Role reports to:Global Head NeoStrata Co Brand Growth
Location:North America, United States, New Jersey, Summit
Work Location:Hybrid
What you will doThe Neostrata Brand & Channel Growth Manager will lead the development and execution of all brand growth strategies & plans in the US, specifically driving growth in the brand's emerging US medical professional channel and ecommerce channels. This manager will also lead brand equity & communications that are leveraged globally in over 70 countries.
Key Responsibilities- Lead implementation of Neostrata Brand Growth Plan in US, including deep understanding of professional skincare category and developing and executing strategic objectives, key initiatives, and financial targets.
- Lead US channel strategy and growth, including active evaluation & acquisition of professional channel partners and acceleration in ecommerce.
- Lead Neostrata brand positioning, equity and communications, and pulling through to professional, digital and social content.
- Lead go-to-market strategy & plans across professional & consumer touchpoints--including professional marketing events & outreach, public relations, KOLs and influencer, digital & social media.
- Lead product and portfolio strategy. Partner with internal innovation team to shape 3Y product and clinical innovation pipeline.
- Lead budgeting and implementation of brand marketing investment, ensuring delivery of key brand growth and financial commitments.
- Partner with Finance and channel partners to build financial projections in US operating plan, business plan and ongoing financial updates. Represent the financial position relative to plan and risks & opportunities.
- Partner with ex-US markets and international distributor team members to cascade Neostrata equity & strategies and enable brand growth globally.
What we are looking forRequired Qualifications
- Candidates must be legally authorized to work in the United States.
- A BA/BS in Marketing or a related business field is required,
- A minimum of 5 years of work experience in consumer or professional marketing or sales is required.
- Prior P&L, forecasting and business planning experience is required.
- Strong strategic thinking skills, ability to zoom out to set big picture business and financial strategy, while zooming in to ensure exceptional analytics and execution.
- Strong communication, presentation, and listening skills, with ability to form productive partnerships and lead cross-functional teams.
- Strong negotiation and influence skills, with both internal and external partners, seeking to create joint value for all stakeholders.
- Self-motivation, results-orientation, and creative thinking to solve with courage and care fiercely for consumers and customers.
- Strong capabilities in prioritization, balancing multiple projects/initiatives at once.
- Ability to manage through complexity and ambiguity to plan for future consumer and customer needs.
Preferred Qualifications
- MBA
- Prior experience in marketing and/or sales in professional skincare as well as ecommerce is strongly preferred.
What's in it for youAnnual base salary for new hires in this position ranges:
$124,100.00 - $175,200.00
This takes into account a number of factors including work location, the candidate's skills, experience, education level & other job-related factors.
- Competitive Benefit Package*
- Paid Company Holidays, Paid Vacation, Volunteer Time & More!
- Learning & Development Opportunities
- Kenvuer Impact Networks
- This list could vary based on location/region
*Note: Total Rewards at Kenvue include salary, bonus (if applicable) and benefits. Your Talent Access Partner will be able to share more about our total rewards offerings and the specific salary range for the relevant location(s) during the recruitment & hiring process.
