Charles Schwab

Digital Marketing Experience Lead

Charles Schwab • $90K — $130K *
Austin, TX 78745In-Person
Consumer Technology
8 - 10 years of experience
Reposted Today
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Job Overview by Ladders

Qualifications

  • 10+ years of experience in UX design, interaction design, content strategy, or digital marketing roles.
  • Experience influencing multi-channel marketing experiences (email, web, mobile app).
  • Expertise in content strategy, information architecture, and taxonomy.
  • Proficient with design systems and Figma.
  • Understanding of front-end/back-end systems and MarTech platforms, without coding requirements.
  • Strong communication skills to build alignment across various functions.

Responsibilities

  • Own and evolve marketing experience standards across digital channels.
  • Act as a strategic advisor to web, email, and digital marketing teams.
  • Translate complex UX and digital concepts into clear standards and best practices.
  • Partner cross-functionally to enhance scalable experience delivery.
  • Influence the adoption of standards through enablement and stakeholder alignment.

Benefits

  • Opportunity to work on high-volume projects across 28 websites and extensive email programs.
  • Engagement with a cross-functional team that shapes client experiences at scale.
  • Access to building scalable assets such as design systems and reusable components.
  • Ideal for strategists looking to make an impact rather than execute day-to-day tasks.
  • Opportunity to leverage AI capabilities in client-facing experiences.
Full Job Description
Your Opportunity

The Marketing Experience Design Team (MXD) sets the standards, patterns, and guidance that help marketing teams deliver consistent, high-quality digital experiences at scale across web, email, mobile app, and social channels. 

As a Digital Marketing Experience Lead, you will help shape how Schwab shows up across digital marketing touchpoints. This role blends UX strategy, experience design, design systems and emerging AI-enabled design processes. You will partner with marketing, content, product, technology, and vendor teams to turn complex experience requirements into clear standards, reusable guidance, and scalable solutions. 

We are looking for a senior designer who can lead independently, build trusted partnerships, and help teams make client-centered decisions. 

 

What You’ll Do 

  • Own and evolve the UX strategy and standards for digital marketing experiences across web, email, mobile app, and social.
  • Translate marketing goals, client needs, content strategy, AI opportunities, and technology considerations into clear experience guidance for marketing teams.
  • Create reusable patterns, templates, modules, frameworks, and best practices that help teams deliver faster and more consistently.
  • Define and evolve design system guidance, with a strong understanding of components, patterns, accessibility, and channel standards.
  • Apply AI tools and workflows to support discovery, synthesis, ideation, content exploration, prototyping, and workflow acceleration.
  • Partner with marketing, content, product, engineering, analytics, legal/compliance, vendor, and channel teams to align decisions and remove barriers.
  • Influence adoption of standards through practical guidance, stakeholder alignment, communication, and enablement. 

About the Marketing Experience Design Team (MXD) 

  • Defines and unifies digital experience standards across channels to ensure consistency in look, feel, UX, and design practices.
  • Sets channel requirements and guidance spanning web, email, mobile app, and social.
  • Builds scalable assets, including design systems, templates, modules, reusable components, tooling, and frameworks used by marketing teams at scale.
  • Supports a large digital footprint, including approximately 28 websites and high-volume email programs across the organization. 
What you have
  • 8+ years of relevant experience in UX design, digital marketing experience, interaction design, product design, content strategy, or equivalent roles.
  • Experience leading UX or experience standards work across digital marketing channels, including web, email, and mobile.
  • Strong understanding of content strategy and structure, information architecture, and taxonomy.
  • Experience using and contributing to design systems, with proficiency in Figma and applied use of AI tools or AI-enabled workflows as part of the design process.
  • Ability to communicate clearly, influence without direct authority, build alignment, and form strong cross-functional partnerships.
  • Online portfolio demonstrating design thinking, problem-solving, and client-centered digital experience outcomes. 

 Preferred Qualifications 

  • Background creating marketing standards, templates, reusable components, or channel guidance that enables teams to deliver at scale.
  • Familiarity with modern content management systems and development platforms like Sanity and Vercel.
  • Experience supporting client-facing experiences in regulated industries, financial services, complex enterprises, or large matrixed organizations.
  • Ability to mentor designers and help teams adopt new standards, tools, and ways of working. 

About Charles Schwab

Charles Schwab is a financial services company that provides a full range of securities, brokerage, banking, money management, financial advisory, investor, and retirement plan services. It operates in four main divisions; investing, wealth management, banking, and trading. Charles Schwab provides a full-service brokerage platform that serves individual investors who invest on their own or through a workplace-sponsored retirement or equity plan, as well as banking through Schwab Bank. The firm was founded in 1973 and is headquartered in San Francisco, California.

Charles Schwab Careers

Join the vibrant team at Charles Schwab, a leader in global finance, where your career is propelled by innovation, leadership, and a commitment to diversity and professional growth. At Charles Schwab, we offer more than just job opportunities; we provide a platform for you to make a significant impact on the industry and our clients' lives.

Work You’ll Do

At Charles Schwab, we are dedicated to helping our clients manage their financial futures. Being part of our team means you'll work alongside some of the most skilled professionals in the financial services industry. Our culture thrives on teamwork, integrity, and relentless dedication to our clients. Whether you're looking for a position in financial consulting, technology, or administrative support, Charles Schwab offers a dynamic work environment where your skills will be honed and your achievements recognized.

Innovate and Lead

Embrace the opportunity to lead through innovation. Charles Schwab’s commitment to technology and innovation is fundamental to our service delivery. By joining our team, you will be at the forefront of developing new solutions that redefine the future of finance. Your leadership can guide significant projects that impact our company and the industry.

Grow Your Career

Charles Schwab believes in fostering the growth of its employees. Whether through professional development programs, diversity training, or leadership workshops, we ensure that our team members receive the support and training they need to advance their careers. With a variety of career paths available, your job at Schwab can evolve with your interests and expertise.

Internship and Employment Opportunities

Start your professional journey with Charles Schwab through our internship programs or full-time employment opportunities. We seek individuals who are passionate, curious, and ready to drive change. A career at Schwab is not just about having a job; it's about building a lasting relationship with a company that values your potential.

Benefits and Culture

Charles Schwab is renowned for its employee-friendly culture. We offer a comprehensive benefits package that supports the health, financial stability, and work-life balance of our team members. From competitive salaries and bonuses to health insurance and retirement plans, Schwab ensures that your career is as rewarding as it is enriching.

Networking and Professional Development

Expand your professional network and enhance your skills through our various networking events, mentorship programs, and training sessions. At Charles Schwab, we believe in leveraging collective expertise to foster learning and innovation. Engage with leaders, gain insights from experienced professionals, and build relationships that will aid your career trajectory.

Join Our Team

Explore the numerous career paths available at Charles Schwab and discover how your talents can be utilized to their fullest potential. Search open positions that match your skills and interests. We are continuously hiring across various disciplines and look forward to adding innovative, driven individuals to our team.

Stay Connected

Keep up to date with the latest from Charles Schwab Careers by subscribing to our job alert emails. Tailor your subscription to receive updates that align with your career preferences and be the first to know about new openings, company news, and professional tips.

Explore Charles Schwab Jobs

Ready to take the next step in your career? Visit our careers page to review current job openings, submit your resume, and prepare for your interview. At Charles Schwab, your future is waiting. [SEARCH CHARLES SCHWAB JOBS] Join Charles Schwab today and be part of a team that values diversity, innovation, and leadership—where your career can thrive in the exciting world of finance.
Learn more about Charles Schwab
Size
34,200 employees
Market Cap
$151.6 billion
Industry
Finance & Insurance
Net Income
$3.2 billion
Founded
1973
5 Year Trend
+20%
Revenue
$12.1 billion
NASDAQ
SCHW
* Ladders Estimates

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