BP

Consumer Card Specialist

BP$115K — $150K *
Finance & Insurance
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years of experience in consumer finance or loyalty marketing programs
  • Proven track record in managing co-branded credit card portfolios
  • Strong analytical skills with expertise in data analysis and visualization
  • Demonstrated experience in developing and executing marketing strategies
  • Excellent communication and relationship management skills
  • Knowledge of payments, fintech, and consumer trends
  • Ability to manage complex projects and cross-functional teams

Responsibilities

  • Manage and enhance bp's consumer payments and co-branded credit card program
  • Develop acquisition and retention strategies for portfolio growth
  • Lead integrated marketing initiatives across multiple channels
  • Manage relationships with financial institutions and third-party partners
  • Analyze market trends and consumer behavior for growth opportunities
  • Support the launch of new payment products and loyalty capabilities
  • Ensure compliance with legal and governance standards

Benefits

  • Paid vacation ranging from 120 to 240 hours per year based on experience
  • 9 paid holidays and 2 personal choice holidays annually
  • Parental leave policy offering up to 8 weeks paid leave
  • Discretionary annual bonus program and long-term incentives
  • Generous retirement benefits including 401k matching and a pension plan
  • Access to health, vision, dental insurance and disability coverage
Full Job Description
Job Family Group:
Sales Group

Job Description:

Job Purpose

The Consumer Card Specialist is responsible for managing bp's largest proprietary card marketing program, the bp rewards Visa® co-branded credit card portfolio, along with the bp Amoco and Thorntons gift card programs. This role owns the end-to-end partner relationship with bp's issuing bank and card network, driving strategy, marketing execution, technology enhancements, and performance management to grow cardmember acquisition, spend, and engagement. The role serves as the primary internal point of contact for all bp rewards Visa initiatives across marketing, legal, technology, finance, operations, and field sales teams, and represents bp externally with partners such as FNBO, Visa, SVS, and more.

Key Accountabilities
  • Manage and continuously improve bp's consumer payments, loyalty, and co-branded credit card program to deliver against commercial, customer, and strategic objectives.
  • Develop and implement acquisition, engagement, retention, and customer value strategies that drive portfolio growth, program performance, and customer loyalty.
  • Lead the planning and execution of integrated marketing and communication programs across digital, CRM, paid media, retail, field, and customer engagement channels.
  • Manage strategic relationships with financial institutions, payment networks, loyalty providers, technology vendors, agencies, and other third-party partners.
  • Lead cross-functional initiatives involving marketing, technology, operations, finance, legal, sales, and external partners to deliver product enhancements, customer experience improvements, and business objectives.
  • Support the development, evaluation, and launch of new payment products, loyalty capabilities, partnership opportunities, and customer value propositions.
  • Analyze portfolio performance, consumer behavior, market trends, and competitive activity to identify opportunities for growth, optimization, and innovation.
  • Develop cases, recommendations, forecasts, and performance reporting to support decision-making and drive commercial value.
  • Manage complex projects and product initiatives from concept through implementation, balancing interested party requirements, timelines, budgets, risks, and business priorities.
  • Collaborate with technology and digital teams to support platform enhancements, system integrations, process improvements, and customer experience initiatives.
  • Ensure adherence to contractual obligations, legal requirements, compliance standards, and governance processes across all program activities.
  • Influence and align collaborators across multiple business functions to resolve challenges, drive execution, and deliver successful business outcomes.
  • Support field sales, operations, and marketing teams through training, communications, performance insights, and tools that increase program awareness, adoption, and effectiveness.
  • Manage program budgets, partner funding opportunities, and vendor relationships to improve return on investment and support long-term business objectives.
  • Monitor emerging payment, loyalty, fintech, and consumer trends to identify future opportunities and help shape product and partnership strategies.


Travel Requirement:

Up to 15% travel should be expected with this role

Skills:

Agility core practices, Brand management, Business acumen, Business analysis, Channel marketing activation, Consumer insights and segmentation, Contract negotiation, Creative and content development, CRM and lifecycle marketing, Customer value proposition development, Data analysis and visualization (Excel, Power BI), Digital fluency, Financial competence and budget management, Internal alignment, Legal and compliance navigation, Listening, Loyalty marketing, Managing strategic partnerships, Market understanding, Marketing performance monitoring, Negotiating value, Offer and product knowledge, Paid media management, Partner relationship management, Payments and fintech knowledge, POP and on-premise execution, Pricing management, Product management, Project management, Partner management, Storytelling with data

How much do we pay (Base)? ($115,00 - $150,000 (Minimum & Maximum)) *Note that the pay range listed for this position is a genuinely expected and reasonable estimate of the range of possible base compensation at the time of posting.

This position is eligible for US Benefits Select. This position offers paid vacation depending on your years of relevant industry experience and will range from 120 - 240 hours of vacation per year for full time employees (60 - 240 hours of vacation per year for part time employees). You will also be eligible for 9 paid holidays per year and 2 personal choice holidays. You may learn more about how we calculate paid vacation and view our generous vacation and holiday schedules at Select SPD Bp has a parental leave policy as well, which offers up to 8 weeks' paid leave for the birth or adoption of a child. Learn more by visiting Select SPD.

We offer a reward package to enable your work to fit with your life. These offerings include a discretionary annual bonus program, long-term incentive program, and generous retirement benefits that include a 401k matching program. These benefits include a pension for eligible employee. You may learn more about our generous benefits at Select SPD.

As part of bp's wellbeing package, bp offers access to health, vision, and dental insurance, as well as life and Short-Term Disability and Long-Term Disability. You may learn more about our generous benefits at Select SPD.

Travel Requirement:
Up to 25% travel should be expected with this role

Relocation Assistance:
This role is not eligible for relocation

Remote Type:
This position is a hybrid of office/remote working

Skills:
Agility core practices, Agility core practices, Business Acumen, Business Analysis, Category spend profiling, Channel marketing activation, Coaching, Commercial performance, Consultative selling skills, customer and competitor understanding, Customer Profitability, Customer Segmentation, Customer Value Proposition, Dialogue enablement, Digital Fluency, Internal alignment, Listening, Managing strategic partnerships, market, Negotiating value, Offer and product knowledge, Operational pricing, Partner relationship management, Pricing Management, Prospecting and pipeline management {+ 2 more}

About BP

BP p.l.c. is a British multinational oil and gas company headquartered in London, England. It is one of the oil and gas "supermajors" and one of the world's largest companies measured by revenues and profits. It is a vertically integrated company operating in all areas of the oil and gas industry, including exploration and extraction, refining, distribution and marketing, power generation, and trading. BP's origins date back to the founding of the Anglo-Persian Oil Company in 1908, established as a subsidiary of Burmah Oil Company to exploit oil discoveries in Iran. In 1935, it became the Anglo-Iranian Oil Company and in 1954, adopted the name British Petroleum. In 1959, the company expanded beyond the Middle East to Alaska. British Petroleum acquired majority control of Standard Oil of Ohio in 1978. Formerly majority state-owned, the British government privatised the company in stages between 1979 and 1987. British Petroleum merged with Amoco in 1998, becoming BP Amoco plc, and acquired ARCO and Burmah Castrol in 2000 and Aral AG in 2002. The company's name was shortened to BP p.l.c. in 2001. From 2003 to 2013, BP was a partner in the TNK-BP joint venture in Russia, and from 2013 until Russia's 2022 invasion of Ukraine, held a nearly 20% stake in Rosneft.
Learn more about BP
Size
65,900 employees
Market Cap
$104.4 billion
Industry
Net Income
-$20.3 billion
Founded
1909
5 Year Trend
-2.9%
Revenue
$180.3 billion
NASDAQ

Similar Jobs

More Jobs at BP

More Finance & Insurance Jobs

Find similar Consumer Card Specialist jobs: