Sales Manager- Amazon

Position Overview
The Amazon Sales Manager is responsible for driving sales growth, profitability, and market
share across all product categories on Amazon. This role develops and executes strategic sales,
merchandising, promotional, and marketing initiatives to maximize product visibility, increase
conversion, and enhance the customer shopping experience.

This position serves as the key liaison between internal teams and Amazon, using data-driven
insights to optimize assortment, manage profitability, identify growth opportunities, and support
successful execution of new product launches and promotional programs. The role owns overall
Amazon business performance, including sales planning, P&L management, inventory
alignment, content optimization, and performance reporting.

Key Responsibilities

• Develop and execute strategic Amazon sales and merchandising plans.
• Create and manage new product launch strategies to drive traffic, conversion, and
  visibility.
  o Perform margin analysis to ensure profitability.
  o Evaluate item potential for marketing and social media programs.
• Optimize site merchandising to improve customer experience:
  o Group and merchandise similar items.
  o Support brand stores, bundles, and product attachments.
  o Manage Vine/Born to Run initiatives and product reviews.
  o Ensure accurate in-stock product detail pages in partnership with supply chain
  teams.
• Lead promotional planning and execution to drive sales growth:
  o Manage Amazon Vendor Central promotions and agreements.
  o Monitor pricing, Buy Box, and MAP compliance.
  o Align promotional strategies with advertising initiatives.
• Partner with Amazon SAS and internal teams on ongoing and peak-season initiatives.
• Develop and maintain business reporting, including:
  o Sales performance and growth trends
  o Promotional ROI and spend analysis
  o Inventory, fill rate, and product performance reporting
• Manage quarterly P&L performance across assigned divisions.
• dentify catalog gaps and new growth opportunities in partnership with cross-functional
  teams.

Skills ad Competencies

• Strong knowledge of Amazon Vendor Central and e-commerce operations.
• Experience with Amazon merchandising, promotions, advertising, and product launches.
• Strong understanding of digital marketing, conversion drivers, and online retail strategy.
• Ability to develop and execute strategic sales plans.
• Strong financial acumen with P&L and ROI analysis experience.
• Advanced Excel and data analysis skills.
• Experience optimizing product assortment, bundles, and brand stores.
• Strong collaboration skills across Sales, Marketing, Finance, Supply Chain, and Amazon
  teams.
• Excellent communication, presentation, and influencing abilities.
• Strong project management and execution skills in a fast-paced environment.

Education and Experience

• Bachelor's degree in Business, Marketing, E-Commerce, Finance, or related field
  preferred.
• 3-5 years of experience in E-Commerce, Digital Marketing, Sales, or Retail.
• 1-2 years of Amazon Vendor Central or Seller Central experience preferred.
• Experience supporting product launches, promotions, and digital merchandising.
• Strong analytical skills with experience interpreting sales and inventory data.
• Experience working cross-functionally in a consumer products or retail environment
  preferred.
• Proficiency in Microsoft Excel and reporting tools.

Lifetime Brands is a leading global provider of kitchenware, tableware and other products used in the home. We offer brands you trust, value without compromise and an unwavering commitment to innovation. Our products make it easier for you to prepare food, serve meals, entertain guests, and decorate your home. We offer a comprehensive suite of benefits, which includes: *All full-time employees (and family members) are eligible to participate in our Medical, Dental, and Vision plans *Flexible Spending Accounts for Health and Dependent Care *Short-Term Disability & Long-Term Disability *Company Paid Basic Life and Accidental Death & Dismemberment Insurance *Eligibility in the Company's 401K plan, after 90 days of employment *Paid Time Off (vacation/sick) - accrual of 15 days per calendar year for non-warehouse positions; accrual of 10 days per calendar year for hourly based warehouse positions *10 Company Paid Holidays *Employee Product Discounts *Tuition Assistance *Employee Assistance Program *Volunteer Opportunities- 4 hours of paid optional volunteer time (annually) *Seattle, WA based employees are provided with commute trip reduction incentives *Benefits are offered to employees who work 30 hours or more In addition to the above, we offer voluntary benefits.