GE Vernova

Digital Content & Creative Manager

GE Vernova$103K — $172K *
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5-10 years in digital content or related fields
  • Strong judgment in fast-paced environments
  • Proven ability to create connected content systems
  • Experience with agency collaboration
  • Excellent written and verbal communication
  • Deep knowledge of digital content platforms
  • Data-driven approach to content performance
  • Strong editorial judgment and eye for quality
  • Ability to manage multiple projects effectively
  • Collaborative mindset with a focus on partnership

Responsibilities

  • Develop and refine core narratives and storytelling frameworks
  • Create and execute strategic, high-quality content briefs
  • Align content with brand voice and audience needs
  • Utilize creative tools for content development and asset creation
  • Leverage AI for content scaling and adaptation
  • Partner with agencies for creative concept execution
  • Ensure optimization across web and social platforms
  • Monitor performance and adjust content strategies
  • Travel for on-site content creation and capture

Benefits

  • Medical, dental, vision, and prescription drug coverage
  • Access to 24/7 nurse-based resource and health coaching
  • Employee Assistance Program for confidential support
  • GE Vernova Retirement Savings Plan with matching contributions
  • Access to financial planning resources
  • Tuition and adoption assistance
  • Paid parental leave and disability benefits
  • Life insurance and 12 paid holidays
  • Permissive time off policy
Full Job Description
Job Description Summary
This is a high-impact role for a digital marketing leader who lives at the intersection of global storytelling, creative vision, and platform execution. The Digital Content & Creative
Manager will be central to bringing GE Vernova's digital strategy to life - operationalizing the content system and transforming it into high-quality, connected creative and storytelling across channels. The work is optimized for how a diverse range of global audiences - including bots - discover content today and scaled by AI. The leader for this role is passionate for digital storytelling and is energized by a commitment to consistency,
clarity, creativity, and speed.

Reporting to the Head of Digital Marketing & Content Strategy, this role sits at the center of a high-energy, fast-moving team spanning strategy, creative, content, and digital operations. This leader will work collaboratively with agencies and global internal partners to bring ideas to life - shaping creative direction and helping build a connected content system that uses AI to scale, adapt, and optimize across a connected digital ecosystem.

There's real energy to this work beyond the desk, too. This teammate will travel to
marquee events, capturing content and helping tell the story as it unfolds in real time. Our company and team move at the pace of culture with high energy and impact. If you have the Energy to Change the World, we'd love to hear from you.

Job Description

Roles and Responsibilities

Content Development & Narrative Translation
  • Develop and evolve core narratives, POVs, and storytelling frameworks within the broader content system
  • Create and execute clear, high-quality briefs aligned to strategic direction, ensuring content connects across platforms and audience journeys
  • Ensure content is aligned to brand voice, audience needs, and platform best practices
  • Use Canva and/or other creative tools to support content development, editing, and rapid on-brand asset creation.
  • Leverage AI tools to enable a connected content system that scales core narratives across formats and platforms, aligned to audience needs
  • Use AI tools to adapt core content into multiple formats for web and social, optimized for platform performance, audience relevance, and AI discoverability


Creative Direction & Agency Partnership
  • Partner with brand creative and agencies on concept development, iteration, and execution
  • Provide direction and feedback to ensure content meets quality, clarity, and performance expectations
  • Ensure consistency of tone, messaging, and visual identity across all outputs


Execution & Quality
  • Support end-to-end content execution across web and social platforms, ensuring content is optimized for platform, format, and audience
  • Act as a quality checkpoint across channels, ensuring accuracy, consistency, and alignment to brand voice and standards
  • Support publishing workflows and platform execution as needed, including use of enterprise platforms (e.g., Sprinklr)
  • Monitor content performance and platform activity in partnership with the team helping ensure timely response and continuous optimization
  • Travel as needed to manage onsite photography, videography, and real-time content capture


Qualifications
  • 5-10 years of experience in digital content, social media, creative strategy, brand marketing, or a related field within a company or agency environment
  • Strong judgment and decision-making in high-visibility, fast-moving environments
  • Proven ability to translate digital strategy into connected content systems across web and social channels
  • Experience shaping briefs, guiding creative development, and working with agencies or creative partners to deliver strong execution
  • Strong written and verbal communication skills, with the ability to influence across teams and work effectively with senior stakeholders
  • Deep understanding of digital platforms, content ecosystems, and emerging AI tools and trends
  • Data-driven mindset, with the ability to interpret performance and turn insights into clear content recommendations
  • Strong editorial judgment and a sharp eye for quality, clarity, brand voice, and on brand creative
  • Ability to manage multiple strategic and creative workstreams with clarity, urgency, and attention to detail
  • Collaborative, low-ego approach with ownership, curiosity, and the ability to build strong partnerships across functions


Success in this Role
  • Content is high-quality, creative, on brand, and connected across channels through clear briefs, strong narratives, and thoughtful creative direction
  • Projects move forward with speed and consistency through strong coordination across agencies and global cross-functional partners
  • Content decisions are informed by data, audience insight, and sound editorial judgment
  • AI tools and new ways of working are applied thoughtfully to improve quality, efficiency, and discoverability across the content system
  • The person in role is a trusted partner across the team, bringing ownership, adaptability, and strong follow-through in a fast-moving environment


Relocation Assistance Provided: Yes

For candidates applying to a U.S. based position, the pay range for this position is between $103,400.00 and $172,300.00. The Company pays a geographic differential of 110%, 120% or 130% of salary in certain areas. The specific pay offered may be influenced by a variety of factors, including the candidate's experience, education, and skill set.

Bonus eligibility: discretionary annual bonus.

This posting is expected to remain open for at least seven days after it was posted on June 12, 2026.

Available benefits include medical, dental, vision, and prescription drug coverage; access to Health Coach from GE Vernova, a 24/7 nurse-based resource; and access to the Employee Assistance Program, providing 24/7 confidential assessment, counseling and referral services. Retirement benefits include the GE Vernova Retirement Savings Plan, a tax-advantaged 401(k) savings opportunity with company matching contributions and company retirement contributions, as well as access to Fidelity resources and financial planning consultants. Other benefits include tuition assistance, adoption assistance, paid parental leave, disability benefits, life insurance, 12 paid holidays, and permissive time off.

GE Vernova Inc. or its affiliates (collectively or individually, "GE Vernova") sponsor certain employee benefit plans or programs GE Vernova reserves the right to terminate, amend, suspend, replace, or modify its benefit plans and programs at any time and for any reason, in its sole discretion. No individual has a vested right to any benefit under a GE Vernova welfare benefit plan or program. This document does not create a contract of employment with any individual.

About GE Vernova

GE Vernova is an energy business company. They provide digital, energy consulting, energy financial services, gas power, grid solutions, nuclear energy, power conversion, renewable energy, steam power, and so on.

GE Vernova Careers

There has never been a more opportune time to join GE Vernova, a leader in innovative energy solutions. As a pivotal player in the energy sector, GE Vernova offers a plethora of job opportunities that cater to a diverse range of skills and professional aspirations.

Work You’ll Do

Embark on a career at GE Vernova and contribute to the transformation of the energy landscape. GE Vernova’s team is at the forefront of innovation, driving growth and sustainability with cutting-edge technology. Lead in a unique role where industry expertise meets leadership in energy innovation. GE Vernova provides a platform where professionals can leverage their skills to influence global energy solutions. Engage with a team of experts dedicated to pioneering developments in the energy sector. GE Vernova is home to a dynamic team focused on creating impactful solutions that address global energy challenges.

Introducing the GE Vernova Professional Growth Path

GE Vernova is committed to fostering professional growth through comprehensive career development opportunities. The company supports its team members' career trajectories with robust training programs, including leadership development and diversity training.

Innovate and Lead

Join GE Vernova to work on transformative projects at the intersection of energy, technology, and sustainability. The company’s commitment to innovation is reflected in its continuous pursuit of next-generation energy solutions.

Cultivate Your Career

At GE Vernova, career advancement is a priority. The company offers a range of positions that encourage professional growth and skill enhancement. GE Vernova’s supportive culture and commitment to professional development make it an ideal place to advance your career.

Explore Job Opportunities and Internships

GE Vernova is actively hiring and offers various positions and internships that cater to a wide range of professional interests and expertise. From engineering to project management, GE Vernova provides a fertile ground for professionals and interns to thrive.

The GE Vernova Commitment to Diversity and Innovation

GE Vernova is dedicated to creating a diverse and inclusive workplace. The company values diversity as a source of innovation and competitive advantage. By fostering an inclusive culture, GE Vernova attracts top talent from diverse backgrounds, enhancing creativity and driving innovation.

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