The Business Insights Manager serves as both a hands-on analyst and a strategic consultant-personally driving rigorous analysis while elevating insights through collaboration, storytelling, and influence. This role blends strong data and research capabilities with business acumen to help leaders understand what is happening, why it is happening, and what to do next.
This position goes beyond reporting to connect market, financial, and performance data; diagnose root causes; and partner with stakeholders to shape thoughtful, data-informed solutions. Success requires equal strength in doing the work and guiding decision-making through insight, context, and narrative.
What You Will Do at Graco Business and Market Understanding - Develop a strong understanding of Graco's business, customers, competitive landscape, and strategic priorities.
- Monitor market trends, industry dynamics, economic conditions, regulatory changes, global user behaviors, and mega trends.
- Integrate external market signals with internal performance and financial data to form a holistic business perspective.
- Identify emerging risks, opportunities, and inflection points that inform commercial and strategic decisions.
Insights, Diagnosis & Decision Support - Conduct qualitative and quantitative analysis to uncover patterns, performance drivers, and root causes.
- Synthesize insights across market, customer, financial, and operational data into clear, cohesive narratives.
- Partner closely with cross-functional stakeholders to socialize findings, test assumptions, and validate insights.
- Pressure-test conclusions to ensure insights reflect real business context, not just the data in isolation.
- Translate ambiguity into practical implications, scenarios, and decision-ready recommendations.
- Develop forecasts and predictive views to support planning and strategic trade-offs.
- Apply advanced analytics, AI tools, and task-specific agents to accelerate analysis and surface insights.
Business Partnership & Storytelling - Act as a trusted thought partner-helping leaders frame the right questions, not just respond to requests.
- Balance hands-on analysis with consultative influence to guide strategic discussions.
- Clearly articulate the "so what," implications, risks, and recommended actions behind insights.
- Challenge assumptions constructively and reframe problems when insights suggest alternative paths.
- Translate complex analysis into executive-ready stories, dashboards, and visualizations.
- Facilitate alignment with leaders on insights, implications, and next steps.
- Other duties as assigned.
What You Will Bring to Graco - Bachelor's degree in Marketing, Business Administration, Statistics, Economics, or related field (or equivalent experience).
- 5+ years of experience in business insights, market research, analytics, strategy, or decision support roles.
- Strong business acumen with the ability to understand context, priorities, and trade-offs.
- Demonstrated ability to connect dots, diagnose root causes, and translate ambiguity into clear recommendations.
- Proficiency in analytics, research tools, and statistical methods.
- Experience applying AI tools and building task-specific agents to enhance insight generation and decision support.
- Strong communication skills with the ability to influence through insights and storytelling.
- Comfort working with imperfect data and applying sound judgment.
- Strong prioritization and organizational skills in a multi-stakeholder environment.
Accelerators - Global industrial manufacturing experience and knowledge.
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The base pay range for this position is listed below, exclusive of fringe benefits or other compensation. If you are hired, your final base hourly rate will be determined based on factors such as geographic location, skills, competencies, education, and/or experience. In addition to those factors, we will also consider internal equity of our current employees. Please keep in mind that the range provided is the full base salary range for the role. Hiring at or near the maximum of the range would not be typical to allow for future and continued salary growth.
$87,000.00 - $152,200.00
