Brand Manager, Brand Growth & Innovation - Scott® Bath
Job DescriptionThe Brand Manager - Brand Growth & Innovation - Scott® Bath will lead brand building initiatives across North America, as well as develop, gain support and lead 3-5 year strategy & innovation plans. In this role you will lead and influence cross-functional partners in a matrix organization to include R&E, Product Supply, Insights & Analytics, RGM, Design and Sales. This role reports to the Senior Brand Manager, Brand Growth & Innovation, Cottonelle® Flushable Wipes and Scott® Bath.
In this role, you will:
- Lead development of 3 Year Strategic Brand Plan and Portfolio (point person for entire Strategic Brand Planning process).
- Support development and cascade of brand building initiatives for North America
- Lead briefing and development of innovation programs in partnership with Business Unit Marketing and Cross Functional Partners.
- Leverage knowledge of P&L and collaborate with finance and other partners to bring forward real time recommendations that protect net sales and operating profit goals while solving issues facing the business.
- Identify and lead process improvements at the brand or portfolio level.
- Key liaison with channel and sales strategy as voice of the consumer and brand subject matter expert
- Drive development of channel specific go-to-market strategies and plans to maximize presence in market (includes category management, shelving and assortment strategies).
- Leverage consumer, customer and category insights to drive development of 3 to 5 year brand strategy and supporting innovation and renovation pipeline to deliver strategic business plan.
- Develop annual portfolio learning plan to meet innovation objectives
- Champion for Design Thinking and agile methodologies across KCNA
- Drive continuous development of innovation, renovation and commercial news pipeline in partnership with R&E
About YouYou perform at the highest level possible, and you appreciate a performance culture fueled by authentic caring. You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development.
You love what you do, especially when the work you do makes a difference. At Kimberly-Clark, we're constantly exploring new ideas on how, when, and where we can best achieve results. When you join our team, you'll experience Flex That Works: flexible (hybrid) work arrangements that empower you to have purposeful time in the office and partner with your leader to make flexibility work for both you and the business.
In one of our professional roles, you'll focus on winning with consumers and the market, while putting safety, mutual respect, and human dignity at the center. To succeed in this role, you will need the following qualifications:
- Bachelors Degree in business/marketing. Masters/ MBA with concentration in Marketing degree preferred.
- At least 7 years' experience in marketing with brand management (CPG industry experience highly preferred) and experience in the following areas:
- P&L management; development and execution of brand marketing; cross- functional knowledge; direct experience in all various aspects of business including manufacturing, product & technology development and product supply.
- Solid understanding of annual business planning, budget setting, and subsequent execution of those plans to delivery results.
- Strong understanding of brand foundational tools, consumer insight identification, segmentation and target development.
- Experience with brand positioning and brand strategy development.
- Concept & Brief writing of both product innovation, renovation and commercial news.
- Proven capability to lead in a matrix organization driving collaboration across businesses and functions.
- Demonstrated capability in leading agency partners in long-term projects.
- Ability to pull insights from multiple sources and synthesize into a compelling story for change.
- Strong skills and experience with diagnosing and resolving complex problems and opportunities.
- Entrepreneur can-do attitude to find ways to break down growth barriers.
- Demonstrated positive energy to effectively represent brand internally and externally.
Total BenefitsHere are just a few of the benefits you'd enjoy working in this role for Kimberly-Clark. For a complete overview, see www.mykcbenefits.com.
Great support for good health with medical, dental, and vision coverage options with no waiting periods or pre-existing condition restrictions. Access to an on-site fitness center, occupational health nurse, and allowances for high-quality safety equipment.
Flexible Savings and spending accounts to maximize health care options and stretch dollars when caring for yourself or dependents.
Diverse income protection insurance options to protect yourself and your family in case of illness, injury, or other unexpected events.
Additional programs and support to continue your education, adopt a child, relocate, or even find temporary childcare.
To Be ConsideredClick the Apply button and complete the online application process. A member of our recruiting team will review your application and follow up if you seem like a great fit for this role.
In the meantime, please check out the careers website.
Salary Range: 140,320 - 173,360 USD
At Kimberly-Clark, pay is just one aspect of our total rewards package, which also includes a variety of benefits and opportunities to achieve, thrive and grow. Along with base pay, this position offers eligibility for a target bonus and a comprehensive benefits suite, including our 401(k) and Profit Sharing plan. The anticipated base pay range for this role is provided above for a fully qualified hire. Actual pay will depend on several factors, such as location, role, skills, performance, and experience. Please note that the stated pay range applies to US locations only.
Primary Location
Chicago Commercial Center
Additional Locations
Worker Type
Employee
Worker Sub-Type
Regular
Time Type
Full time