BrightStar Care® - Cleveland is expanding into the eastside territory of Cuyahoga County, and we're looking for an accomplished, well-connected Clinical Liaison who knows how to build relationships, drive results, and
grow private-pay home care business with speed and integrity.
This role is ideal for a seasoned healthcare marketer or a clinician (RN or Social Worker) who has transitioned into business development - someone who brings both heart and hustle, and has the performance data to prove it.
Compensation: $75,000-$100,000 base salary (DOE, network strength, and early private-pay traction) + monthly commission
Schedule: Full-time, primarily Monday-Friday with occasional evenings/weekends
Territory: Eastside of Cuyahoga County and some Lake County
This position is the perfect fit for someone who:
- Wants a challenge - you thrive in competitive markets
- Cares about people - empathy drives your conversations
- Solves problems - you remove barriers quickly
- Has serious drive - you're relentless about results
- Is motivated by success - you want to win and be rewarded for it
Whether you're an experienced healthcare marketer seeking a new challenge or a clinician ready to pivot into a high-impact business development role, you're someone who cares deeply about making a difference - and has the ambition to earn both salary and commission.
Compensation & Pay- Competitive wages
- Weekly pay via direct deposit
Insurance- Medical, dental, vision
- Accident & critical illness
- Short-term disability
- Life insurance
Time Off- Earned PTO
- Paid bereavement leave
- Birthday PTO
Education & Development- Training and continuing education
- Paid professional development
Wellness & Perks- Family membership to Middleburg Heights Rec Center
- Free snacks, paid lunches, and a genuinely supportive culture
...and much more
Job ResponsibilitiesSales Cycle Ownership- Drive the full sales cycle from prospecting 12 qualification 12 closing
- Conduct daily outreach: cold calls, drop-ins, networking visits
- Qualify high-value referral sources aligned with ideal client profiles
- Present services confidently, negotiate terms, and close new business
- Market Presence & Brand Building
- Lead community and professional events to maintain visibility
- Strengthen partnerships with the VA and veteran-support organizations
- Build relationships with discharge planners, case managers, and healthcare leaders
- Understand the competitive landscape and differentiate BrightStar's Higher Standard
Referral Source Engagement- Maintain disciplined follow-up to ensure a full, active pipeline
- Conduct in-services, presentations, and educational visits
- Generate consistent, qualified referrals across home care and medical staffing
Client Conversion & Relationship Management- Convert prospects into in-person living-room visits or contract review meetings
- Guide families and partners through decision-making with empathy and clarity
- Build long-term trust with clients and referral partners
Strategic & Analytical Execution- Use CRM tools, data, and metrics to prioritize high-impact actions
- Demonstrate resourcefulness and strategic thinking
- Collaborate with internal teams to ensure exceptional client satisfaction
Job RequirementsMindset & Core Competencies- Hunter mentality - proactive, persistent, and results-driven
- Creative problem-solver with strong judgment
- Impeccable organization and follow-through
- Exceptional verbal and written communication
- Confident closer
Professional & Educational Requirements- Bachelor's degree required - Marketing, Healthcare Administration, Business, Social Work, or a related field
- Clinical or allied health background preferred - RN, LPN, Social Worker, PTA/OTA, or similar
- Experience in healthcare sales highly preferred - home care, hospice, SNF, assisted living, or medical staffing
- Existing network of healthcare professionals is required - discharge planners, case managers, social workers, physicians, facility leadership, etc.
- Proven track record of measurable results - referral growth, territory expansion, revenue generation
- Strong public speaking and presentation skills
- High computer literacy, including CRM systems and productivity tools
- Ability to consistently make 150+ outbound calls per week
- Ability to maintain confidentiality and adhere to HIPAA
Logistics & Compliance- Daily travel throughout territory; occasional evenings/weekends
- Drug screen, background check, and criminal record clearance
- Up-to-date vaccinations (including COVID)
- Valid driver's license and reliable, insured transportation
- Ability to lift up to 50 lbs