Business Development Executive - Digital Consultancy

Codal

$70K — $150K *
Business Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3+ years of outbound sales experience, preferably from a consultancy, agency, or partnership environment
  • Proven track record of self-sourced outreach and pipeline development
  • Comfortable with cold calling, emailing, and social selling
  • Experience with Salesforce or similar CRM
  • Familiar with sales tools like LinkedIn Sales Navigator and ZoomInfo
  • Strong communication skills with business conversation capability
  • Self-starter with proactive attitude and exceptional organizational skills

Responsibilities

  • Prospect and qualify leads through various channels to build a robust pipeline
  • Identify decision-makers within target accounts and establish trust-based relationships
  • Research prospect business challenges and position relevant Codal services
  • Collaborate with sales, marketing, and partnerships on account targeting and messaging
  • Stay updated on industry trends to effectively engage prospects
  • Track sales activity in Salesforce and report on performance metrics
  • Continuously refine outbound sales strategies and contribute new ideas
  • Represent Codal at industry events and conferences, with some travel required

Benefits

  • Global digital consultancy with offices in the US, UK, and India
  • Modern Chicago office amenities including a gym and rooftop bar
  • Comprehensive medical, dental, vision, and life insurance
  • 401(k) matching program
  • Engaging team events, happy hours, and sports leagues
  • Opportunities for career advancement as the sales team grows
Full Job Description
About the Role

Codal is looking for a Business Development Executive to build and drive new business, starting with the first conversation and carrying it all the way through to a signed deal. This is a relationship-driven role for someone who thrives on building a pipeline from scratch and opening doors with prospects. You'll identify targets, start conversations, qualify interest, and lead prospects through proposals and negotiation to close, partnering closely with our delivery and solutions teams to shape the right approach for each client.

We're especially interested in people with a consultancy or agency background, but we're just as open to candidates from partnership and channel roles, or other strong outbound performers who know how to prospect and aren't afraid to build something from the ground up.
Key Responsibilities
  • Prospect and qualify outbound leads across phone, email, LinkedIn, and events to build a strong top-of-funnel pipeline
  • Identify key decision makers within target accounts, build trust, and develop relationships on behalf of Codal
  • Research and understand prospect business challenges, and position Codal's services as relevant solutions
  • Collaborate cross-functionally with sales, marketing, and partnerships to align on target accounts and messaging
  • Stay current on industry trends across e-commerce, CMS, and digital transformation to speak credibly with prospects
  • Track activity and pipeline in Salesforce, and report on key sales performance metrics
  • Continuously test and refine outbound approaches, bringing your own ideas to the table
  • Represent Codal at industry conferences and trade shows, with occasional travel as needed
What You Bring
  • 3+ years of relevant outbound sales experience, ideally from a consultancy, agency, or partnership/channel environment
  • A track record of building pipeline and hitting quota through self-sourced outreach
  • Comfort with cold calling, cold emailing, and social selling as part of a multi-channel approach
  • Experience working in Salesforce or a similar CRM
  • Familiarity with sales tools such as LinkedIn Sales Navigator, Outreach, ZoomInfo, Google Workspace, and AI tools like Claude or Gemini
  • Strong written and verbal communication skills, with the ability to handle objections and hold a business conversation
  • A self-starter mentality: comfortable with ambiguity, proactive, and willing to roll up your sleeves
  • Strong organizational skills and the ability to manage multiple accounts and priorities at once
Why Codal
  • A global digital consultancy with offices in the US, UK, and India, and 200+ employees
  • Downtown Chicago office with a gym, food court, rooftop bar, and outdoor sports court
  • Medical, dental, vision, and life insurance
  • 401(k) match
  • Team events, happy hours, and recreational sports leagues
  • Real opportunity for career growth as our sales team scales


We continually review ranges to address skills, experience and markets. Base salaries are determined during our interview process, by assessing a number of factors that include but aren't limited to, a candidate's experience and skills relative to the scope and responsibilities of the position

Pay range

$70,000-$150,000 USD

Note: Codal only communicates with candidates through official [redacted].com email addresses. We never request payment during the hiring process. Please be vigilant regarding recruitment scams.

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