Texas Instruments

Career Accelerator Program - Product Marketing Engineer - mmWave Radar

Texas Instruments$90K — $120K *
Telecommunications & Hardware
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Electrical Engineering, Computer Engineering, or related field
  • Cumulative GPA of 3.0/4.0 or higher
  • Strong business acumen
  • Familiarity with RF and radar technologies is a plus
  • Experience in programming languages like C/C++, MATLAB, or Python
  • Strong verbal and written communication skills
  • Proven ability to build relationships with stakeholders

Responsibilities

  • Drive product development from design to market launch
  • Maintain strong customer relationships within targeted industries
  • Conduct competitive analysis and market assessments
  • Manage marketing activities for the product lifecycle
  • Review and strategize against competitive threats
  • Support sales teams through regular customer and opportunity follow-ups
  • Collaborate across departments to communicate product strategies

Benefits

  • Opportunity to work in a cutting-edge radar technology environment
  • Collaborative and supportive team culture
  • Focus on professional growth and learning opportunities
  • Engagement in innovative product messaging and market strategies
  • Exposure to diverse customer and market segments
Full Job Description
Job Description

The Product Marketing Engineer (PME) is responsible for developing business plans, marketing strategy, and forecasts for assigned product lines. The PME maintains status of customer requirements for existing and future products. In this role, the PME identifies, evaluates, and recommends marketing opportunities consistent with product line objectives.

Radar Business unit is performance innovators in integrated RFCMOS radar technology offering industry leading broadest 60GHz and 77GHz portfolio. We have a competent team with strong commitment and a great team spirit. Industrial High Performance Radar team is looking a passionate product marketing engineering. We're seeking a dynamic, highly driven Product Marketing Engineer with a focus on market positioning, customer enablement, and go-to-market strategy who has the passion and excitement to drive growth, innovate in product messaging, take an active role in product definition and positioning, execute market launch strategies from planning through ramp, and provide ongoing marketing support and customer insights throughout the product lifecycle. Most importantly, you want to make our organization stand out as a market leader in these new and growing applications.

Responsibilities include:
  • Drive DINs to DWINs to grow NR while maintaining profitability
  • Maintain close relationships with A&D, Industrial Automation and Robotics customers and the respective account managers to understand opportunities
  • Conduct Market Intelligence & Competitive Strategy - Deliver market analyses and competitive landscape assessments; develop strategies to address competitive gaps and inform product positioning, product development, and business strategy
  • Plan, manage and execute all marketing activities during the life cycle of a new product (Pre RTM, at RTM and post RTM)
  • Review competitive landscape and building strategies to address gaps
  • Interface with customers and TI field sales/applications to support DINs
  • Follow up weekly and monthly on opportunities, from price escalations, customer visits, sampling activity, etc.
  • Collaborate and communicate the product strategies effectively to cross functional teams - price, campaigns, internet marketing, launch etc.


Put your talent to work with us as Product Marketing Engineer!

Qualifications

Minimum requirements:
  • Bachelor degree in Electrical Engineering, Computer Engineering, Electrical and Computer Engineering or related field
  • Cumulative 3.0/4.0 GPA or higher


Preferred qualifications:
  • Strong business acumen
  • Experience or understanding of below technical topics will be a bonus:
    • Understanding of RF, analog, mixed-signal and high-speed digital circuits.
    • Knowledge of radar processing, signal chain, transmission lines, RF matching, power management, Cascading -MIMO techniques.
    • Knowledge of radar (mm-wave or otherwise) signal processing.
    • C programming knowledge (or related systems programming languages, i.e. C++)
    • MATLAB or Python experience (with signal processing)
  • Ability to establish strong relationships with key stakeholders critical to success, both internally and externally
  • Strong verbal and written communication skills
  • Ability to quickly ramp on new systems and processes
  • Demonstrated strong interpersonal, analytical, and problem-solving skills
  • Ability to work in teams and collaborate effectively with people in different functions
  • Ability to take the initiative and drive for results
  • Strong time management skills that enable on-time project delivery


About the Team

TI does not make recruiting or hiring decisions based on citizenship, immigration status or national origin. However, if TI determines that information access or export control restrictions based upon applicable laws and regulations would prohibit you from working in this position without first obtaining an export license, TI expressly reserves the right not to seek such a license for you and either offer you a different position that does not require an export license or decline to move forward with your employment.

About Texas Instruments

National Semiconductor is a semiconductor manufacturer, specializing in analog devices and subsystems, headquartered in Santa Clara, California. The products of National Semiconductor include power management circuits, display drivers, audio and operational amplifiers, communication interface products and data conversion solutions. National's key markets include wireless handsets, displays and a variety of broad electronics markets, including medical, automotive, industrial, and test and measurement applications.

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Size
31,000 employees
Market Cap
$148.9 billion
Industry
Net Income
$5.5 billion
Founded
1930
5 Year Trend
+6.5%
Revenue
$14.4 billion
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