Dynata

Content Development Manager

Dynata • $90K — $120K *
US-AnywhereRemote in United States
Business Services
Less than 5 years of experience
1 month ago
Job Overview by Ladders

Qualifications

  • 5-7 years of experience in content development and learning design for sales organizations.
  • Proven track record in creating persuasive content tailored for sales engagement.
  • Expertise in curriculum design and e-learning creation, especially with Articulate 360.
  • Strong understanding of sales strategy and ability to align content with business goals.
  • Familiarity with sales enablement platforms and CRM tools; Highspot experience preferred.
  • Excellent analytical skills to track content performance and effectiveness.
  • Outstanding collaboration and communication skills to gather and articulate stakeholder feedback.

Responsibilities

  • Develop and maintain diverse sales enablement content like pitch decks and playbooks.
  • Manage a centralized content library, ensuring materials are updated and accessible.
  • Design curriculum and learning pathways supporting sales performance initiatives.
  • Collaborate with marketing, product teams, and subject matter experts for content creation.
  • Track and analyze content performance metrics for continuous improvement.
  • Optimize content for different stages of the buyer's journey and sales scenarios.
  • Stay informed about industry trends and competitor activities to refine content strategy.

Benefits

  • Flexible work environment - hybrid or 100% remote options available.
  • Strong focus on work-life balance.
  • Comprehensive medical benefits and retirement matching programs.
  • Generous paid time off policy.
  • Access to a Learning Management System with nearly 500 online training modules.
  • A culture that encourages feedback and idea-sharing within a global team.
  • Opportunities for growth and professional development.
  • And much more!
Full Job Description
A Dynata Content Development Manager creates, manages, and delivers high impact sales enablement content and learning experiences that drive performance and support organizational transformation. This role blends content strategy, learning experience design, and cross functional collaboration to ensure the sales organization is equipped with the knowledge, skills, and tools needed for success.

RESPONSIBILITES:

  • Content Creation and Curation - Develops and maintains a diverse range of sales enablement content, such as pitch decks, battle cards, templates, playbooks, case studies, and sell-sheets in partnership with Product Marketing.
  • Content Management - Manages a centralized sales content library, ensuring all materials are up to date, organized, and easily accessible to the sales team; Highspot experience preferred.
  • Learning Experience Design & Curriculum Development - Designs curriculum and learning pathways that support sales performance and transformation initiatives, including e-learning modules, self-paced programs, instructor-led training, and modular learning experiences using Articulate 360.
  • Collaboration - Works closely with marketing, product, and subject matter experts to create relevant, accurate, and high quality content aligned with company strategy.
  • Performance Analysis - Tracks and analyzes content performance metrics and gathers feedback to continuously improve content effectiveness and alignment with sales goals
  • Content Optimization - Optimizes content for different stages of the buyer's journey, various buyer personas, and specific sales scenarios.
  • Industry & Competitor Analysis - Stays informed about industry trends, market shifts, and competitor messaging to inform content strategy and ensure competitive messaging.


SKILLS:

  • Content Writing & Design - Strong ability to create engaging and persuasive content tailored for sales engagement and learning environments.
  • Learning Experience Design - Expertise in curriculum design, e-learning creation, and structured learning pathways; proficiency in Articulate 360 (Storyline & Rise) required.
  • Content Strategy - Ability to understand broader business and sales strategy to design content and learning that drive objective outcomes.
  • Technical Proficiency - Familiarity with sales enablement platforms, content management systems, and CRM tools; Highspot experience strongly preferred.
  • Analytical Skills - Ability to interpret content performance and training effectiveness data to drive continuous improvement.
  • Collaboration & Communication - Excellent interpersonal skills to work effectively across teams and functions; adept at gathering stakeholder input and articulating learning recommendations.
  • Organization - Strong organizational skills to manage content libraries and complex learning initiatives.


BENEFITS:
  • Flexible work environment - hybrid (if near an office) or 100% remote
  • Work-life balance
  • Medical benefits, Retirement matching
  • Generous paid time off
  • Learning Management System available through the Intranet providing free access to nearly 500 online training modules and personal development programs
  • Dynata offers their new colleague the opportunity to work in an open and global culture, where they welcome feedback and ideas from their colleagues. You will be working in a challenging and inspiring environment with talented colleagues from all over the world.
  • We have great opportunities for growth and professional development.
  • And much more!


The base salary range for this position in is $90K-$120K/yr; however, base pay offered may vary depending on location, job-related knowledge, skills, and experience. A discretionary incentive program may be provided as part of the compensation package, in addition to a full range of medical and other benefits, dependent on full-time employment status.

About Dynata

Dynata is a global data and survey research company that provides data-driven insights to help businesses make informed decisions. The company offers a range of services, including market research, polling, and data analytics. Dynata has a presence in over 100 countries and serves clients in a variety of industries, including healthcare, finance, and technology. The company was founded in 2018 and is headquartered in Plano, Texas.
Learn more about Dynata
Size
1,500 employees
Industry
Media
* Ladders Estimates

Similar Jobs

Ad banner background

Get Ready For Your
Next Interview

More Jobs at Dynata

More Business Services Jobs

Find similar Content Development Manager jobs:

NationwideRemote