Temporary Full Time
We are looking for a detail-oriented Associate Digital Analytics Manager to support digital measurement, insights generation, and data-driven decision-making. This role plays a key part in enabling stakeholders to understand user behavior and optimize digital experiences across web and mobile platforms.
What you will do:Analytics & Reporting- Develop and maintain dashboards and reports using tools such as Adobe Analytics, Google Analytics
- Track and analyze key performance indicators (KPIs) including engagement, conversion, retention, and funnel metrics
- Identify trends, anomalies, and actionable insights to support business growth
- Present insights clearly to both technical and non-technical stakeholders
Tagging & Data Implementation- Support implementation and maintenance of digital tracking using Adobe Launch, Tealium, or similar tag management systems
- Validate and troubleshoot tracking across digital platforms (web and mobile)
- Collaborate with engineering teams to define and implement data layer requirements
Experimentation & Optimization- Assist in design and analysis of A/B and multivariate tests using platforms such as Adobe Target, Optimizely, or VWO
- Provide recommendations to optimize user journeys, content performance, and conversion rates
- Contribute to ongoing conversion rate optimization (CRO) initiatives
Stakeholder Collaboration- Partner with marketing, product, UX, and engineering teams to align on measurement strategies
- Translate business requirements into tracking and reporting solutions
- Communicate insights and recommendations to influence decision-making
Data Quality & Governance- Ensure data accuracy, integrity, and consistency across platforms
- Maintain documentation for tagging plans, tracking requirements, and governance frameworks
- Support compliance with privacy regulations and consent management practices (e.g., GDPR, CCPA)
What you will bring:- Bachelor's degree in Analytics, Business, Marketing, Statistics, or related field
- 3-4 years of experience in digital analytics or a similar role
- Hands-on experience with:
- Adobe Analytics (preferred)
- Tag management tools (Adobe Launch, Tealium)
- Data visualization tools (Power BI, Tableau, Looker)
- Strong analytical and problem-solving capabilities
- Strong data storytelling and visualization skills
- Proficiency in Excel and SQL
- Understanding of digital marketing ecosystems (paid media, email, SEO, etc.)
- Experience supporting experimentation and optimization initiatives
- Ability to influence stakeholders through insights
- Attention to detail and commitment to data accuracy
Given the size and scope of our organization, we have the flexibility for this position to be located in the following head office locations: Toronto and London.The base salary for this position is between
$71,900 - $125,800 annually. This represents base salary only and does not represent other variable compensation components of our total compensation ( i.e. annual bonus, commission etc). If you are selected to move forward in our recruitment process, your recruiter will be able to discuss additional details of our total rewards program with you.
Career opportunities will be open a minimum of 5 business days from the date of posting, closing dates will vary depending on the search activity. All applications received will be reviewed on a rolling basis.
#LI-Hybrid
Requisition ID: 6108
Category: Corporate Functions
Location:
