Business Development & Operations Lead-Intrusion Systems Startup

Casaplex, LLC

$80K — $120K *
Business Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years experience in business development or sales, preferably in security or B2B services
  • Proven track record of closing deals and building client relationships
  • Strong understanding of financial metrics related to business growth
  • Ability to operate independently and take initiative in a fast-paced environment
  • Excellent organization skills and ability to manage multiple projects effectively
  • Entrepreneurial mindset with a willingness to build from the ground up

Responsibilities

  • Identify and pursue new business opportunities in various markets
  • Develop a repeatable sales process from lead generation to closing
  • Cultivate relationships with key industry stakeholders
  • Manage the sales pipeline and oversee client consultations
  • Research and identify strategic partnerships and new market opportunities
  • Contribute to developing operational systems and financial planning
  • Ensure high customer satisfaction and drive referral business

Benefits

  • Ownership role in shaping business growth
  • Equity stake or profit-sharing based on company performance
  • Uncapped commission structure for performance incentives
  • Freedom to manage the business side independently
  • Supportive team that emphasizes results over formal processes
Full Job Description
Job Description

About the Role

This isn't a corporate job with a tidy checklist. We need a hustler - someone who can find clients, close deals, build partnerships, and figure out how to scale a security business from a small operation into a serious company. You'll own the commercial side of the business while helping shape strategy, operations, and brand. If you've ever wanted to run a business without the personal financial risk of starting one from scratch, this is that opportunity.
What You'll Do

Business Development & Sales
  • Identify and pursue new business opportunities across commercial, residential, and property management markets
  • Help finalize a repeatable sales process from prospecting through close, including outbound outreach, referral networks, and local partnerships
  • Develop relationships with general contractors, property managers, real estate developers, and facility managers who need ongoing security solutions
  • Own the sales pipeline - generate leads, run consultations, prepare proposals, negotiate contracts, and close deals
  • Represent the company at trade shows, networking events, and industry associations

Partnerships & Market Expansion
  • Manage existing relationships with monitoring stations, equipment distributors, and technology vendors
  • Identify strategic partnerships that expand service offerings or open new markets (smart home integrators, IT providers, insurance companies)
  • Research and evaluate new verticals, geographies, and customer segments for expansion
  • Keep a pulse on competitors - what they charge, how they position, where they fall short

Operations & Strategy
  • Help build the operational backbone of the company: pricing models, service agreements, recurring revenue structures, and customer lifecycle processes
  • Contribute to financial planning - forecasting, margins, cash flow management, and growth targets
  • Help develop and refine the company's brand positioning, messaging, and go-to-market strategy
  • Hire, manage, and coordinate subcontractors or technicians as project volume grows
  • Help set up systems and processes that scale - CRM, scheduling, invoicing, inventory, and project tracking

Customer Experience
  • Own the client relationship from first contact through ongoing service
  • Build a referral engine by delivering an exceptional customer experience
  • Develop service plans, maintenance agreements, and upsell strategies that drive recurring revenue
  • Handle escalations and ensure client retention
Who You Are
  • An entrepreneurial self-starter who takes ownership and figures things out without being told what to do
  • Proven ability to sell - whether that's in security, construction, technology, or another B2B services industry
  • Comfortable building from zero: you've either started something yourself, been an early employee at a startup, or turned around an underperforming business unit
  • Strong business acumen - you understand margins, cash flow, customer acquisition cost, and lifetime value
  • Excellent at building relationships and earning trust quickly, both with clients and partners
  • Organized enough to manage multiple deals, projects, and priorities without dropping the ball
  • Not afraid to knock on doors, make cold calls, and do whatever it takes to generate business
  • Interested in the security industry and motivated by building something that keeps people and property safe
Nice to Have
  • Experience in the security, alarm, low-voltage, or fire/life safety industry
  • Existing network of contractors, property managers, or commercial real estate contacts
  • Familiarity with recurring revenue and service-based business models
  • Experience with CRM tools (HubSpot, Salesforce, or similar)
  • Background in franchise operations, home services, or field services businesses
  • State-level alarm or contractor licensing (or willingness to obtain)
What We Offer
  • A true co-builder role with real ownership over the growth of the company
  • Equity stake or profit-sharing tied to company performance
  • Uncapped commission structure on top of base compensation
  • The autonomy to run your side of the business the way you see fit
  • A founding team that values initiative, grit, and results over credentials and process
Details
  • Type: Full-time
  • Location: DC/MD/VA
  • Compensation: Base + commission + equity/profit-sharing
  • Reports to: Founder / CEO
  • Start Date: 6/1/2026

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