Alzheimer's Association

Associate Director, Marketing

Alzheimer's Association$80K — $90K *
Education, Government & Non-Profit
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in marketing, advertising, or related field preferred or equivalent experience.
  • 5-8 years of relevant experience in marketing.
  • Proven track record in managing strategic marketing projects across divisions.
  • Experience developing omni-channel campaigns for awareness and fundraising.
  • Strong communication skills with an emphasis on relationship-building with business partners.

Responsibilities

  • Support the Senior Director and Brand Marketing team in developing corporate partnerships and brand management.
  • Collaborate with cross-functional teams to execute strategic marketing plans.
  • Project manage marketing plans and ensure timely execution of initiatives.
  • Utilize data-driven insights to enhance engagement and fundraising efforts.
  • Direct creation of marketing content aligned with strategic objectives.
  • Promote diversity, equity, and inclusion within all marketing practices.
  • Perform additional duties as assigned.

Benefits

  • Remote work flexibility for improved work-life balance.
  • Opportunity to contribute to meaningful initiatives supporting Alzheimer's awareness and research.
  • Collaborative work environment that values diversity and inclusion.
  • Potential for professional growth within a well-established nonprofit organization.
Full Job Description
Position Summary:

The Associate Director, Marketing supports the Senior Director, Brand Marketing and the entire Association in strategy, planning and execution of key Association initiatives by working across the Concern and Awareness pillar and with cross-functional teams throughout the Association. This role is responsible for supporting priority initiatives that reach target audiences, as well as ensuring consistency and clarity in the marketing and communications activities of these initiatives to support the Alzheimer's Association global brand.

Responsibilities

  • Serves as part of the Brand Marketing team supporting development and awareness activities including corporate partnerships, volunteer engagement and brand management.

  • Supports the marketing strategy, planning and execution of key initiatives by working across the Concern and Awareness pillar and with business partners throughout the Association to develop and support strategic marketing and communications plans.

  • Develops, collaborates and project manages marketing plans across the Concern and Awareness pillar to support strategic marketing and communications priority activities including campaign planning, messaging, marketing collateral development, tactical execution and capturing success metrics.

  • Makes data-driven marketing decisions that increase engagement, awareness and fundraising for priority activities.

  • Directs and coordinates the creation of content for marketing materials.

  • Upholds the organizational commitment to diversity, equity, and inclusion.

  • Other duties as assigned.


Qualifications

  • Bachelor's degree in marketing, Advertising or a related field preferred or equivalent experience.

  • 5-8 years of relevant experience


Knowledge, Skills and Abilities

  • Collaborative, strategic marketing project manager who works successfully across divisions and functions. Manages marketing plans and ensures all contributors stay on task and adhere to timelines.

  • Experience developing omni channel campaigns that drive awareness, engagement and fundraising. Identifies opportunities to advance audience reach and mission goals.

  • Able to provide content solutions that meet business partners' strategic objectives while maintaining marketing best practices.

  • Strong communication and collaboration skills; build ongoing relationships with business partners to better understand their communication goals and needs.

  • Strategic thinker, able to problem-solve and manage conflicting feedback and opinions.

  • Identifies the need to meet one-on-one and in groups with colleagues to brainstorm; gathers information; presents ideas; follows through on specific assignments without prompts.

  • Models and implements the Association brand, ensuring quality and consistency across all marketing activities. Understands and seeks out industry best practices in brand management, content creation and project management; proactively provides thoughtful, strategic guidance on marketing planning, content and design, as well as the optimal channels to achieve progress and success.


Title: Associate Director, Marketing

Position Location: Remote

Full Time 37.5 hours per week

Position Grade & Compensation: Grade 508 The Alzheimer's Association's good faith expectation for the salary range for this role is between $80,000.00 - $90,000.00

Reports To: Sr. Director of Brand Marketing

About Alzheimer's Association

The Alzheimer's Association is a nonprofit organization that focuses on care, support, and research for Alzheimer's disease and dementia. The organization was founded in 1980 and is headquartered in Chicago, Illinois. The Alzheimer's Association provides a 24/7 helpline, support groups, educational resources, and advocacy efforts to help those affected by Alzheimer's disease. The organization also funds research to find a cure for Alzheimer's disease and improve care for those living with the disease.
Learn more about Alzheimer's Association
Size
2,000 employees
Industry

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