Reddit

Creative Technologist, KarmaLab

Reddit$115K — $161K *
Consumer Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5-8+ years of experience in AI, data, creative strategy, or creative technology
  • Proven track record of using AI to revamp workflows and enhance creative systems
  • Deep knowledge of cultural insights, branding, and consumer behavior
  • Advanced SQL and database skills, particularly with BigQuery
  • Experience in building data pipelines and API integrations
  • Understanding of optimizing LLM outputs and AI frameworks
  • Proficient in creating dashboards and visualizations using tools like Looker or Hex

Responsibilities

  • Develop AI-based creative workflows linking Reddit's data, creative systems, and ads
  • Enhance LLM outputs for creative tagging, asset generation, and reporting
  • Create frameworks to evaluate and optimize AI outputs
  • Test and operationalize AI systems for automating creative asset production
  • Collaborate with Product and Engineering to build tools and dashboards for insights
  • Streamline creative reporting and workflows for efficiency across teams

Benefits

  • Comprehensive healthcare benefits and income replacement programs
  • 401(k) with employer match
  • Global benefit programs tailored to individual needs
  • Support for family planning and gender-affirming care
  • Mental health coaching and support
  • Flexible vacation and paid volunteer time off
  • Generous parental leave program
Full Job Description
Reddit's KarmaLab is the creative engine behind the Global Sales Organization, helping brands show up on Reddit in ways that feel authentic to the platform while driving real business impact. As Reddit's in-house creative strategy team, KarmaLab partners closely with Sales, Marketing, Product, and advertisers to develop campaigns, creative strategies, and storytelling that connect brands with Reddit communities. Reddit is seeking a Creative Technologist to join KarmaLab and sit at the center of our AI-powered creative production, turning Reddit's community insights and tools into scalable workflows that help teams go from a brief to client-ready ideas, assets, and reports. As advertisers increasingly adopt generative tools, you'll help ensure Reddit's AI-generated creative assets are high-quality, brand-safe, and grounded in real community behavior. You'll partner closely with Product, Engineering, and Reddit's AI Strategy function to improve agentic workflows in Ads Manager, guide model outputs, and reduce the manual "glue work" required from strategists today. Location: Hybrid - New York or Chicago What You'll Do: • Build and scale AI-powered creative workflows that connect Reddit's data infrastructure, creative systems, and advertising ecosystem • Improve and optimize LLM outputs across use cases, including creative tagging, asset generation, reporting, and end-to-end creative system design • Develop frameworks for evaluating prompts, model outputs, and agentic AI workflows to support scalable production use cases • Test and operationalize agentic AI frameworks and multi-agent systems that automate creative analysis, reporting, and asset generation • Partner with Product and Engineering to build stakeholder-facing applications, dashboards, and tools that surface actionable creative insights and Reddit-native recommendations • Automate and streamline creative reporting, workflows, and other manual processes across KarmaLab and the broader business Qualifications: • 5-8+ years of professional experience across AI, data, creative strategy, or creative technology • Experience using AI to transform workflows, build tooling, or scale creative systems • Strong understanding of cultural insights, brand strategy, consumer behavior, or agency planning • Advanced SQL skills and experience working with databases such as BigQuery • Experience building or maintaining data pipelines and API integrations • Experience developing frameworks for optimizing and evaluating LLM outputs • Familiarity with agentic AI systems, multi-agent orchestration, or AI workflow automation • Experience building dashboards or data visualization tools using platforms like Looker or Hex • Comfortable operating in fast-moving, ambiguous, experimental environments • Collaborative, builder-oriented mindset with a strong bias toward execution Benefits: • Comprehensive Healthcare Benefits and Income Replacement Programs • 401k with Employer Match • Global Benefit programs that fit your lifestyle, from workspace to professional development to caregiving support • Family Planning Support • Gender-Affirming Care • Mental Health & Coaching Benefits • Flexible Vacation & Paid Volunteer Time Off • Generous Paid Parental Leave Pay Transparency: This job posting may span more than one career level. In addition to base salary, this job is eligible to receive equity in the form of restricted stock units, and will also be eligible to receive a commission. Additionally, Reddit offers a wide range of benefits to U.S.-based employees, including medical, dental, and vision insurance, 401(k) program with employer match, generous time off for vacation, and parental leave. To learn more, please visit https://www.redditinc.com/careers/. To provide greater transparency to candidates, we share base salary ranges for all US-based job postings regardless of state. We set standard base pay ranges for all roles based on function, level, and country location, benchmarked against similar stage growth companies. Final offer amounts are determined by multiple factors including, skills, depth of work experience and relevant licenses/credentials, and may vary from the amounts listed below. The base salary range for this position is: $115,500-$161,700 USD In select roles and locations, the interviews will be recorded, transcribed and summarized by artificial intelligence (AI). You will have the opportunity to opt out of recording, transcription and summarization prior to any scheduled interviews. During the interview, we will collect the following categories of personal information: Identifiers, Professional and Employment-Related Information, Sensory Information (audio/video recording), and any other categories of personal information you choose to share with us. We will use this information to evaluate your application for employment or an independent contractor role, as applicable. We will not sell your personal information or disclose it to any third party for their marketing purposes. We will delete any recording of your interview promptly after making a hiring decision. For more information about how we will handle your personal information, including our retention of it, please refer to our Candidate Privacy Policy for Potential Employees and Contractors.

About Reddit

Reddit is an American social news aggregation, web content rating, and discussion website. Registered members submit content to the site such as links, text posts, images, and videos, which are then voted up or down by other members. Posts are organized by subject into user-created boards called "communities" or "subreddits", which cover topics such as news, politics, religion, science, movies, video games, music, books, sports, fitness, cooking, pets, and image-sharing. Submissions with more upvotes appear towards the top of their subreddit and, if they receive enough upvotes, ultimately on the site's front page. Although there are strict rules prohibiting harassment, it still occurs, and Reddit administrators moderate the communities and close or restrict them on occasion. Moderation is also conducted by community-specific moderators, who are not considered Reddit employees. As of September 2021, Reddit ranks as the 19th-most-visited website in the world and 7th most-visited website in the U.S., according to Alexa Internet. About 42–49.3% of its user base comes from the United States, followed by the United Kingdom at 7.9–8.2% and Canada at 5.2–7.8%. Twenty-two percent of U.S. adults aged 18 to 29 years, and 14 percent of U.S. adults aged 30 to 49 years, regularly use Reddit. Reddit was founded by University of Virginia roommates Steve Huffman and Alexis Ohanian, with Aaron Swartz, in 2005. Condé Nast Publications acquired the site in October 2006. In 2011, Reddit became an independent subsidiary of Condé Nast's parent company, Advance Publications. In October 2014, Reddit raised $50 million in a funding round led by Sam Altman and including investors Marc Andreessen, Peter Thiel, Ron Conway, Snoop Dogg, and Jared Leto. Their investment valued the company at $500 million then. In July 2017, Reddit raised $200 million for a $1.8 billion valuation, with Advance Publications remaining the majority stakeholder. In February 2019, a $300 million funding round led by Tencent brought the company's valuation to $3 billion. In August 2021, a $700 million funding round led by Fidelity Investments raised that valuation to over $10 billion.
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