Role and ResponsibilitiesThe Digital Marketer is part of the team who leads, develops and executes innovative digital marketing strategies to drive brand awareness, engagement, and conversion for our product portfolio. These roles will focus on leveraging data-driven insights to optimize campaigns across digital channels, ensuring alignment with Samsung's brand standards and business objectives.
- Develop and execute end-to-end digital marketing campaigns for our products, including social media, email marketing, and paid media strategies.
- Collaborate with cross-functional teams to create compelling content that aligns with product launches and key business events.
- Analyze campaign performance metrics to identify trends, optimize strategies, and deliver actionable insights.
- Manage agency partnerships to ensure seamless execution of marketing initiatives.
- Stay updated on industry trends and emerging technologies to maintain a competitive edge in digital marketing.
Skills and Qualifications- Bachelor's degree in Marketing, Business, Communications, or a related field.
- 5-15 years of experience in digital marketing, with a focus on social media and paid media campaigns.
- Proven track record of managing successful digital marketing campaigns for consumer electronics or similar industries.
- Strong analytical skills with experience in data-driven decision-making.
- Proficiency in digital marketing tools and platforms (e.g., Google Analytics, Adobe Campaign Manager).
- Strong analytical and quantitative skills, including the ability to analyze reports, campaign performance, and synthesize recommendations
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Regular full-time employees (salaried or hourly) have access to benefits including: Medical, Dental, Vision, Life Insurance, 401(k), Employee Purchase Program, Tuition Assistance (after 6 months), Paid Time Off, Student Loan Program (after 6 months), Wellness Incentives, and many more. In addition, regular full-time employees (salaried or hourly) are eligible for MBO bonus compensation, based on company, division, and individual performance.
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