Mastec Inc

Brand Manager - Adhesives

Mastec Inc$90K — $115K *
Retail & Consumer Goods
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Marketing or related field; MBA preferred
  • 5 years of experience in Brand or Product Marketing
  • Strong analytical skills to drive business actions
  • Experience managing integrated marketing campaigns
  • Familiarity with digital marketing platforms and agency collaboration
  • Background in Building Industry or Consumer-Packaged Goods is a plus

Responsibilities

  • Develop and execute marketing programs for brand growth
  • Lead product launches and multi-channel go-to-market strategies
  • Manage digital initiatives including website and social media
  • Translate insights into actionable marketing recommendations
  • Collaborate with Sales and Trade Marketing for customer programs
  • Support packaging innovations and brand communication
  • Measure campaign performance and identify improvement opportunities

Benefits

  • Comprehensive health insurance starting on day 1
  • Flexible work policies and paid time off
  • Savings plan with matching contributions
  • Family support including extended parental leave
  • Opportunities for career growth and skills development
Full Job Description
This position is with our Adhesive Technologies business unit - where we empower our people to transform industries and provide our customers with a competitive advantage through adhesives, sealants and functional coatings.

Dare to learn new skills, advance in your career and make an impact at Henkel.
What you'll do
  • Develop and execute integrated marketing programs that support brand growth and business objectives.
  • Lead product launches, line extensions, and go-to-market execution across multiple channels.
  • Manage digital marketing initiatives including website optimization, paid media, social media, content marketing, and influencer partnerships.
  • Translate consumer insights and performance data into actionable strategies and recommendations.
  • Collaborate with Sales and Customer/Trade Marketing teams to deliver impactful customer-facing programs.
  • Support packaging innovation and product communication initiatives that strengthen brand differentiation.
  • Manage creative development and content production across digital, retail, and promotional channels.
  • Measure campaign performance and identify opportunities to improve effectiveness and ROI.
  • Work with Channel Marketing to coordinate trade shows, customer events, and industry engagement programs.
  • Ensure consistency of brand standards across all consumer and customer touchpoints.
What makes you a good fit
  • Education
    • Bachelor's degree in Marketing, Business Administration, Commerce, Communications, or a related field.
    • MBA or advanced degree considered an asset.
    • Professional marketing certifications in Digital Marketing, Brand Management, Analytics, or Shopper Marketing are a plus.
  • Experience
    • 5 years of experience in Brand Marketing, Product Marketing, Trade Marketing, or related commercial functions.
    • Experience managing integrated marketing campaigns and product launches.
    • Strong analytical skills with the ability to translate insights into business actions.
    • Experience working with agencies, creative development, and digital marketing platforms.
    • Experience in the Building Industry and/or in Consumer-Packaged Goods is considered an asset.
Some benefits of joining Henkel
  • Health Insurance: comprehensive medical, dental, and vision plans starting on day 1
  • Work-Life Balance: Paid time off including sick, vacation, holiday and volunteer time, flexible & hybrid work policies (depending on role)
  • Financial: Savings Plan matching, employee share plan with voluntary investment and Henkel matching shares, annual performance bonus, and service awards
  • Family Support: 15-week maternity top up plan and 12-week gender neutral parental leave (top up for non-birth parent), fertility support, Employee and Family Assistance program, and scholarships
  • Career Growth: diverse national and international growth opportunities, access to thousands of skills development courses, and tuition reimbursement

The salary for this role is $90,000.00- $115,000.00. This is the range that we in good faith anticipate relying on when setting wages for this position. We may ultimately pay more or less than the posted range and this range. This salary range may also be modified in the future.

Henkel does not accept unsolicited resumes from search firms or employment agencies. Unsolicited referrals and resumes are considered Henkel property and therefore, Henkel will not pay a fee for any placement resulting from the receipt of an unsolicited referral.

About Mastec Inc

MasTec is an infrastructure engineering and construction company that serves the utility, communications, and government industries. The company is specialized in the engineering, building, installation, maintenance, and upgrade of energy, utility, and communications infrastructure, including electrical utility transmission and distribution; power generation; natural gas and petroleum pipelines; wireless, wireline, and satellite communications; wind and solar farms; and water and sewer systems. MasTec was founded in 1994 and is based in Coral Gables, Florida.

Mastec Inc Careers

Join the dynamic team at Mastec Inc, a leader in infrastructure construction, where innovation meets professional excellence, creating a thriving environment for career growth. At Mastec Inc, we are committed to building a diverse and inclusive workforce, reflecting our dedication to leadership and innovation in the industry.

Work You'll Do

At Mastec Inc, you'll be part of a company that values your skills and supports your professional growth. Our team is at the forefront of the construction industry, leading projects that redefine landscapes and communities. With Mastec Inc, your work will not only be challenging and rewarding but also pivotal in shaping the future of infrastructure.

Explore Job Opportunities

Whether you're a seasoned professional or just starting your career, Mastec Inc offers a range of job opportunities and employment paths, including full-time positions and internships. Our hiring process is designed to be transparent and engaging, ensuring that every candidate is equipped to succeed from the interview through to their long-term career journey.

Innovate and Lead

Join a culture of innovation where your ideas can lead to significant advancements in construction methods and technologies. Mastec Inc encourages a culture of leadership and continuous improvement, where every team member is a key player in driving success.

Grow With Us

Career growth at Mastec Inc is not just a possibility—it's a priority. We are dedicated to providing professional development and diversity training that ensures every employee has the tools to advance and excel. From networking opportunities within the industry to leadership training programs, your potential for growth is limitless.

Benefits and Culture

Mastec Inc is proud to offer competitive benefits that support the health, well-being, and financial security of our employees and their families. Our culture is built on a foundation of respect, integrity, and commitment, making Mastec Inc not just a great place to work, but a community.

Internship Programs

Kickstart your career with a Mastec Inc internship, where you can apply your academic knowledge in a real-world setting. Gain invaluable experience, develop essential industry skills, and build a network of professional contacts. Our internships provide a robust platform for learning and growth, setting the stage for a successful career.

Join Our Team

Ready to take the next step in your career? Explore the open positions at Mastec Inc and find where your skills, passion, and ambitions can make a difference. We are continuously looking for curious, creative, and solution-driven team players who are ready to drive innovation and excellence in the construction industry.

Stay Connected

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Learn more about Mastec Inc
Size
27,000 employees
Market Cap
$6.4 billion
Industry
Net Income
$322.8 million
Founded
1929
5 Year Trend
+9.1%
Revenue
$6.3 billion
NASDAQ

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