Samsara

Associate Creative Director, Digital Design

Samsara • $114K — $205K *
US-Anywhere
+ 2 other locationsRemote
Consumer Technology
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 8+ years of creative experience with 2+ years in a management role within B2B SaaS or high-tech
  • Expertise in Figma and Adobe Creative Suite (Photoshop, Illustrator, After Effects)
  • Strong understanding of brand strategy and UX/UI design principles
  • Ability to translate user insights into effective digital experiences
  • Experience with content creation and collaborating with copywriters
  • Deep knowledge of brand positioning and storytelling
  • Familiarity with performance analytics tools like Google Analytics and A/B testing
  • Basic understanding of HTML, CSS, and JavaScript for collaboration with developers
  • Proven track record in managing cross-functional projects under tight deadlines
  • Exceptional communication skills for presenting creative concepts to non-design stakeholders
  • A portfolio showcasing B2B marketing campaigns and branding projects

Responsibilities

  • Lead the development and execution of creative concepts for marketing materials
  • Own and coordinate the digital design system with the Brand team
  • Collaborate with cross-functional teams to create visual narratives aligned with business goals
  • Manage a team of digital designers, providing guidance and feedback
  • Oversee production from ideation to final delivery, meeting deadlines and quality benchmarks
  • Contribute to brand guidelines ensuring consistency across outputs
  • Stay current on design trends and integrate innovative techniques into the creative process
  • Analyze and optimize creative assets for performance across digital channels
  • Champion Samsara's cultural principles as the company scales
  • Hire and develop an inclusive, engaged, high-performing team

Benefits

  • Flexible, employee-led remote working model
  • Comprehensive health and parental leave plans
  • Professional development stipend
  • Performance-based bonus/variable pay
  • Equity opportunities in a high-growth public company
  • Above-market total compensation for top performers
  • Long-term career success foundations
Full Job Description
The Associate Creative Director will play a pivotal role in shaping and executing the visual and creative direction of marketing campaigns, branding initiatives, and product communication for a leading global B2B SaaS company. This role requires a blend of strategic thinking, hands-on design expertise, and collaboration across multidisciplinary teams to deliver high-quality creative assets that resonate with both business clients and internal stakeholders.

This is a remote role open to candidates based in the US.

In this role, you will:
  • Lead the development and execution of creative concepts for digital, print, and multimedia marketing materials.
  • Own the digital design system, coordinating with the Brand team to ensure that we are showing up in a consistent, evocative manner.
  • Collaborate with product, marketing, and sales teams to create compelling visual narratives that align with brand strategy and business goals.
  • Manage a team of digital designers, providing guidance, mentorship, and constructive feedback to ensure high standards of creative excellence.
  • Oversee the production process from ideation through to final delivery, ensuring projects meet deadlines, budgets, and quality expectations.
  • Contribute to the creation of brand guidelines and ensure consistency across all creative outputs.
  • Stay current on industry trends and emerging design tools, integrating innovative techniques into the creative process.
  • Work closely with UX to ensure that our user insights are being delivered upon.
  • Analyze and optimize creative assets for performance across various digital channels, ensuring that designs drive engagement, conversions, and customer retention.
  • Champion, role model, and embed Samsara's cultural principles (Focus on Customer Success, Build for the Long Term, Adopt a Growth Mindset, Be Inclusive, Win as a Team) as we scale globally and across new offices.
  • Hire, develop and lead an inclusive, engaged, and high performing team.

Minimum requirements for the role:
  • 8+ years of experience in a creative role with 2+ years of experience as a direct people manager within a B2B SaaS or high-tech environment.
  • Expertise in design software such as Figma and Adobe Creative Suite (Photoshop, Illustrator, After Effects).
  • Strong understanding of brand strategy, UX/UI design principles, and digital marketing best practices.
  • Ability to translate user insights into compelling digital experiences.
  • Experience with content creation, including writing copy for digital platforms or collaborating closely with copywriters to ensure cohesive messaging.
  • Deep knowledge of brand positioning, storytelling, and strategy to align creative outputs with broader marketing goals.
  • Familiarity with tools like Google Analytics, heatmaps, or A/B testing to understand how creative assets perform and optimize them accordingly.
  • Basic understanding of HTML, CSS, and JavaScript, which can be helpful for collaborating with developers and understanding web-based project requirements.
  • Experience working alongside senior creative leads or taking on creative direction responsibilities, even in smaller teams.
  • Proven track record of managing cross-functional projects, collaborating with various teams, and delivering high-quality results under tight deadlines.
  • Exceptional communication and presentation skills, with the ability to articulate creative concepts to non-design stakeholders.
  • A portfolio showcasing a range of creative work, including B2B marketing campaigns, digital experiences, and branding projects.

An ideal candidate also has:
  • Proficiency in motion design tools like After Effects or Premiere Pro for creating dynamic content, video assets, and animations that complement creative campaigns.
  • Experience with 3D design software like Cinema 4D or Blender, adding depth and sophistication to projects.


The range of annual base salary for full-time employees for this position is below. Please note that base pay offered may vary depending on factors including your city of residence, job-related knowledge, skills, and experience. This role is also eligible for an initial RSU grant with no vesting cliff, and ongoing refresh opportunities tied to performance, subject to plan terms and conditions. Learn more about our total rewards and benefits below.

Annual Base Salary

$114,800-$205,000 USD

Total Rewards

At Samsara, we build for the people who keep the global economy moving. We want owners, not passengers, which is why our rewards are designed to fuel high-impact builders. Our compensation program delivers above-market total compensation through a combination of base salary, performance-based bonus/variable pay, and equity (for eligible roles) in a high-growth public company. We meaningfully differentiate pay for our top performers, who have the opportunity to earn above-market compensation that can outpace the broader market over time.

Beyond compensation, we provide the foundations that enable long-term success: a flexible, employee-led remote model, a professional development stipend, comprehensive health and parental leave plans, and more. If you're ready to build for the long term and own the outcome, your journey starts here.

Flexible Working

At Samsara, we embrace a flexible working model that caters to the diverse needs of our teams. Our offices are open for those who prefer to work in-person and we also support remote work where it aligns with our operational requirements. For certain positions, being close to one of our offices or within a specific geographic area is important to facilitate collaboration, access to resources, or alignment with our service regions. In these cases, the job description will clearly indicate any working location requirements. Our goal is to ensure that all members of our team can contribute effectively, whether they are working on-site, in a hybrid model, or fully remotely. All offers of employment are contingent upon an individual's ability to secure and maintain the legal right to work at the company and in the specified work location, if applicable.

About Samsara

Samsara is a technology company that provides Internet of Things (IoT) solutions to businesses. The company's platform combines hardware, software, and cloud to bring real-time visibility, analytics, and AI to operations. Samsara's products are used in a variety of industries, including transportation, logistics, construction, and energy. The company was founded in 2015 and is headquartered in San Francisco, California.
Learn more about Samsara
Size
2,000 employees
Market Cap
$6.2 billion
Industry
Founded
2015
NASDAQ

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