THE OPPORTUNITYKrafton's Publishing Platform Division (PPD) builds the data infrastructure and analytics services that power game studios across North America and Korea. As a Game Data Analyst on the NA team, you'll sit at the intersection of game development, product analytics, and cross-regional collaboration - serving as the analytical backbone for our NA studios while working hand-in-hand with PPD's central team in Seoul.
You will define and standardize event taxonomies through our in-house central SDK, build data pipelines and reporting layers, and ensure studios and publishing stakeholders can make fast, evidence-based decisions throughout the full game lifecycle. At Krafton, AI is a core operating principle - not an occasional tool. We expect you to integrate AI into your daily workflow as naturally as SQL, and to actively push the boundaries of what a two-person analytics function can accomplish.
RESPONSIBILITIES- Partner closely with NA studios to define instrumentation requirements, event schemas, and KPIs that align with PPD's centralized SDK and data standards
- Design, build, and maintain dashboards, reports, and self-serve analytics tools - using AI-assisted BI and text-to-SQL tooling where it cuts time without sacrificing rigor
- Translate raw telemetry data into clear analytical stories for non-technical stakeholders; use LLMs to accelerate synthesis, commentary generation, and report drafting
- Serve as the primary analytics liaison between NA studios and the Korea-based PPD central team; facilitate data alignment, review sessions, and reporting cadences across time zones
- Evaluate and validate SDK integration quality - working with studio engineers to ensure correct event logging, data completeness, and schema consistency
- Conduct deep-dive analyses on game health, feature performance, A/B test results, and live ops events; automate recurring analyses using AI pipelines where possible
- Build lightweight AI-assisted tooling where it removes friction - metric summary bots, automated anomaly commentary, LLM-generated data documentation, and similar
- Contribute to roadmap discussions for PPD's central analytics platform, advocating for NA studio needs while ensuring alignment with global standards
QUALIFICATIONS- 5+ years in data analytics, with 3+ years in the games industry
- Deep experience with event-based telemetry and game data pipelines
- Advanced SQL; proficiency in Python or R for analysis and automation
- Familiarity with live service game metrics (DAU, D1/D7/D30 retention, ARPU, LTV, session depth)
- Familiarity with AI tools and an interest in leveraging them for code generation, insight synthesis, documentation, and workflow automation in an analytics context.
- Ability to write effective prompts and evaluate AI output critically - knowing when to trust, iterate, or reject generated results
- Track record of owning end-to-end analytics from instrumentation spec to stakeholder reporting
- Strong communication skills across technical and non-technical audiences
- Experience working across multiple studios or product teams simultaneously
PREFERRED QUALIFICATIONS- Korean language proficiency (business level strongly preferred)
- Prior experience collaborating with Korean or other Asia-Pacific organizations
- Experience building AI-powered internal tools - metric bots, LLM pipelines for automated reporting, AI-assisted anomaly detection
- Experience contributing to or maintaining a shared data SDK or central instrumentation library
- Background in publishing analytics - UA, platform performance, regional launch metrics
- Familiarity with data governance, schema registries, or data contracts
In California, the expected salary range for this position is $97,000-$133,000. The listed expected salary range represents a good faith estimate and the actual pay may depend on a variety of job-related factors that can include experience, education, skills, and location. 
