Molson Coors Brewing Company

Associate Consumer Insights Manager

Molson Coors Brewing Company • $83K — $109K *
Chicago, IL 60629In-Person
Food & Beverages
Less than 5 years of experience
3 weeks ago
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Marketing, Business, Psychology, or related field; MBA preferred
  • 3+ years of consumer research experience (client, supplier, or agency)
  • Strong analytical ability to manage large datasets, notably Nielsen and Circana
  • Familiarity with various qualitative and quantitative research methodologies
  • Capability to synthesize consumer data into actionable insights for stakeholders
  • Excellent time management and organizational skills
  • Strong communication and teamwork skills, both written and verbal

Responsibilities

  • Design consumer insights learning plans tailored for marketing teams
  • Determine effective research methodologies for strategic questions by refining stakeholder hypotheses
  • Integrate multiple research methodologies and data sources into clear insights
  • Manage research projects related to brand positioning and consumer targeting
  • Communicate consumer insights to stakeholders to influence both tactical and strategic directions
  • Drive brand strategy with a consumer-first approach
  • Collaborate with brand teams to embed insights into marketing initiatives

Benefits

  • Flexible work arrangements, including a hybrid model
  • Commitment to corporate social responsibility and community engagement
  • Opportunities for volunteerism and leadership through Business Resource Groups
  • Career development focused on First Choice Learning
  • Participation in a comprehensive Total Rewards program, including health and wellness benefits
  • Access to brand merchandise, events, and complimentary beverages
  • Work within an innovative company culture with diverse colleagues
Full Job Description
Requisition ID: 38767

In the role of Associate Consumer Insights Manager working in Chicago, IL, you will be a part of the Strategy and Capabilities team and work directly with the Marketing Brand teams. In this role, you will help support the development of consumer learning plans that support Molson Coors' iconic brands, embedding consumer-first thinking and delivering actionable insights. You will champion brand growth through human-led insights, partnering closely with brand teams to inform key marketing plans and initiatives. This work is critical to driving value and sales for consumers, distributors, and the broader Molson Coors business, while advancing a more forward-looking insights strategy.

You'll help plan, design and conduct various consumer research studies (including both qualitative and qualitative methods) and help build the "voice of the consumer" within the brand teams.

This position reports to the Senior Insights Manager of Above Premium Beer and works closely with internal and external stakeholders including brand, channel and/or customer teams and research suppliers.

What You'll Be Brewing:

  • Design robust, best-in-class consumer insights learning plans that meet the needs of marketing teams


  • You will help determine the appropriate research methodologies to address key strategic questions by incorporating and refining hypotheses from stakeholders to guide study design and trade-offs
  • Manage and integrate multiple research methodologies and data sources (e.g., brand health tracking, behavioral data, and custom quantitative research), translating complex findings into clear, actionable consumer insights


  • Manage research projects across key marketing focus areas, including brand positioning, campaign and communication development and consumer targeting, to inform strategy and drive business impact


  • You will identify and communicate consumer insights with key stakeholders and leadership to drive both short term tactical and long term strategic direction


  • You are expected to have influence on the direction of the company's brand strategy by always keeping the consumer first and operating with a growth mindset

Key Ingredients:
  • Bachelor's degree in Marketing, Business, Psychology or similar, or better yet MBA (ideally with social science, research focus)
  • You have at least 3 years of consumer research experience (supplier, client or agency)
  • Strong analytical skills with proven ability to manage large, complex datasets such as Nielsen and Circana
  • Working knowledge of a broad range of qualitative and quantitative methodologies and key questions for determining appropriate research approaches
  • Ability to identify and synthesize consumer information to provide insights to key customers
  • Excellent time management and organizational skills
  • Strong teamwork, problem solving and communication skills (written, verbal, interpersonal)


Beverage Bonuses:
  • Flexible work programs that support work life balance including a hybrid work model of 4 days in the office
  • We care about our People and Planet and have challenged ourselves with stretch goals around our key priorities
  • We care about our communities, and play our part to make a difference - from charitable donations to hitting the streets together to build parks, giving back to the community is part of our culture and who we are
  • Engagement with a variety of Business Resource Groups, which can provide volunteer opportunities, leadership experience, and networking through the organization
  • Ability to grow and develop your career centered around our First Choice Learning opportunities
  • Participation in our Total Rewards program with a competitive base salary, incentive plans, parental leave, health, dental, vision, a retirement savings plan with incredible employer match, generous paid time off plans, an engaging Wellness Program, and an Employee Assistance Program (EAP) with amazing resources
  • Access to cool brand clothing and swag, top events and, of course... free beer and beverages!
  • Work within a fast paced and innovative company, meeting passionate colleagues and partners with diverse backgrounds and experiences

Pay and Benefits:

At Molson Coors, we're committed to paying people fairly and equitably for the work they do.

Job Posting Total Rewards Offerings: $83,200.00 - $109,200.00 (posting salary range) + 10% target short term incentive + $23,000 on average spent on benefits per employee, including but not limited to health, dental, vision, retirement with above market employer match, wellness incentives and EAP + paid time off (including holidays, vacation days and sick days).

The posting range provided above for salary is what we, in good faith, believe we would pay for this role at the time of this posting. We ultimately pay based on a number of non-discriminatory factors that inform pay decisions including but not limited to the required work location, previous work experience, skill set and internal equity.

About Molson Coors Brewing Company

MillerCoors has a strong leadership team and dedicated, hard-working people. We're committed to building our great beer and cider brands the right way and have a deep sense of responsibility to the environment, our communities and beer drinkers. We're focused on creating big ideas and innovations that drive profitable growth and will help create a new era in the American beer industry. Add it all up and you’ll see we're dedicated to creating America’s best beer company. Cheers! +++++ This page is for those 21+ only and should not be shared with anyone under 21. Comments that are inappropriate, offensive or suggest irresponsible consumption will be deleted. Please drink responsibly.

Molson Coors Brewing Company Careers

Join the vibrant team at Molson Coors Brewing Company, a leader in the beverage industry, where innovation meets tradition. This is an exciting opportunity to be part of a company that values leadership, diversity, and professional growth. Work You’ll Do At Molson Coors, you will contribute to a legacy of great beer and beverages while pushing the boundaries through innovation and sustainable practices. Our team is composed of the brightest minds in the industry, working together to meet the challenges of a rapidly evolving market. Lead with Impact Embrace the chance to lead projects and initiatives that make a real difference. Molson Coors is at the forefront of the beverage industry, combining centuries of brewing expertise with modern technology and new marketing strategies. Join a Diverse and Inclusive Team Molson Coors is committed to diversity and inclusion, ensuring that all employees can thrive. We are proud to offer diversity training and leadership development programs that empower our team members to grow professionally and personally. Explore Job Opportunities Whether you’re looking for an entry-level position or a more senior role, Molson Coors offers a range of job opportunities across various functions. From brewing to marketing, logistics to finance, explore how your skills and passion can contribute to our success. Internship Programs Kickstart your career with a Molson Coors internship. Gain hands-on experience, valuable insights, and the opportunity to network with industry leaders. Our internships provide a robust platform for learning and development, setting the stage for a successful career in the beverage industry. Benefits and Culture Molson Coors is dedicated to fostering a workplace culture that promotes well-being and job satisfaction. Our comprehensive benefits package supports the health, financial security, and work-life balance of our employees. Join us and be part of a company that cares about its people and their future. Career Growth and Development We believe in nurturing talent and providing our team with the tools they need to succeed. With access to professional development courses, leadership programs, and continuous learning opportunities, your career growth at Molson Coors is limitless. Stay Connected Join Our Team Discover the exciting career paths available at Molson Coors. Search open positions that match your skills and interests. We are always on the lookout for passionate, creative, and driven team players. Keep Up to Date Stay informed with the latest company news, career tips, and industry insights—all from the people who work here. Molson Coors is a place where you can grow, innovate, and lead. Job Alert Emails Customize your subscription to receive job alerts and insider information tailored to your preferences. Explore the rewarding opportunities that await at Molson Coors Brewing Company. Molson Coors Brewing Company—where you can turn your ambition into achievement and quench the world’s thirst for outstanding beverages. Join us and make your mark in the brewing industry.
Learn more about Molson Coors Brewing Company
Size
16,300 employees
Market Cap
$10.5 billion
Industry
Food & Beverages
Net Income
-$949 million
Founded
1786
5 Year Trend
+16%
Revenue
$9.6 billion
NASDAQ
TAP
* Ladders Estimates

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