We are hiring a Customer Planning Manager to join our Revenue Growth Team within our Retail Business where you will lead the development, execution, and analysis of trade strategies, working closely with Sales, Finance and Marketing teams to optimize trade spend, drive profitability, and ensure alignment with company objectives. The ideal candidate will have strong analytical skills, expertise in trade spend management, and the ability to influence and collaborate with cross-functional teams to achieve business goals.
What You Will Do:- Build and manage a bottoms-up annual trade budget in partnership with RGM, ensuring alignment to company objectives.
- Oversee trade fund allocation, targets, and governance to support customer and organizational goals.
- Lead trade fund reconciliation and post-promotion ROI analysis to identify optimization opportunities.
- Monitor trade performance to deliver volume, revenue, and profit goals within approved spending parameters.
- Track, analyze, and communicate key KPIs to support net revenue management and profitability.
- Partner with sales planning to co-lead annual and quarterly trade planning timelines and deliverables.
- Develop and execute customer-level trade strategies and tactics to improve ROI and trade efficiency.
- Deliver data-driven insights and customized reporting to inform trade investment decisions.
- Advance trade spend analytics, tools, and processes to strengthen decision-making and scalability.
- Provide trade and sales expertise to support customer and broker programs, ad hoc initiatives, and incremental funding requests.
What We Look For:- Bachelor's degree and a minimum of 5+ years of experience in trade marketing, revenue growth management or sales planning
- Experience interpreting data and deliver actionable insights.
- Experience in trade spend management systems and tools, with advanced Excel skills required; experience with visualization tools (e.g., Tableau, Power BI)
- Telus (Trade Promotion Management) and Unify+ (Consumption Data) tool experience is a plus.
What We Offer:The base salary range for this position is $93,000 - $154,000 annually, with eligibility for a 15% annual incentive bonus based on organizational performance. The range reflects factors such as experience, skills, education, certifications, and location, and starting salary may fall anywhere within the stated range.
Beyond base salary, we offer a competitive Total Rewards package designed to support your overall well-being, including comprehensive health benefits, time off programs, and retirement and financial offerings.
