Agency:
Omd

Job Function:
Data and Analytics

Job Subfunction:
Data Science and Analytics

Job Description:
The Data Science team is pivotal in the delivery of modern agency services. We are tightly integrated with marketing science teams to deliver on and exceed our clients' business goals.

Responsibilities

External facing responsibilities:

Partner with Planning & Investment teams to provide expert hands-on Data Science support across the entire campaign lifecycle.

Build advanced ML models to cluster and segment audiences, scale and deploy custom audiences across various platforms/publishers

Run descriptive and diagnostic analyses to help measure campaign performance within clean rooms and/or other analytics platforms (e.g., Google ADH, Facebook advanced analytics, Amazon Marketing Cloud, etc.)

Strong project management skills with an ability to set priorities, meet deadlines and know when to ask for help

Leverage technical (coding) expertise to help bring about process efficiencies

Internal facing responsibilities:

Contribute to building decks and reports that help translate analytical results to internal and client teams

Contribute to building DS Practice knowledge repository via decks, documents, and other artifacts

Lead and train managers and other junior team members

Required Skills

Hands-on programming language skills (SQL, Python, R, etc)

Intermediate exposure to machine learning techniques, causal models, etc. to support the analysis of information

Advanced presentation and communication skills

Some experience working with non-technical teams

Knowledge of digital clean rooms, and their related concepts and strategy

Certifications in any of the following: Meta (Blueprint), SQL, Python, R (online)

Demonstrated domain knowledge of business/industry

Education and Experience

A university degree in mathematics, computer science, statistics or related field, and 5-7 years of experience in informatics work in academia, advertising, management consulting, marketing or digital consulting

Knowledge of agency-side execution process is desirable, but not requiredNew York: $70,000.00-$135,000.00

Omnicom's policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom's corporate group already require five days of in-office attendance.