Category Manager - Natural, Specialty and Walmart

Flora Food Group

$85K — $110K *
Food & Beverages
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree required; MBA preferred.
  • 10+ years of category experience in CPG or distributor/broker.
  • Familiarity with Spins, Nielsen AOD Scan, Panel, and IRI Unify; Power BI and JDA are a plus.
  • Proven collaboration and negotiation skills.
  • Strong planning and analytical capabilities.
  • Excellent verbal and written communication skills.
  • Self-motivated and resourceful with minimal supervision.

Responsibilities

  • Develop customer-centric category strategies for Spreads, Creams, and Cheese.
  • Create localized shelving recommendations for field execution (POGs).
  • Track and report on POG schedules and share of shelf changes.
  • Build compelling Customer Selling Stories for sales meetings with retailers.
  • Guide brokers in localizing national strategies for execution.
  • Maintain templates for storytelling and provide brokers with necessary tools.
  • Conduct ad hoc analyses for accounts as needed.

Benefits

  • Opportunity to work in a high-visibility role influencing category growth.
  • Collaborative work environment with brand and sales teams.
  • Potential to impact decision-making at major retailers.
  • Exposure to data-driven storytelling and category strategy development.
  • Flexible in-office schedule with 2-3 days on-site.
Full Job Description
Location:AR 2-3 days a week in-office

Reports to: Team Lead

About the Role

The Category Manager plays a critical role in transforming insights into action to drive retailer success and category growth. We are seeking a Category Manager to lead category strategy for our Spreads, Creams, and Cheese portfolio, delivering best-in-class category solutions across the Natural/Specialty and Walmart channels. This highly visible role partners closely with brand and field teams, developing compelling, data-driven stories that support customer engagement and decision-making. The Category Manager will build strong relationships with brokers, internal and external sales teams, and brand partners, with a focus on accelerating sales, improving profitability, and enabling sustainable business growth.

What You'll Do
  • Develop a customer-facing category strategy for Spreads, Creams, and Cheese categories.
  • Provide guidance on field execution (POGs) by creating localized shelving recommendations for the field to digest and cater to individual retailers and buyers, highlighting adds and deletes.
  • Collect and report on POG schedules, share of shelf changes, and placement pre-& post resets.
  • Build a Customer Selling Story with Sales partners for the retailer's innovation and planning meetings.
  • Ensure Brokers understand the strategy and localize the national strategy to execute plans accordingly.
  • Maintain templates for easier storytelling and ensure the broker has the tools needed.
  • Ad Hoc Analysis for accounts.

About You
  • Bachelor's degree required; MBA preferred.
  • 10+ years of category experience in CPG or distributor/broker
  • Experience with Spins, Nielsen AOD Scan, Panel, and IRI Unify. Power BI, JDA a plus.
  • Strong collaboration and negotiation skills.
  • Strong planning and analytical skills.
  • Strong communication skills, including verbal and written.
  • Travel is expected to be dependent on retailer/customer/business need.
  • You're a Self-Starter: Self-motivated, resourceful, and don't need your "handheld" to get things accomplished.
  • You're a Category Management guru: You have experience in developing and executing Category Strategies nationally
  • You're a storyteller: You're energized by analyzing the data, uncovering opportunities, and turning them into winning selling stories.
  • You love to win in the marketplace: You're the trusted partner that provides total category solutions that the customer goes to first - it's the fuel that drives you!


We understand your resume might not be up to date and recommend that you apply with what you have or your LinkedIn Profile.

Similar Jobs

More Jobs at Flora Food Group

More Food & Beverages Jobs

Find similar Category Manager - Natural, Specialty and Walmart jobs: