Apple

Data Scientist

Apple$130K — $180K *
Consumer Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • PhD in a quantitative field (Statistics, Mathematics, Economics, etc.) with 3+ years of experience or MS with 5+ years in modeling and optimization.
  • Extensive experience with Marketing Mix Models (MMM), including budget allocation and optimization frameworks.
  • 3+ years of granular marketing performance modeling experience with various sub-channel dimensions.
  • Solid foundation in statistical analysis techniques such as regression, time-series analysis, and causal inference.
  • 3+ years of experience in Python for designing and evaluating ML models with knowledge of model validation techniques.
  • Ability to handle large datasets and apply quantitative methods to solve business issues.
  • Experience working with big data tools, such as Hadoop or Spark.

Responsibilities

  • Lead the development of Marketing Mix Models (MMM) and optimization frameworks for budget allocation.
  • Collaborate with Marketing, Business, and Product teams to turn business questions into scalable ML solutions.
  • Design and implement predictive models to evaluate channel quality and marketing effectiveness.
  • Drive data-informed decision-making by presenting clear insights and recommendations to stakeholders.
  • Build and maintain machine learning pipelines, ensuring smooth data preprocessing and model deployment.
  • Develop AI tools and frameworks to facilitate model implementation and support innovative applications.
  • Utilize generative AI techniques where applicable to enhance marketing strategies.

Benefits

  • Collaborative cross-functional team environment.
  • Opportunities for professional development through advanced projects.
  • Access to cutting-edge tools and technologies in data science and AI.
  • Flexible work arrangements to support work-life balance.
Full Job Description
The Applications team is looking for an outstanding Data Scientist to design, develop, and scale advanced marketing measurement and optimization models. This role will lead the development of Marketing (Media) Mix Models (MMM), budget allocation frameworks across sub-channels, and channel quality prediction models to inform strategic and tactical marketing investment decisions. You will partner closely with Marketing, Business, and Product stakeholders to drive data-informed budget decisions and improve marketing ROI.

The Data Scientist will work on designing, developing, and deploying machine learning-driven marketing measurement and optimization models to inform strategic and tactical marketing investment decisions. The role focuses on building Marketing (Media) Mix Models, budget allocation and optimization frameworks across sub-channels, and predictive machine learning models to assess channel quality and efficiency. This role collaborates closely with Marketing, Product, and Business partners to translate business problems into scalable, explainable, and production-ready ML solutions. The ideal candidate combines strong expertise in machine learning, statistical modeling, causal inference, optimization, and marketing analytics with the ability to communicate insights clearly and drive measurable business impact in a fast-paced, cross-functional environment.

PhD in Statistics, Mathematics, Economics, Operations Research, or a related quantitative field with 3+ years of relevant experience; or MS with 5+ years of experience in applied modeling and optimization roles. Strong hands-on experience with Marketing / Media Mix Models (MMM), including budget allocation, optimization frameworks, marginal ROI analysis, and incorporating experimentation results (e.g., geo-lift tests, A/B experiments). 3+ years of experience modeling marketing performance at granular levels, including sub-channel dimensions such as creative, placement, audience, and brand vs. performance. Strong foundation in statistics, regression, time-series analysis, causal inference, and optimization, with familiarity in Bayesian MMM, hierarchical models, or probabilistic forecasting. 3+ years of experience designing, implementing, and evaluating ML models in Python, with solid understanding of model validation techniques and performance metrics. Proven ability to work with large-scale, multi-source datasets, and apply quantitative methods to real-world business problems. Working proficiency with distributed data systems and big data tools (e.g., Hadoop, Spark). Strong communication, collaboration, and stakeholder influence skills, with a demonstrated track record of driving business impact through data-driven recommendations.

Ability to translate research ideas into scalable, production-level ML/AI solutions. Experience in building and maintaining machine learning pipelines, including data preprocessing, model training, and deployment. Experience developing AI tools, frameworks, or APIs to support model deployment or LLM-based applications. Familiarity with generative AI techniques (e.g., diffusion models, transformer architectures)

About Apple

Apple is a corporation that designs, manufactures, and markets mobile communication and media devices, personal computers, portable digital music players, and sells a variety of related software, services, peripherals, networking solutions, and third-party digital content and applications. Apple provides many products and services, including iPhone; iPad; iPod; Mac; Apple TV; a portfolio of consumer and professional software applications; the iOS and OS X operating systems; iCloud; and accessories, service, and support offerings. It sells its products worldwide through its retail stores, online stores, direct sales force and third-party cellular network carriers, wholesalers, retailers, and value-added resellers to the consumer and also sells third-party iPhone, iPad, Mac and iPod compatible products, including application software and accessories through its online and retail stores. Introduced in 1984, the Macintosh was the first widely sold personal computer with a graphical user interface (GUI). That feature and others such as an improved floppy drive design and a low-cost hard drive that made data retrieval faster helped Apple cultivate a reputation for innovation. Apple was named as the most admired company in the United States in 2008 and in the world from 2008 to 2012 by the Fortune magazine. The company was founded by Steven Paul Jobs, Steve Wozniak, and Ronald Gerald Wayne on April 1, 1976, and is headquartered in Cupertino, California.

Apple Careers

Join Apple, a place where extraordinary people gather to do their best work. Our ever-expanding global team is at the forefront of innovation and leadership in the tech industry. At Apple, we're not just building products—we're crafting the kind of wonder that revolutionizes entire industries. It's the diversity of our people and their ideas that inspires the innovation that runs through everything we do, from amazing technology to industry-leading environmental efforts. Work You’ll Do Embark on a journey with Apple’s market-leading team to help some of the world’s most influential companies navigate their path to digital mastery with cutting-edge technology and services. Transform industries and touch lives with your unique ideas at Apple. Here, you’ll lead through a unique position at the intersection of technology, creativity, and robust industry expertise. Collaborate with a global team of professionals who are at the top of their game in technology and design. Apple isn’t just a company, it’s a community of innovators and passionate thinkers. Introducing the Apple Innovation and Leadership Initiative We are building a market-leading team to drive our efforts in delivering groundbreaking solutions and services. At Apple, job opportunities are abundant, offering you the chance to explore diverse roles from engineering to marketing, all designed to empower your career growth. Do Innovative Work Join the largest group of creative and technical experts in the world—professionals dedicated to redefining what’s possible through technology and innovation. Deliver targeted solutions through a depth and breadth of expertise that’s unmatched, driving forward our commitment to excellence and leadership in every project we undertake. Be Part of a Great Team Engage in a wide range of projects utilizing Apple’s technology and resources. Harness the unparalleled capabilities, global scale, and joint solution development that only Apple can offer. Future-Proof Your Career Advance your career with limitless opportunities at Apple. Go as far as your ambition takes you with unmatched training, development, and certification support. Explore Discover how Apple is leading the way in tech innovation: [With iOS] Businesses can streamline operations and enhance customer interactions... READ MORE Smart home technology integration that sets the standard for convenience and security... READ MORE The Apple Experience Our combined service capabilities, global scale, and joint solution development help clients overcome challenges and lead transformation in their industries. Clients worldwide look to Apple for new strategies and solutions that drive growth and innovation in the digital era. Stay Connected Join Our Team Search open positions that match your skills and interests. We look for passionate, curious, creative, and solution-driven team players. Whether you’re seeking a professional role, an internship, or a leadership position, Apple offers a variety of employment opportunities. SEARCH APPLE JOBS Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. READ CAREERS BLOG Job Alert Emails Personalize your subscription to receive job alerts, latest news, and insider tips tailored to your preferences. See what exciting and rewarding opportunities await at Apple, a company committed to diversity, innovation, and leadership. Explore job opportunities, employment benefits, and the culture of growth and innovation at Apple. Prepare your resume, hone your interview skills, and ready yourself for a career at one of the most prestigious companies in the world. Join us in pushing the boundaries of what is possible.
Learn more about Apple
Size
154,000 employees
Market Cap
$2,074.3 billion
Industry
Net Income
$63.9 billion
Founded
1976
5 Year Trend
+11.5%
Revenue
$294.1 billion
NASDAQ

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