeed. Our leadership framework supports your growth at every level and helps you navigate the complexities of the retail world with confidence. Join Our Team Explore the job opportunities at The TJX Companies today and find the position that matches your skills and passions. We are continuously hiring across various departments, looking for individuals who are driven, solution-oriented, and ready to contribute to our global success. Stay Connected Keep up to date with the latest career tips, company news, and industry insights—all from the people who work here at The TJX Companies. Personalize your experience by subscribing to our job alert emails, tailored to your career preferences and aspirations. Discover the rewarding career opportunities waiting for you at The TJX Companies. Whether you’re refining your resume, preparing for an interview, or seeking to enhance your professional skills, TJX is here to support you every step of the way. Join us and be part of a company that celebrates diversity, encourages innovation, and cultivates leaders.
Learn more about The TJX Companies
Size
340,000 employees
Market Cap
$90 billion
Industry
Net Income
$90.4 million
Founded
1987
5 Year Trend
+7.9%
Revenue
$32.1 billion
NASDAQ

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