CRM Operations Lead

WFS Group

$72K — $100K *
US-Anywhere
+ 26 other locationsRemote
Business Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years of CRM experience, specifically with HubSpot or similar platforms
  • Proven experience in optimizing and scaling CRM systems for multiple teams
  • Ability to effectively manage CRM deployments, including integration with other tools
  • Strong focus on enhancing workflows, documentation, and process adherence
  • Expertise in maintaining data integrity and producing accurate reports
  • Experience in auditing CRM setups and identifying performance gaps
  • Capacity to work cross-functionally with various stakeholders

Responsibilities

  • Drive optimization for HubSpot configuration and system performance
  • Conduct audits of CRM setups to pinpoint areas for enhancement
  • Support CRM onboarding and setup for new client accounts
  • Collaborate with data teams to ensure alignment between CRM and reporting
  • Establish and uphold data integrity and governance across teams
  • Develop and maintain documentation to ensure scalability and consistency
  • Partner with leadership to drive operational initiatives related to CRM

Benefits

  • Remote work flexibility
  • Bonus opportunities available
  • Standard Monday to Friday work schedule from 9AM to 6PM
Full Job Description
Position Overview: CRM Operations Lead

The CRM Operations Lead is a critical role focused on enhancing and scaling the CRM infrastructure that underpins our outsourced sales delivery. This role is laser-focused on HubSpot configuration, data integrity, and system enablement, ensuring that every sales team operates on a clean, reliable, and scalable CRM foundation.

You will play a key role in supporting the CRM lifecycle - from system design and documentation, to deployment for new accounts, to ongoing optimization and maintenance. Working closely with CRM leadership, sales, and data teams, you'll help strengthen the systems, processes, and standards that drive pipeline management, reporting accuracy, and sales productivity.

Beyond technical execution, this role is about identifying opportunities to improve performance, streamline workflows, and elevate the overall effectiveness of our CRM ecosystem. You'll contribute to building HubSpot into a true engine of operational excellence through improved integrations, stronger documentation, and more consistent system performance.

This role is ideal for a CRM operator who thrives in a growth-driven environment and enjoys improving systems that are already in motion. You'll contribute to CRM design and governance, support onboarding of new accounts, and help reinforce the data quality and process discipline that keeps our sales organization aligned and scalable.
You SHOULD apply to this role if:
  • You've designed, configured, and optimized HubSpot or other CRMs across multiple teams or organizations
  • You enjoy improving and scaling existing CRM systems, not just building from scratch
  • You've supported or executed CRM deployments, including integrations with dialers, schedulers, and reporting tools
  • You thrive on refining workflows and contributing to documentation, SOPs, and playbooks that improve adoption
  • You care deeply about data integrity and accurate reporting
  • You're comfortable auditing CRM setups and identifying gaps in structure, usage, or performance
  • You can balance strategic thinking with hands-on execution
  • You enjoy collaborating with leadership, RevOps, and data teams
  • You're passionate about scalability, standardization, and continuous improvement
You SHOULD NOT apply to this role if:
  • You've only used a CRM without configuring or optimizing it
  • You prefer quick fixes over long-term system improvements
  • You struggle working within or improving existing systems
  • You avoid auditing, data validation, or enforcing process discipline
  • You need full ownership before you can make an impact
  • You aren't comfortable working cross-functionally with multiple stakeholders
  • You rely only on theory or certifications without hands-on execution
  • You're not interested in refining and improving systems at scale
Core Outcomes
  • CRM workflows, pipelines, and automations are continuously improved for scalability and performance
  • Data accuracy and reporting reliability are maintained across systems
  • CRM inefficiencies are identified and resolved proactively
  • New accounts are supported through onboarding with strong system setup and integration alignment
  • CRM documentation, SOPs, and training resources are kept up-to-date and actionable
  • CRM-related initiatives are executed in alignment with operational priorities
Responsibilities
  • Support and drive optimization of HubSpot configuration, workflows, and overall system performance
  • Audit existing CRM setups and identify opportunities for improvement
  • Assist in CRM setup, onboarding, and enhancements for new and existing client accounts
  • Collaborate with the data team to ensure CRM configuration aligns with reporting and data pipelines
  • Strengthen CRM data integrity, governance, and usage standards across teams
  • Contribute to documentation (playbooks, SOPs, workflows) to support consistency and scalability
  • Partner with leadership and RevOps to support forecasting, reporting, and operational initiatives
  • Provide support and guidance on CRM best practices and system challenges
  • Support onboarding of new sales hires and accounts to ensure adoption and alignment
  • Contribute to CRM-related projects and initiatives tied to quarterly goals

Job Type: Full-time

Pay: $72,000.00 - $100,000.00 per year

Compensation package:
  • Bonus opportunities
    Schedule:
  • Monday to Friday - 9AM-6PM

Work Location: Remote

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