About the Role:Reporting to Associate Director, Graduate Education Engagement, the Communications & Engagement Specialist is responsible for the management, development and implementation of the strategic design and execution of all internal communications and marketing projects in the Faculty of Graduate Studies and Postdoctoral Affairs (FGSPA). It plays an integral role in supporting student retention initiatives, producing content targeted at enriching a current student's experience at Brock.
The Communications & Engagement Specialist liaises with the University Marketing and Communications department, committees/student groups and all Graduate Program Faculties across campus to ensure all University branding and standards are met. The position is responsible for engaging current students in the available professional development initiatives and for sharing the research success stories of graduate students.
The Communications & Engagement Specialist will: - Develop detailed work plans, project schedules, resource plans, and briefings across the FGSPA portfolio on an on-going basis;
- Create content and prepare all student communications for current graduate students, including weekly newsletters, emails and letters, videos, ensuring compliance with accessibility and branding standards;
- Prepare speaking notes for Dean and Associate Dean of Graduate Studies for Faculty events;
- Develop comprehensive, cohesive and branded graphic design as well as formatting and editing to all Faculty of Graduate Studies and Postdoctoral Affairs reports and materials;
- Coordinate on-campus branding/signage in partnership with Marketing and Communications team;
- Provide communications support for signature events, such as convocation experience, knowledge translation competitions, graduate student conferences and orientation (i.e., design branded materials, promote, advertise, write content, photography, etc.);
- Act as the internal lead for FGSPA Campaign Monitor email management software and ensure internal and external lists are being used and managed properly in accordance with relevant legislation (i.e., Freedom of Information and Protection of Privacy Act, Canada's Anti-Spam legislation, etc.);
- Build a digital brand community across all graduate study faculties;
- Manage the Faculty of Graduate Studies and Postdoctoral Affairs website and sub sites and establish a content strategy, including daily content creation and maintenance, regular content audits to ensure accessibility and search engine optimization and supporting web maintainers via editing support and best practices;
- Support and work collaboratively with staff from University Marketing & Communications on website standards, web content placement and special messages to share graduate studies content via University main webpage;
- Plan, create, execute, upload and maintain innovative, creative vibrant and engaging video content to highlight graduate students' impact on the community;
- Write impactful Brock news stories (i.e., student funding and research opportunities, student success stories, and Faculty initiatives);
Key Skills and Experience:- Undergraduate degree in a related field of study (i.e., Digital Humanities, Marketing, Communications, etc.);
- A minimum of two (2) years of experience in communications, media relations, public relations, or marketing;
- Experience in managing a brand account;
- Strong portfolio demonstrating an ability to conceptualize, design and execute strategic, results-driven creative suited to engage audiences across multiple channels and platforms;
- Ability to design graphics, ensuring professional appearance and consistency with brand/accessibility standards;
- Detailed knowledge of computer application skills including Microsoft Office Outlook, Excel, PowerPoint, Publisher, Adobe Acrobat, web applications, and social media platforms (Facebook, Twitter, LinkedIn, Instagram, Hootsuite, etc.), as well as WordPress CMS;
- Demonstrated prior experience managing and creating website content (maintenance, design, editing, creating) for more than one department;
- Strong project management, brand management, and marketing research skills, and the ability to effectively manage multiple projects from conception to implementation and work effectively with employees at all levels;
Preferred or Asset Skills: - Familiarity with Web Accessibility standards and designing for inclusive experiences;
- Knowledge of Google Analytics, as well as Google and Facebook advertising;
- Working knowledge of filming and video production, and basic understanding of graphic design concepts and programs.
Salary and Total Rewards: - Job Grade L, Salary Scale $67,721.00 - 108,353.00;
- Target Hiring Range: $67,721.00 - 68,289.00*
- This is Fixed-Term Contract includes:
- Vacation: Up to 3 weeks per year, in addition to university holidays.
- Flexible Work Arrangements: Hybrid work schedule available.
*The final salary is based on experience, internal equity, and budget considerations within the target hiring range.
We are committed to offering flexible work arrangements where possible as outlined in our Flexible Work Arrangement Policy. As a student-centered organization, all employees are required to work on campus as needed.
