Agency:
Omnicom Media
Job Function:
Data and Analytics
Job Subfunction:
Data Science and AI
Job Description:
The Advanced Analytics team is pivotal to delivering marketing science in the modern agency. Tightly integrated within BCL and L'Oréal, we collaborate across strategy, investment, and brand teams to deliver cutting-edge solutions that blend scientific rigor with commercial applicability.
ROLE DESCRIPTION
EXTERNAL-FACING RESPONSIBILITIES
Build causal experimentation models to advance L'Oréal's learning agenda.
Co-develop best-in-class statistical learning techniques with the L'Oréal Advanced Analytics team to solve complex media challenges.
Partner with Planning & Investment teams to provide both hands-on and strategic analytics support across the entire campaign lifecycle.
Demonstrate excellent project management skills, with the ability to set goals, meet deadlines, and act with a strong sense of urgency without compromising executional excellence.
INTERNAL-FACING RESPONSIBILITIES
Develop the Advanced Analytics practice knowledge repository and provide guidance to junior members of the team to support the vision.
Elevate the current analytics methodology by building replicable statistical frameworks that adhere to scientific rigor while maintaining commercial applicability.
Provide support in media strategy, measurement, and optimization requiring expertise in advanced analytics work, with a special focus on marketing mix models (MMMs).
EDUCATION AND EXPERIENCE
University degree in a quantitative field like Statistics, Math, Physics, Economics, Computer Science, or Engineering with 5+ years of experience (advanced degree preferred).
Professional background in a media agency, in-house marketing team, or management consulting firm (strongly preferred).
Experience applying advanced analytics within a media environment to solve business problems, including proficiency in coding (e.g., Python, R, SQL), querying databases, and statistical analysis.
Deep understanding of Bayesian approaches, causal experimentation, media mix modeling, and their commercial application.
ABOUT YOU AND US!
You have an insatiable appetite for learning, thrive in a fast-paced environment, and bring a positive attitude to any circumstance.
You value culture. We are big on creating a fun environment where intellectual curiosity thrives and being a team player isn't just "nice-to-have"-it's central to our ethos.
You balance collaboration with conviction. You know when to challenge the norm and when to "disagree and commit."
Most importantly, you love analytics! If this describes you, we want to hear from you!New York: $70,000.00-$135,000.00
Omnicom's policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom's corporate group already require five days of in-office attendance.
