Google

Brand Partnerships Marketing Manager, Health and Home Marketing

Google$141K — $205K *
Healthcare
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree or equivalent practical experience.
  • 6 years of experience in consumer marketing, communications, PR, or content development.
  • Proven track record managing multi-channel partner marketing campaigns and cross-team projects.
  • Experience maintaining agency relationships.
  • Skill in working across functions to manage timelines effectively.

Responsibilities

  • Lead end-to-end brand partnership campaigns focusing on joint product and co-marketing development.
  • Collaborate with international partners for local execution of global brand strategies.
  • Work with Business Development and retail partners to create integrated marketing programs.
  • Define and implement measurement strategies to assess campaign effectiveness and inform future efforts.

Benefits

  • Comprehensive health, dental, vision, life, and disability insurance.
  • 401(k) retirement plan with company matching.
  • 20 days of paid vacation per year, plus 40 hours of sick time annually (69 hours in Seattle).
  • Generous maternity and baby bonding leave options.
  • 13 paid holidays each year.
Full Job Description
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This role may also be located in our Playa Vista, CA campus.

In accordance with Washington state law, we are highlighting our comprehensive benefits package, which is available to all eligible US based employees. Benefits for this role include:

  • Health, dental, vision, life, disability insurance
  • Retirement Benefits: 401(k) with company match
  • Paid Time Off: 20 days of vacation per year, accruing at a rate of 6.15 hours per pay period for the first five years of employment
  • Sick Time: 40 hours/year (increased to 69 hours/year for Seattle) including 5 discretionary sick days per instance
  • Maternity Leave (Short-Term Disability Baby Bonding): 28-30 weeks
  • Baby Bonding Leave: 18 weeks
  • Holidays: 13 paid days per year


Note: By applying to this position you will have an opportunity to share your preferred working location from the following: Mountain View, CA, USA; Portland, OR, USA; Los Angeles, CA, USA; Seattle, WA, USA; San Francisco, CA, USA.

Minimum qualifications:
  • Bachelor's degree or equivalent practical experience.
  • 6 years of experience in consumer marketing, communications, PR, or content development supporting brand campaigns, influencer marketing, or content partnerships.
  • Experience with multi-channel partner marketing campaigns, program managing timelines and collaborating cross-functionally.
  • Experience managing agency relationships.
  • Experience managing cross-functional or cross-team projects.

Preferred qualifications:
  • Experience leading brand partnerships from brief to production and post-campaign analysis.
  • Experience utilizing market research and performance metrics to optimize campaign execution.
  • Experience utilizing AI productivity tools to solve complex, multi-layered problems and streamline business or development workflows.
  • Consumer tech experience with strong understanding of product positioning.
  • Ability to operate effectively in a fast-paced environment with minimal assistance.
  • Demonstrated creative sensibility and passion for emerging technology trends.


About the job

The Platform and Devices Marketing team goal is to bring the best of Google's innovation from products and services to partnerships and brand experiences to even more people around the world. Our Health and Home team is a group of dedicated entrepreneurs who build brands that people love and trust, helping our users live healthier, longer lives while creating smart homes that proactively take care of the people inside them and the world around them. Our day-to-day work brings Google's AI leadership directly into consumers' daily routines through helpful, quiet technology that simplifies complex data and runs in the background.

As a Health and Home Brand Partnerships Marketing Manager, you will build and execute brand partnership marketing plans that live across products, integrated marketing and sales.

You will represent our brands with high-profile external partners from a variety of industries (sports, entertainment, wellness, interior design, consumer technology) and build products and experiences that bring to life the magic of our Health and Home brands for our audience. You will take initiative with the ability to thrive in ambiguity and operate in a fast paced, rapidly changing environment. You have an obsessive attention to detail and creative nuances. You are the ultimate multitasker, able to manage a large workload efficiently, while identifying opportunities to scale and streamline internal processes. You are resourceful and highly adept at working across teams to get things done.

Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
Individual pay is determined by factors including job-related skills, experience, and relevant education or training.

US: $141000 - $205000 (USD) 15% bonus target equity benefits

Learn more about benefits at Google .

Responsibilities
  • Lead end-to-end brand partnership campaigns including joint product and co-marketing campaign development.
  • Collaborate closely with partners in EMEA and APAC on local execution of a global brand partnership strategy.
  • Collaborate with Business Development (BD), sales and first-party third-party retail partners to develop integrated marketing programs that extend partnership impact and drive sales lift.
  • Define and implement measurement strategies, utilizing brand lift surveys, social sentiment analysis, and performance data to create comprehensive wrap-up reports and inform future strategy.


About Google

Google is a multinational technology company that specializes in Internet-related services and products. These include online advertising technologies, search engine, cloud computing, software, and hardware. Google was founded in 1998 by Larry Page and Sergey Brin while they were Ph.D. students at Stanford University. The company has grown tremendously since then and has become one of the most valuable companies in the world. Google's mission is to organize the world's information and make it universally accessible and useful.
Learn more about Google
Size
156,500 employees
Market Cap
$1,115.4 billion
Industry
Net Income
$40.2 billion
Founded
1998
5 Year Trend
+23.3%
Revenue
$182.5 billion
NASDAQ

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