What is the Role?

Intersection is seeking a Brand & Creative Manager to help shape and express our brand across every touchpoint. This role will serve as a key steward of the Intersection brand, translating strategy into compelling creative work that inspires clients, engages audiences, and elevates our market presence.

This is a highly collaborative role for a concept-driven creative who combines strong design craft with strategic thinking. You'll partner closely with marketing, sales, and executive leadership to bring our story to life through brand campaigns, visual storytelling, editorial content, presentations, video, experiential moments, and client-facing creative.

While hands-on in execution, you'll also help guide the creative vision behind how Intersection presents itself to the world. You will help define what Intersection looks like, and how it shows up in the world.

This role requires a versatile creative who thrives in a fast-paced environment and can seamlessly move between concept development, brand strategy, video production, editorial content, sales storytelling, and design execution.

This role is based in our New York office on a hybrid schedule, requiring you to work in-office Tuesday through Thursday, with the flexibility to work from home on Mondays and Fridays. This role reports directly to the Senior Marketing Director.

What you will accomplish:

In the first three months, you will:

• Gain a deep understanding of Intersection's diverse media products, audiences, and brand positioning.
• Build relationships with key stakeholders across Marketing, Sales, and Leadership to understand business priorities and creative opportunities.
• Audit existing brand materials and identify opportunities to strengthen consistency, storytelling, and visual impact across channels.
• Take ownership of the video and motion graphics workflow for the New York team.
• Begin developing strategic spec art and conceptual creative that supports active sales opportunities and showcases the power of Intersection's media platform.
• Integrate into the LinkNYC content ecosystem and contribute fresh design ideas for editorial storytelling and audience engagement.

Within the first year, you will:

• Help evolve and refine Intersection's visual identity, ensuring the brand feels contemporary, cohesive, and differentiated across all channels.
• Become a trusted creative partner across the organization, helping teams translate business goals into compelling creative solutions.
• Establish a recognizable creative point of view across LinkNYC editorial content, ensuring the network remains culturally relevant, visually distinctive, and engaging.
• Lead creative ideation and brainstorming sessions for internal stakeholders and key clients, bringing narrative-driven thinking and fresh perspectives to the table.
• Develop a robust library of brand assets, video content, presentations, social content, event collateral, and conceptual creative that elevates how Intersection presents itself to the market.
• Introduce new creative tools, technologies, and workflows that improve both efficiency and creative quality.

Core Responsibilities

Brand Stewardship & Creative Direction

Serve as a steward of the Intersection brand, ensuring every creative expression reflects a clear, consistent, and compelling visual identity.

LinkNYC Editorial Content

Shape the visual voice of LinkNYC editorial programming, developing content that balances civic utility, cultural relevance, and creative excellence.

Sales & Client Storytelling

Partner with Marketing Managers and Sales teams to develop compelling visual narratives, conceptual mockups, and client-facing creative that help customers envision what's possible with Intersection's media platform.

Video & Motion Leadership

Lead the creative development of motion and video content, from concept through execution. Use storytelling, pacing, animation, and visual craft to create content that communicates ideas clearly and memorably.

Creative Innovation

Stay ahead of emerging creative trends, technologies, and AI-enabled workflows that can elevate the quality, efficiency, and impact of our work.

You're a great fit for this role because:

• You have a Bachelor's Degree in Graphic Design, Motion Graphics, Visual Communications, Video Production, or a related creative field.
• You have 5-7+ years of relevant creative experience, ideally within an advertising agency, media company, publisher, brand studio, or fast-paced in-house creative team.
• You possess exceptional design sensibility and a strong understanding of branding, visual identity systems, typography, storytelling, and creative strategy.
• You have a portfolio that demonstrates both excellent creative execution and strong conceptual thinking across multiple mediums.
• You are a visual storyteller who can translate business objectives into compelling creative ideas and experiences.
• You have advanced proficiency in Adobe Creative Cloud, including After Effects, Premiere Pro, Photoshop, Illustrator, and InDesign, as well as experience working within Google Workspace tools.
• You have strong video editing and motion graphics capabilities, with a keen eye for pacing, narrative structure, and visual communication.
• You are comfortable designing for Out-of-Home (OOH) and Digital Out-of-Home (DOOH) environments; prior experience is a significant plus.
• You are highly organized, dependable, and able to manage multiple priorities while consistently delivering high-quality work on deadline.
• You are comfortable presenting creative work and articulating creative rationale to stakeholders across varying levels of the organization.
• You bring curiosity, initiative, and a desire to continuously improve both the work and the way it's made.
• You stay current on emerging creative technologies, AI-powered tools, cultural trends, and evolving media behaviors, incorporating them thoughtfully into your creative process.

Note: In order to be considered for this opportunity, you must submit an up-to-date online portfolio featuring work samples that demonstrate strong graphic design, branding, motion graphics, and video production capabilities.

Total Cash Compensation: $100,000 - 120,000

Hybrid Work Policy: Our team operates on a hybrid schedule to balance flexibility with face-to-face collaboration. We require all employees to be in the office every Tuesday and Wednesday, with the flexibility to work remotely the remainder of the week.