VML

Creative Director, Art and Design

VML$100K — $230K *
Retail & Consumer Goods
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Proven Creative Director experience in an agency setting.
  • Strong portfolio highlighting expertise in packaging design.
  • Experience with print, out-of-home (OOH), and direct mail campaigns.
  • Efficiently manage production-heavy environments and workflows.
  • Exceptional presentation skills for articulating creative strategies and rationales.
  • Willingness to engage with tobacco industry accounts. Optional travel availability.

Responsibilities

  • Lead, mentor, and empower a multidisciplinary team of creatives.
  • Drive the conceptualization and execution of impactful design projects.
  • Manage production timelines and calendars for timely project delivery.
  • Present compelling creative work and strategic context to stakeholders.
  • Collaborate directly with core stakeholders across different locations.

Benefits

  • Competitive benefits package as part of the WPP network.
  • Hybrid work environment promoting creativity and collaboration.
  • Opportunity for professional growth and development within a leading brand agency.
Full Job Description
Who We Are Looking For

Passport Brand Design, a VML company and part of the WPP network, is seeking a forward-thinking Creative Director of Art & Design to lead a talented, large-scale team of art directors and designers. As a globally respected premium brand agency, we rely on this senior leadership role to drive conceptual vision and execution across packaging, print, out-of-home (OOH), direct mail, and more.

We need a design leader who thrives in a highly structured, production-forward environment where annual calendars and long-term timelines are the foundation of success. You will act as a champion of craft, ensuring that every design is anchored in a strong, strategic idea. As part of the WPP network, Passport Brand Design is committed to a Human First approach. You will bring this to life by deeply investing in the growth of your team, helping them translate technological and creative capabilities into meaningful, high-impact outcomes.

Please note: This role primarily supports creative work within the tobacco industry. We share this upfront to ensure transparency and alignment with your personal preferences and comfort level.
What Youll Do
  • Lead and Mentor: Manage, mentor, and empower a multidisciplinary team of art directors, designers, and copywriters, fostering a culture of creative excellence and continuous growth that strengthens the agencys production capabilities.
  • Drive Conceptual Excellence: Oversee the conceptualization and execution of high-visibility packaging design, print, OOH, and direct mail - ensuring every deliverable is rooted in a strong strategic idea that delivers on client objectives.
  • Navigate Structured Production: Lead seamlessly within a production-forward environment, managing long production timelines and annual calendars to ensure on-time, on-brief delivery across all accounts.
  • Present with Purpose: Build and deliver compelling portfolio and case study presentations that clearly articulate creative rationale and strategic context to internal leadership and key stakeholders.
  • Foster Collaboration: Travel periodically to collaborate directly with core stakeholders across locations, ensuring seamless creative integration and alignment on priorities.
Who You Are
  • A strategic, curious problem-solver who can distill complex category rules into elegant, compelling design systems.
  • An empathetic leader who builds trust, champions collaboration, and creates an inclusive space for creatives to do their best work.
  • A bold idea-driver who is comfortable with ambiguity and has the conviction to push for exceptional, high-impact work, even within regulated spaces.
What Youll Need
  • Proven Creative Director experience within an agency environment, with a demonstrated ability to orchestrate and manage creative workflows.
  • Deep expertise and a strong portfolio in packaging design, supported by extensive experience across print, OOH, and direct mail.
  • A track record of thriving in a structured, production-heavy environment with long-term schedules and established workflows.
  • Exceptional presentation skills, with the ability to clearly articulate strategic context, craft rationale, and case studies to internal and external stakeholders.
  • Comfort and willingness to work on tobacco industry accounts.
  • Willingness and ability to accommodate occasional required travel.


The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click WPP Benefits for more details.

$100,000-$230,000 USD

We believe the best work happens when were together, fostering creativity, collaboration, and connection. Thats why weve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

About VML

VML is a global marketing and advertising agency. The company was founded in 1992 and is headquartered in Kansas City, Missouri. VML provides a wide range of services including brand strategy, creative design, social media, and e-commerce. The company has worked with several high-profile clients including Ford, PepsiCo, and Wendy's. VML has won numerous awards for its innovative marketing campaigns and has been recognized as one of the top advertising agencies in the world.
Learn more about VML
Size
3,000 employees
Industry

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