Topcon

Business Development Manager, Digital & Service Solutions

Topcon • $90K — $120K *
US-AnywhereRemote in United States
Business Services
Less than 5 years of experience
Today
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Job Overview by Ladders

Qualifications

  • Bachelor's degree in Business, Engineering, Agriculture, Technology, or a related field.
  • Advanced degree or equivalent experience in digital or technology-driven environments is a plus.
  • Proven experience in commercial roles with digital products, SaaS, or subscription offerings.
  • Strong understanding of go-to-market execution, pricing strategies, and revenue models.
  • Experience with CRM systems, pipeline management, and demand forecasting.
  • Familiarity with precision agriculture technologies or enterprise software commercialization.
  • Ability to analyze performance metrics and translate insights into actions.

Responsibilities

  • Explore new distribution channels for revenue generation.
  • Own and drive revenue targets for digital and service-based offerings across the Americas.
  • Translate product capabilities into monetizable go-to-market strategies.
  • Support pricing strategy with alignment to customer price targets.
  • Develop training materials and sales tools for field teams and partners.
  • Lead identification and engagement of strategic partners aligned with digital growth.
  • Contribute to revenue planning and provide structured input for demand forecasting.

Benefits

  • Opportunities for professional development and career advancement.
  • Supportive, collaborative work environment.
  • Exposure to innovative technologies in agriculture.
  • International mindset addressing diverse markets and cultures.
Full Job Description
The Business Development Manager, Digital & Service Solutions supports the expansion of the Agriculture business in the Americas by identifying and developing new distribution channels, while enabling the sales team in the commercialization of digital and service-based offerings. Acting with a global mindset, the position contributes to the continued deployment and scaling of new business models already in progress across the organization.

Core Job Duties

Revenue Generation & Commercial Execution

  • Explore new distribution channels
  • Own and drive revenue targets for digital and service-based (ARR) offerings across North and South America.
  • Translate product capabilities into differentiated, monetizable go-to-market strategies.
  • Support pricing strategy by aligning customer price targets with field-level execution.
  • Develop commercial collateral, training materials, and sales tools to enable field sales, dealers, and partners.


Partner & Channel Development

  • Lead identification, engagement, and development of strategic partners, OEMs, dealers, and ISVs aligned with digital revenue growth.
  • Define and manage dealer network strategies in collaboration with regional sales leadership.
  • Support onboarding, co-selling initiatives, and lifecycle planning for key accounts and lead customers.


Business Planning & Performance Management

  • Contribute to quarterly and annual revenue planning in partnership with Business Performance and Sales Units.
  • Provide structured input to demand forecasting, CRM pipeline reviews, and regional allocation discussions.
  • Analyze and report on digital product revenue, subscription KPIs, and partner performance.
  • Collaborate with Finance and Business Performance to ensure margin awareness and cost-efficient GTM execution.


Cross-functional Coordination & Strategic Influence

  • Align digital commercialization strategies with Product Platforms to ensure usability, UX consistency, and value realization.
  • Collaborate with Marketing and Customer Services to support lead generation, onboarding, adoption, and retention.
  • Influence roadmap priorities and subscription packaging decisions based on market feedback and channel performance.


Customer & Operational Alignment

  • Maintain active dialogue with Customer Support and Product Supply to resolve escalations and manage fulfillment constraints.
  • Support service quality, customer satisfaction, and execution consistency across the digital portfolio.


Education

  • Bachelor's degree in Business, Engineering, Agriculture, Technology, or a related field.
  • Advanced degree or equivalent commercial experience in digital or technology-driven environments is a plus.


Technical / Professional Skills

  • Proven experience in commercial roles involving digital products, SaaS, platforms, or subscription-based offerings.
  • Strong understanding of go-to-market execution, pricing strategies, and revenue models.
  • Experience working with CRM systems, pipeline management, and demand forecasting.
  • Familiarity with precision agriculture technologies, IoT platforms, or enterprise software commercialization.
  • Ability to analyze performance metrics and translate insights into commercial actions.


Soft Skills and Leadership Capabilities

  • Strong commercial acumen with a results-oriented and execution-driven mindset.
  • Ability to lead through influence in a matrix organization without direct line authority.
  • Excellent communication and stakeholder management skills across internal and external audiences.
  • Strategic thinking combined with hands-on execution capability.
  • Comfort operating across diverse markets, cultures, and regional contexts.

About Topcon

Topcon Corporation is a Japanese electronics company that specializes in the manufacture of optical and positioning equipment. The company was founded in 1932 and is headquartered in Tokyo, Japan. Topcon produces a range of products, including surveying instruments, GPS systems, machine control systems, and ophthalmic instruments. The company has operations in over 80 countries and employs over 5,000 people worldwide. Topcon is listed on the Tokyo Stock Exchange and has a market capitalization of over $2 billion.
Learn more about Topcon
Size
5,248 employees
Industry
Manufacturing & Automotive
Founded
1994
NASDAQ
TOPCF
* Ladders Estimates

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