Brand Manager - Advil

GSK Group of Companies

$142K — $195K *
Pharmaceuticals & Biotech
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • MBA Degree in Marketing or Related Field
  • 5+ years of commercial marketing experience in brand management or related areas
  • 2 years of experience in a consumer packaged goods (CPG) specific role
  • Experience in digital marketing and analysis
  • Strong budgeting and financial acumen

Responsibilities

  • Accelerate the transition to earned and social-led marketing
  • Develop omnichannel demand-creation plans driven by consumer insights
  • Establish a robust influencer strategy in collaboration with agencies
  • Drive omnichannel commerce strategies with key retailers
  • Create and support innovation execution plans for the upcoming year

Benefits

  • Generous 401(k) plan
  • Tuition reimbursement
  • 6 months paid parental leave
  • Comprehensive healthcare with the company covering most costs
  • Eligibility for discretionary performance bonuses
Full Job Description
Join the Advil team as a Brand Manager, as we look to take this iconic brand to new heights! You'll report to the Senior Director of Advil. This role will provide YOU the opportunity to lead key activities to progress YOUR career. These responsibilities include some of the following: Key responsibilities • Help to accelerate the transition to earned & social-led marketing, tasked with delivering robust omnichannel demand-creation plans that are rooted in consumer and culture • Enable a robust influencer arm from strategy through execution in partnership with agencies & creators • Drive omnichannel commerce with key retailers including Amazon, Walmart, and more • Develop & support best-in-class innovation execution plans for 2027 in partnership with global, sales, and innovation teams Characteristics 1) You are bold and driven, but not a bulldog- you work well with others and can rally people around your vision and ideas, enrolling them to help you achieve 2) You're curious, creative, and unafraid of failure 3) You understand that your work is about moving the business and building the brand, not winning a meeting or satisfying internal needs 4) You hold the consumer at the center of everything you do The position is based in Warren, NJ, and follows a hybrid model, requiring an in-office presence of 3 days per week. Basic Qualifications: We are looking for professionals with these required skills to achieve our goals: • MBA Degree in Marketing or Related Field • 5+ years of commercial marketing experience (i.e. brand management, market research, consumer behavior, business analysis) including 2 years of CPG specific experience in a Consumer Healthcare environment • Digital Marketing and Analysis Experience • Budgeting and forecasting, commercial and financial acumen Preferred Qualifications: If you have the following characteristics, it would be a plus: • Prior brand management experience in U.S. consumer packaged goods brands, revenue growth management, route-to-market planning and analysis, advertising/media planning, P&L analysis / performance against plan, brand/package contribution, brand portfolio management, and changes in packaging. • Demonstrated effectiveness as leader, facilitator, and team member, with strong communication skills. • Proficient in influencing, collaboration, conflict management, and decision making. • Proven ability to develop and apply strategic principles in relation to varied business activities The Salary Range for this role is $142,282 - $195,637 USD + bonus Benefits Haleon offers a robust Total Reward package that consists of competitive pay and a comprehensive benefits program. This includes a generous 401(k) plan, tuition reimbursement and time off programs including 6 months paid parental leave. On day one, you are eligible for benefits, including our healthcare programs where the company pays for the majority of your medical coverage for you and your family. We also offer the opportunity to receive a discretionary bonus based on the achievement of key business performance and other incentive/recognition programs as part of the offering. Job Posting End Date 2026-07-10

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