GameStop

Creative Director

GameStop • $90K — $130K *
Grapevine, TX 76051In-Person
Media
8 - 10 years of experience
Today
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Job Overview by Ladders

Qualifications

  • Bachelor's degree in Graphic Design, Advertising, Marketing, or related field (Master's preferred).
  • 8+ years in creative leadership, ideally within retail or gaming sectors.
  • Demonstrated experience managing diverse creative teams.
  • Strong portfolio exhibiting innovative work across digital, print, and video formats.
  • Solid grasp of brand strategy and creative development processes.
  • Proficiency in Adobe Creative Suite; familiarity with Figma is a plus.
  • Excellent communication and project management abilities.

Responsibilities

  • Lead creative team to produce engaging visuals and campaigns across multiple channels.
  • Develop and execute creative strategies aligned with GameStop's business objectives.
  • Drive ideation for marketing campaigns, ensuring brand message consistency.
  • Oversee production of marketing materials like website assets and advertising content.
  • Collaborate with various internal teams for cohesive creative execution.
  • Maintain brand guidelines and ensure quality across all creative outputs.
  • Manage relationships with external partners for outsourced projects.
  • Analyze campaign performance and refine strategies based on insights.

Benefits

  • Onsite work environment in Grapevine, TX, 5 days a week.
  • Opportunities for collaboration within a multidisciplinary team.
  • Culture of creativity and professional growth encouraged.
Full Job Description
The Creative Director is a visionary leader responsible for overseeing the development and execution of innovative creative strategies that elevate the GameStop brand across all platforms. This role will lead a multidisciplinary creative team, including designers, copywriters, and content creators, to deliver best-in-class creative solutions that drive brand awareness, customer engagement, and sales. The ideal candidate is a strategic thinker, a collaborative leader, and a hands-on creative professional with a deep understanding of both digital and traditional marketing channels.

This position will sit onsite 5 days a week in Grapevine, TX.

Key Responsibilities

  • Lead and inspire the creative team to produce compelling, on-brand visuals, campaigns, and messaging across digital, print, in-store, and social channels.

  • Develop and implement creative strategies that align with GameStop's business goals, brand positioning, and customer insights.

  • Drive creative ideation for marketing campaigns, ensuring consistency, innovation, and effectiveness in delivering key brand messages.

  • Oversee the design and production of marketing materials, including website assets, email campaigns, advertising, product packaging, and video content.

  • Collaborate closely with cross-functional teams, including Marketing, Merchandising, E-Commerce, and Product teams, to ensure creative execution supports business objectives.

  • Maintain the GameStop brand guidelines and ensure all creative assets meet quality standards and brand consistency.

  • Work with external agencies, freelancers, and vendors to manage outsourced creative projects as needed.

  • Analyze campaign performance and customer feedback to refine creative strategies and deliver measurable results.

  • Foster a culture of creativity, collaboration, and professional growth within the creative team.


Qualifications

  • Bachelor's degree in Graphic Design, Advertising, Marketing, or a related field (Master's degree a plus).

  • 8+ years of experience in a creative leadership role, preferably in retail, gaming, or consumer brands.

  • Proven experience leading and managing creative teams, including designers, writers, and content producers.

  • Exceptional portfolio showcasing innovative creative work across multiple channels, including digital, print, and video.

  • Strong understanding of brand strategy, storytelling, and creative development processes.

  • Proficiency in Adobe Creative Suite, design tools, and other industry-standard creative software.
  • Experience with Figma is preferred.

  • Experience in video production, motion graphics, and social media content creation is a plus.

  • Excellent communication, presentation, and organizational skills.

  • Ability to think strategically and translate business objectives into compelling creative solutions.

  • Strong project management skills with the ability to manage multiple projects and deadlines simultaneously.
  • Passion for gaming, pop culture, and the GameStop brand is highly desirable.


About GameStop

GameStop Corp. is a Fortune 500 company and a global retailer of multichannel video game, pop culture collectibles, consumer electronics and wireless services, operating more than 5,000 stores in 10 countries across Europe, Canada, Australia and the United States. The company is headquartered in Grapevine, Texas, United States, and employs more than 14,000 people worldwide. GameStop's retail network and family of brands include GameStop, EB Games, ThinkGeek and Micromania-Zing. The company also operates Game Informer, a leading video game magazine and website, and Simply Mac, an authorized Apple reseller and repairer. GameStop reported revenue of $6.5 billion in fiscal year 2019.
Learn more about GameStop
Size
12,000 employees
Market Cap
$5.4 billion
Industry
Retail & Consumer Goods
Net Income
-$274.8 million
Founded
1996
5 Year Trend
-5.5%
Revenue
$5.1 billion
NASDAQ
GME
* Ladders Estimates

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