The OpportunityAlly is seeking a Content Architect to help build the future of how consumers discover, engage with, and learn about our products in an AI-first world.
The Content Architect serves as a connector across marketing, product, analytics, technology, legal, compliance, and communications teams to turn emerging AI search opportunities into scalable programs and measurable results. Success in this role requires someone who creates clarity from complexity and can move large initiatives from idea to execution through influence rather than direct authority. The ideal candidate combines strategic thinking with a builder's mindset, helping teams align around shared goals and driving meaningful progress across the organization.
By bringing together many stakeholders around a common vision and roadmap, the Content Architect helps Ally adapt to evolving consumer behaviors and emerging discovery channels. This role identifies opportunities and builds the processes and operating models needed to scale them. This is a unique opportunity for a leader who enjoys solving new problems, building capabilities from the ground up, and shaping how Ally competes in rapidly evolving digital and AI-driven environments.
The Work Itself- Identify and lead high-impact initiatives that improve how Ally reaches consumers across emerging discovery channels by increasing AI search mentions and citations.
- Build consensus among stakeholders with competing priorities and varying perspectives.
- Champion adoption of new ways of working and encourage continuous improvement across teams.
- Use data, customer insights, market trends, and business priorities to identify opportunities and guide decisions.
- Ensure initiatives are tied to meaningful business impact, including customer engagement, acquisition, efficiency, and growth.
- Develop executive-ready recommendations, business cases, and strategic updates.
Qualifications
- 7 years of experience leading complex cross-functional initiatives in areas such as content strategy, digital strategy, product marketing, business operations, consulting, transformation, program leadership, or related fields.
- Proven ability aligning teams across UX, analytics, editorial, marketing, legal/compliance and technology
- Strong knowledge of how content is discovered across traditional and AI-powered discovery (SEO fundamentals plus GEO concepts such as entity optimization, structured data, retrieval signals.)
- Experience leading complex initiatives in areas such as content strategy, digital strategy, product marketing, business operations, consulting, transformation, program leadership, or related fields.
- Demonstrated ability to drive results through influence rather than direct authority.
- Strong strategic thinking paired with a proven ability to execute and deliver outcomes.
- Experience translating insights, business needs, and organizational priorities into actionable programs and measurable results.
- Experience in financial services, technology, digital products, or highly regulated industries.
- Experience leading organizational change, transformation programs, or enterprise-wide initiatives.
Minimum Qualifications- 7+ years of relevant experience or equivalent combination of education and experience
- High school Diploma or GED equivalent
How We'll Have Your BackAlly's compensation program offers market-competitive base pay and pay-for-performance incentives (bonuses) based on achieving personal and company goals. Our Total Rewards program includes industry-leading compensation and benefits plus additional incentives that are designed to meet your needs and those of your family so you can get the most out of your career and your life, including:
Time Away: Program starts at 20 paid time off days in addition to 11 paid holidays and 8 hours of volunteer time off yearly (time off days are prorated based on start date and program varies based on full or part-time status and management level).
Planning for the Future: plan for the near and long term with an industry-leading 401K retirement savings plan with matching and company contributions, student loan pay downs and 529 educational save up assistance programs, tuition reimbursement, employee stock purchase plan, and financial learning center and financial coach access.
Supporting your Health & Well-being: flexible health and insurance options including medical, dental and vision, employee, spouse and child life insurance, short- and long-term disability, pre-tax Health Savings Account with employer contributions, Healthcare FSA, critical illness, accident & hospital indemnity insurance, and a total well-being program that helps you and your family stay on track physically, socially, emotionally, and financially.
Building a Family: adoption, surrogacy and fertility assistance as well as paid parental and caregiver leave, Dependent Day Care FSA back-up child and adult/elder care days and childcare discounts.
Work-Life Integration: other benefits including Mentally Fit Employee Assistance Program, subsidized and discounted Weight Watchers® program and other employee discount programs.
Other Compensations: depending on the role for which you are considered, you may be eligible for travel allowances, relocation assistance, a signing bonus and/or equity.
To view more detailed information about Ally's Total Rewards, please visit this link: https://www.ally.com/content/dam/pdf/corporate/ally-total-rewards-snapshot.pdf
Base Pay Range$90,000.00 - $150,000.00
An individual's position in the range is determined by the specific role, the scope and responsibilities of the role, work experience, education, certification(s), training, and additional qualifications. We review internal pay, the competitive market, and business environment prior to extending an offer.
Incentive Compensation: This position is eligible to participate in our annual incentive plan.
