The Business Development Manager is responsible for driving revenue growth through proactive customer acquisition, strategic partnership development, and coordination of marketing initiatives across all branches. This role focuses on identifying and securing new commercial business opportunities, particularly recurring service contracts, while supporting branch-level marketing execution and ensuring alignment with company branding and compliance messaging.
Key ResponsibilitiesBusiness Development & Sales• Identify, qualify, and secure new commercial clients for fire safety inspections, system installations, maintenance contracts, and related services.
• Develop and maintain a consistent pipeline of contacts through prospecting methods including cold outreach, site visits, networking, referrals, and analysis of permit and market data.
• Establish and maintain long-term relationships with key stakeholders, including property managers, facility leaders, general contractors, and industry partners.
• Target high-value verticals such as industrial facilities, commercial offices, healthcare, retail, restaurants, and multi-location organizations.
• Increase average customer value from $3500 to +$5000 through new customer acquisition
• Target $10M in new customer revenue annually
Marketing Coordination• Plan and coordinate marketing activities across all branches, including digital campaigns, social media, email communications, and local events.
• Ensure consistency in branding, messaging, and educational content, particularly related to fire safety compliance and prevention standards.
• Monitor and evaluate marketing performance metrics to support lead generation and recommend improvements.
• Collaborate with internal stakeholders to align marketing initiatives with business development objectives.
Strategy & Cross-Functional Collaboration• Partner with branch leadership and operations teams to identify cross-selling and upselling opportunities.
• Maintain awareness of applicable fire safety codes, regulations, and industry trends to support consultative selling.
• Provide regular reporting on sales pipeline, lead sources, conversion rates, and overall performance metrics.
• Support or coordinate participation in industry events, community outreach programs, and safety training workshops.
Qualifications• Minimum of 3 years of experience in B2B sales, business development, or a related role within a technical or service-based industry.
• Demonstrated success in achieving sales targets, particularly in securing recurring revenue contracts.
• Working knowledge of fire protection systems (e.g., alarms, suppression, sprinklers, inspections) preferred.
• Strong communication, negotiation, and presentation skills.
• Ability to work independently while collaborating across multiple locations and teams.
• Proficiency with CRM systems and standard business software applications.
• Valid driver's license and ability to travel within the designated service area.
Preferred Qualifications• Experience in fire protection, life safety, or security services industries.
• Relevant certifications (e.g., NICET or equivalent fire safety credentials).
Benefits:Fire Safety and Protection (FSP) provides comprehensive benefits to ensure the wellbeing of our employees:
- Salary commensurate with experience
- Purpose and results driven work environment (work smarter not harder)
- Technology and FSP swag when they join the team
- Training on not only what we sell but how we sell...the FSP Way!
- Access to leading edge web-based productivity tools
Canada Benefits- Extended Health Care
- Dental
- Vision
- LTD, STD
- Life Insurance
- EAP
- RRSP Matching
Why FSP?Supportive Culture: We value our employees and provide ongoing training.
Career Growth: Advance your career with guidance from industry experts as well as tuition reimbursement and pay incentives.
Broad Opportunities: With offices in the eastern U.S. and Canada, we offer diverse locations and roles.
Client-Centered: We serve commercial property owners and facility managers with dedication and care.
Rapid Growth: Join us as we expand and invest in new markets.
Professional Development:Fire Safety and Protection (FSP) is committed to providing opportunities for employee career advancement within the fire and life safety industry. As part of this commitment, we offer a tuition reimbursement program, which reimburses employees for all or some of the costs of obtaining certifications upon a passing grade including but not limited to, CFAA Fire Alarm Technician courses 1-5, theory and practical exam as well as study materials, conferences/seminars, and workshops related to the fire and life safety industry.
Health & Safety:The personal safety and health of each employee of our organization is of primary importance. We believe that our employees are our most important assets and that their safety is our greatest responsibility. It is Fire Safety and Protection's objective to ensure a safe and productive working environment for all employees. At FSP we believe that illnesses and injuries can and must be prevented. We believe in empowering each employee to create and maintain a safe and healthy environment.