Content Marketing Manager

Clera

$70K — $150K *
Consumer Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 4+ years of experience in content marketing, copywriting, or growth marketing.
  • Proven background in B2B SaaS or fast-moving software environments.
  • Exceptional English writing skills for a US audience.
  • Strong understanding of performance marketing principles.
  • Hands-on experience with analytics and A/B testing.
  • Ability to script video and social ad creatives.
  • Experience creating organic social media content programs.

Responsibilities

  • Own content marketing strategy for the US market.
  • Define brand voice across multiple customer touchpoints.
  • Write optimized website and landing page copy for US users.
  • Produce effective copy for paid advertising channels.
  • Script creative content for videos and paid social.
  • Develop and implement organic social media content strategies.
  • Collaborate with influencers and customers to create authentic content.
  • Utilize analytics to enhance messaging performance.

Benefits

  • Opportunity to make a significant impact in a fast-growing company.
  • Collaborative work environment with an ambitious team.
  • Chance to shape brand voice and strategy from the ground up.
  • Access to continuous learning and growth opportunities.
  • Engagement with a diverse range of stakeholders including creators and customers.
Full Job Description
About the Role

This is a content marketing ownership role at a fast-growing AI communication platform built for small and medium-sized businesses. You will define the brand voice and content strategy for the US market, working end-to-end across the full customer journey alongside a tight-knit, ambitious team where your work will have direct and measurable impact.
What You'll Do
  • Own content marketing for the US market, shaping how businesses discover, understand, and trust the product.
  • Define brand voice across the customer journey, covering performance ads, landing pages, organic content, and product messaging.
  • Write and maintain website and landing page copy specifically tailored to a US audience.
  • Produce high-performing copy for paid channels including Meta, Google, and LinkedIn.
  • Script ad creatives for video platforms and paid social.
  • Create and execute organic content strategies across social media platforms.
  • Collaborate with creators, customers, and influencers to produce authentic, resonant content.
  • Use A/B testing, user research, and performance analytics to continuously improve messaging effectiveness.
  • Contribute to product positioning and go-to-market messaging strategy.
What We're Looking For
  • 4+ years of experience in content marketing, copywriting, or growth marketing.
  • Proven background in B2B SaaS or another fast-moving software environment.
  • Outstanding English writing skills tuned specifically for a US audience, with native or C2-level proficiency.
  • Strong grasp of performance marketing principles and conversion-focused copywriting.
  • Hands-on experience with analytics and A/B testing to drive content decisions.
  • Demonstrated ability to script video and paid social ad creatives.
  • Experience building and running organic social media content programs.
  • Comfortable working autonomously in a fast-paced, early-stage environment.
  • Analytical mindset with a genuine passion for experimentation and iteration.
Compensation & Benefits

Salary range: $70,000 to $150,000 USD annually. Visa sponsorship is not available for this role.
Location

On-site in New York, NY. This is not a remote role.

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