Brand Store Manager

moomoo

$110K — $140K *
Finance & Insurance
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Active FINRA Series 7 and 24 licenses required
  • 3+ years in leadership roles within financial services or fintech
  • Strong knowledge of equities markets and brokerage operations
  • Proven track record in team management and sales achievement
  • Ability to build long-term client relationships through financial education

Responsibilities

  • Oversee daily store operations to ensure exceptional client experiences
  • Lead and develop a team of financial customer associates
  • Create and implement strategies for client acquisition and growth
  • Host educational events and engage with clients on financial topics
  • Serve as a point of contact for complex trade-related inquiries
  • Ensure compliance with FINRA and SEC regulations in all operations
  • Monitor key performance metrics and team performance

Benefits

  • Comprehensive benefits package including health and dental coverage
  • Opportunities for professional growth and development
  • Dynamic and collaborative work environment
  • Performance-based bonuses that incentivize success
Full Job Description
Job Summary:

Join us in building the future of finance

Moomoo's mission is to democratize finance for all. As the Store Manager of our NYC Brand Store, you will lead the most visible in-person experience for our brand-connecting investors with powerful trading tools, market insights, and financial education.

This role combines store leadership, financial expertise, sales strategy, and client relationship management. You will manage a team responsible for delivering exceptional client experiences, driving client acquisition, supporting store activations and events, and ensuring all activities comply with FINRA and SEC regulatory standards.

This is a hands-on leadership role ideal for someone who thrives in fast-paced environments, enjoys coaching teams, and is passionate about financial markets and investor education.

Office Location: NYC

This role must be based on the office locations specified in the job description, in line with our in-office work philosophy. Remote work is not available for this position. For more details about our in-office approach and expectations, please reach out to the recruiter.

Requirements
What You'll Do
Lead Store Operations & Team Performance
  • Oversee the daily operations of the NYC Brand Store and ensure an outstanding in-person client experience.
  • Lead, coach, and develop a team of financial customer experience associates to achieve sales and service targets.
  • Provide ongoing training, mentorship, and performance feedback to drive team development and operational excellence.
  • Build a collaborative and inclusive team culture that reflects moomoo's values.
Drive Client Acquisition & Business Growth
  • Develop and execute sales and engagement strategies to increase store traffic, customer acquisition, and account openings.
  • Build long-term client relationships through personalized engagement and financial education.
  • Host or participate in in-store events, product demonstrations, and investor education sessions.
  • Partner with marketing and partnership teams to support brand activations and promotional campaigns.
Deliver Exceptional Client Experience
  • Serve as the escalation point for complex customer inquiries related to equities trading, options, and brokerage services.
  • Ensure customers receive accurate, timely support while maintaining a high standard of professionalism and service.
  • Maintain structured client engagement strategies to deepen relationships and drive retention.
Financial Expertise & Market Education
  • Maintain deep knowledge of moomoo's products, trading tools, and investment platform.
  • Stay current on market trends, economic developments, and trading strategies.
  • Educate customers on investment concepts, platform functionality, and trading opportunities.
Compliance & Operational Excellence
  • Ensure all marketing, sales, and customer interactions comply with FINRA, SEC, and internal regulatory policies.
  • Supervise licensed activities in the store in accordance with supervisory responsibilities under FINRA regulations.
  • Monitor store reporting including sales performance, client conversion metrics, and operational processes.


What You Bring
Required Qualifications
  • Active FINRA Series 7 license and 24 license
  • 3+ years of leadership experience in financial services, brokerage, fintech, or wealth management
  • Strong understanding of equities markets, options trading, and brokerage operations
  • Demonstrated experience managing teams and delivering strong sales or service results
Preferred Qualifications
  • Experience in brokerage branch leadership or client-facing financial advisory roles
  • Personal trading experience and deep passion for the U.S. stock market
  • Strong presentation, communication, and client relationship management skills
  • Experience leading customer-facing teams in high-growth or fintech environments


Leadership Expectations

As a Store Manager, you will:
  • Drive performance by setting clear goals, monitoring key metrics, and coaching your team toward results.
  • Develop talent by mentoring employees, investing in their growth, and building a high-performing team.
  • Create community by delivering engaging in-store experiences that connect investors with moomoo's platform.
  • Lead with integrity by maintaining strict compliance with regulatory requirements and internal policies.

What We Offer:
  • Competitive salary and performance-based bonuses.
  • Comprehensive benefits package, including health, dental, and retirement plans.
  • Opportunities for professional growth and development.
  • A dynamic and collaborative work environment.

Benefits

Base pay for a successful applicant will depend on a variety of job-related factors, which may include education, training, experience, location, business needs, or market demands. The expected salary range for this role is $110,000-$140,000. This role is also eligible to participate in our discretionary bonus plan.

Disclaimer

The above information on this description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.

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