Drives the go-to-market strategy for Digital Construction ConsultingWithin the framework of the company's overall business strategy, this position is responsible for developing and managing the marketing approach and alignment between the company's relevant products & services within the scope of our digital construction consulting team. This includes the development and maintenance of training programs, presentation materials, marketing collateral, and ongoing community management of the relevant team. This role will act as a core Subject Matter Expert with respect to the Digital Construction Consulting (DCC) community and support the broader organization in all relevant marketing steering as it relates to our downstream BIM to field strategy. The core portfolio offering are all the relevant products within the DCC playbook; the core being advanced measuring solutions, BIM-to-Field services & field to BIM services.
What You'll do- Responsible for coaching and directing Digital Construction Consultants (DCCs), DCC Regional Managers (RMs) and other relevant team members in developing, coordinating and implementing market, brand, sales and market reach strategies for the segment in North America.
- Coordinate the marketing activities & support for the DCC team in accordance with the Lead 2030 strategies that have been established for the Market Organization and the company.
- Build and maintain a relevant community within the digital construction team via newsletters, webinars, playbook, monthly/quarterly calls and training.
- Work closely with the Trade Community, Market Organizations & relevant internal partners to drive organizational alignment, competency & engagement on our core opportunities.
- Develop and implement specific market and/or product-oriented programs and strategies within their market to enhance sales, meet strategic objectives, and provide more value to Hilti customers.
- Support Marketing in the development of products, services, and software by arranging for valuable market insight experiences with customers.
- Design, coordinate & execute new hire training program for digital construction consultants in partnership with BU Measuring, BIM Services and other internal stakeholders
- Design and deliver written, video, and e-course training content for both internal and external customers.
- Work with global team to develop Salesforce dashboards that can be used by DCCs to understand trends in their business. Update existing coverage of DCCs looking after particular regions and develop content to demonstrate how DCCs can use these dashboards to drive their business.
- Other duties as assigned.
What You'll Bring- Bachelor's Degree required
- Minimum two (2) years of direct sales or field engineering experience, required
- Experience with Surveying Equipment / Robotic Total Stations and industry knowledge, preferred
- Previous DCC experience required
- Account Manager experience a plus
- Strong marketing, sales, and operational experience
- Excellent planning and organization skills
- Demonstrated strong strategic and conceptual skills
- Demonstrated high-level analytical and problem-solving skills
- Results-oriented and proactive - able to get things done and achieve goals
- Excellent communication skills
- Strong internal and external customer focus
What's In It for You We are committed to caring for our people, which is why our retention has been over 90% for the last five years. It's why we haven't gone through any waves of layoffs - even during the COVID-19 pandemic. We value development, which is why 80-90% of our roles are filled internally. It's why most of our account managers come from a non-construction background. Success at Hilti comes down to teamwork and ability - the Hilti culture is contagious, and we have an excellent mix of people who are always looking to help one another. This job is #LI-Hybrid, meaning it is field-based and requires daily customer in-person interaction with your home serving as your office location.
