Deputy Director, Digital

City Of New York • $90K — $120K *

New York, NY 10025In-Person

Education, Government & Non-Profit

Less than 5 years of experience

1 week ago

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Job Overview by Ladders

Qualifications

3-5 years of social media strategy and content creation experience
3-5 years in short-form and long-form video production
3-5 years in digital storytelling and visual communications
Strong understanding of audience engagement tactics
Ability to create high-impact digital content across various platforms

Responsibilities

Direct the development of impactful digital communication strategies
Oversee and execute online and social media marketing strategies
Create and curate engaging content for multiple social media platforms
Develop strategies for multimedia content that engages New Yorkers
Integrate digital media into broader communications efforts
Establish digital goals and lead execution alongside the team
Collaborate with executive staff on communication strategies

Benefits

Health insurance coverage for employee and family
Union benefits including dental and vision plans
Paid annual leave and sick leave
Paid holidays
Pension plan and optional savings programs
Flexible spending account options

Full Job Description

The Office of the Deputy Commissioner, Public Information is seeking a Deputy Director of Digital whose responsibilities may include, but will not be limited to, the following: - Direct the development and execution of creative, sophisticated and high-impact digital communications strategies and efforts that advance the Department's goals and visibility - Oversee online and social media marketing strategies for diverse audiences, highlighting online content that focuses on the NYPD's work for posting to all websites and social media - Create and post content for NYPD's social media presence on Instagram, Twitter, Facebook, and LinkedIn - Develop strategies to use multimedia content, social media, SMS, website, and other digital media tactics to reach and engage a greater number of New York City residents - Incorporate digital media into all communications efforts to maximize the effectiveness and reach of key messages - Develop a digital first strategy and culture for breaking news - Establish aggressive short- and long-term digital goals, and work with the broader team to execute them - Work with the Deputy Commissioner and executive staff on overall communications planning and implementation, including message development, strategic guidance, and coordination TO APPLY: Click the Apply' button below, or visit: http://cityjobs.nyc.gov and search for JOB ID # 784288 The City of New York offers a comprehensive benefits package including health insurance for the employee and his or her spouse or domestic partner and unemancipated children under age 26, union benefits such as dental and vision coverage, paid annual leave and sick leave, paid holidays, a pension, and optional savings and pre-tax programs such as Deferred Compensation, IRA, and a flexible spending account. CONFIDENTIAL STRATEGY PLANNER - 06996 Qualifications - 3-5 years of social media strategy and content creation - 3-5 years of experience on short-form and long-form video production - 3-5 years of experience in digital storytelling and visual communications Additional Information

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